Rascasse Audience Intelligence

Curcumin Audience in Germany

A data profile of the people who buy, follow and care about Curcumin in Germany — modelled from more than twelve digital signal sources. Curcumin has an estimated audience of 431,504 people in Germany.

#5061among Topic in Germany#393in Health

The average Curcumin fan in Germany is 51.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Dog agility, QVC, Wetter.com, with strongest over-indexing on Dog agility (7.4× the country average).

Demographically, the Curcumin audience skews more female with an average age of 51.6, and over-indexes on personality traits such as Need for Security, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Curcumin fan in Germany is more female, around 51.6 years old, with strong Need for Security tendencies and a notable affinity for Dog agility.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Curcumin profile in Germany.

Audience size
432K
in Germany
Gender
68.9%♀
31.1% male
Age
51.6
average years
Country rank
#13209
Topic in Germany
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Curcumin fans

68.9% are female, 31.1% are male, average age 51.6.

Fig. 02

Gender split

68.9%
Female
31.1%
Male
Demographic split for Curcumin audience in Germany
MetricValue
Female68.9%
Male31.1%
Average age51.6
Estimated audience size431,504
Fig. 03

Age distribution

Ø 51.6
average years
Age distribution of the Curcumin audience in Germany
Age bracketShare%
16-193%
20-293%
30-3910%
40-4934%
50+51%
Fig. 04

Worldwide distribution

7.4%

of the worldwide Curcumin audience comes from Germany.

Worldwide audience distribution share by country for Curcumin
CountryShare
United States30.0%
Germany7.4%
United Kingdom6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Curcumin audience in Germany is strongest.

Fig. 05

Top regions by affinity

Curcumin fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~40K1.09×
02Rheinland-Pfalz~20K1.08×
03Baden-Württemberg~60K1.07×
04Bayern~70K1.06×
05Saarland~5K1.04×
06Berlin~20K1.03×
07Thüringen~10K1.01×
08Nordrhein-Westfalen~90K0.99×
09Sachsen~20K0.99×
10Schleswig-Holstein~20K0.99×
11Hamburg~10K0.98×
12Mecklenburg-Vorpommern~8K0.96×
13Niedersachsen~40K0.95×
14Brandenburg~10K0.95×
15Sachsen-Anhalt~10K0.93×
16Bremen~3K0.92×
Fig. 06

Affinity by region

Affinity by region — Curcumin, Germany
0.92×1.00×1.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Curcumin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Curcumin audience
#·InterestCategoryAffinity×
01Molecular biologyHealth12.47×
02Infineon TechnologiesTechnology & Electronics12.47×
03Omega-3 fatty acidHealth10.10×
04Marilyn MansonMusic & Radio7.96×
05Dog agilityPets & Animals7.40×
06HormoneHealth6.86×
07BiochemistryBusiness & Career6.44×
08Diabetes mellitus awarenessHealth6.04×
09Life extensionHealth5.72×
10Andy BorgMusic & Radio5.04×
11Dieter BohlenMusic & Radio4.30×
12QVCMovies & TV4.06×
13Wetter.comHome & Garden3.96×
14Western UnionBusiness & Career3.93×
15Roland KaiserMusic & Radio3.45×
16FocusNews3.10×
17TagesschauMovies & TV2.27×
18Netto Marken-DiscountShopping2.15×
19Müller (company)Food & Beverages2.10×
20REWEShopping1.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Curcumin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Curcumin audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.73×
Community OrientationOPEN1.54×
SpiritualityBALANCE1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Curcumin audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.57×
Early Adopter MentalityPOWER0.82×
Urban LifestyleOPEN0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Curcumin have in Germany?

Curcumin has an estimated audience of 431,504 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Curcumin fans?

68.9% of Curcumin fans are female, 31.1% are male, with an average age of 51.6 years.

03

Which brands do Curcumin fans like most?

Curcumin fans show strongest brand affinity for Dog agility (7.4×), QVC (4.06×), and Wetter.com (3.96×) over the country average.

04

Where do Curcumin fans live in Germany?

Curcumin fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Curcumin fans also like?

Beyond Curcumin itself, the audience over-indexes on QVC (4.06×), Wetter.com (3.96×), Tagesschau (2.27×), and Molecular biology (12.47×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Curcumin audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Curcumin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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