Curcumin Audience in Germany
Curcumin has an estimated audience of 431,504 people in Germany. 68.9% are female, 31.1% are male, average age 51.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Samanyolu Haber, Esra Erol, Goes, Home Office.
The average Curcumin fan in Germany is 51.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Samanyolu Haber, Esra Erol, with strongest over-indexing on Rossmann (2.31× the country average). Demographically, the Curcumin audience skews more female with an average age of 51.6, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Curcumin fans
| Metric | Value |
|---|---|
| Female | 68.9% |
| Male | 31.1% |
| Average age | 51.6 |
| Estimated audience size | 431,504 |
Audience persona
The typical Curcumin fan in Germany is more female, around 51.6 years old, with strong Pet Ownership tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 95,990 | 1.02× |
| Bayern | 74,302 | 1.07× |
| Baden-Württemberg | 64,733 | 1.1× |
| Niedersachsen | 40,513 | 0.97× |
| Hessen | 36,001 | 1.09× |
| Rheinland-Pfalz | 23,665 | 1.09× |
| Berlin | 21,191 | 1.1× |
| Sachsen | 20,857 | 0.99× |
| Schleswig-Holstein | 15,063 | 0.97× |
| Brandenburg | 12,494 | 0.93× |
| Thüringen | 10,384 | 0.94× |
| Sachsen-Anhalt | 9,847 | 0.88× |
| Hamburg | 9,773 | 1× |
| Mecklenburg-Vorpommern | 7,682 | 0.93× |
| Saarland | 5,311 | 1× |
| Bremen | 3,339 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.31× | Shopping |
| Samanyolu Haber | 9.57× | Movies & TV |
| Esra Erol | 11.07× | Movies & TV |
| Goes | 1.58× | Travel & Leisure |
| Home Office | 1.61× | Business & Career |
| Brunello Cucinelli | 5.86× | Fashion & Accessoires |
| Jack White | 2.43× | Movies & TV |
| Time (magazine) | 2.26× | News |
| Progressive rock | 1.69× | Music & Radio |
| Mothercare | 1.97× | Kids & Family |
| Škoda Kodiaq | 1.71× | Cars & Mobility |
| Tara Jarmon | 12.47× | Fashion & Accessoires |
| The Hunt (2012 film) | 3.17× | Movies & TV |
| Corona (band) | 1.74× | Music & Radio |
| Stucco | 1.82× | Home & Garden |
| Fat-tailed sheep | 14.47× | Pets & Animals |
| Home Delivery | 1.77× | Food & Beverages |
| Ireen Sheer | 1.7× | Music & Radio |
| Corfu (regional unit) | 1.7× | Travel & Leisure |
| Noodle (Gorillaz) | 1.56× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.7 |
| Healthy Lifestyle | BALANCE | 1.58 |
| Sports Activity | POWER | 1.49 |
| LGBTQ+ Identity | OPEN | 1.37 |
| Need for Security | CONSERVATISM | 1.22 |
| Community Orientation | OPEN | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.2% |
| Germany | 7.4% |
| United Kingdom | 6.9% |
See Curcumin audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Curcumin have in Germany?
Curcumin has an estimated audience of 431,504 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Curcumin fans?
68.9% of Curcumin fans are female, 31.1% are male, with an average age of 51.6 years.
Which brands do Curcumin fans like most?
Curcumin fans show strongest brand affinity for Rossmann (2.31×), Samanyolu Haber (9.57×), and Esra Erol (11.07×) over the country average.
Where do Curcumin fans live in Germany?
Curcumin fans in Germany are most concentrated in Nordrhein-Westfalen (reach 95,990), Bayern (reach 74,302), and Baden-Württemberg (reach 64,733). These three regions account for the largest share of the active audience.
What other brands do Curcumin fans also like?
Beyond Curcumin itself, the audience over-indexes on Samanyolu Haber (9.57×), Esra Erol (11.07×), Goes (1.58×), and Home Office (1.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Curcumin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.