Curcumin Audience in Germany

Curcumin has an estimated audience of 431,504 people in Germany. 68.9% are female, 31.1% are male, average age 51.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Western Union, Arthritis awareness, Satire, German television comedy.

The average Curcumin fan in Germany is 51.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Western Union, Arthritis awareness, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Curcumin audience skews more female with an average age of 51.6, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Curcumin fans

Demographic split for Curcumin audience in Germany
MetricValue
Female68.9%
Male31.1%
Average age51.6
Estimated audience size431,504

Audience persona

The typical Curcumin fan in Germany is more female, around 51.6 years old, with strong Pet Ownership tendencies and a notable affinity for Jotex.

Top regions in Germany

Top regions ranked by reach for Curcumin in Germany
RegionReachAffinity
Nordrhein-Westfalen95,9901.02×
Bayern74,3021.07×
Baden-Württemberg64,7331.1×
Niedersachsen40,5130.97×
Hessen36,0011.09×
Rheinland-Pfalz23,6651.09×
Berlin21,1911.1×
Sachsen20,8570.99×
Schleswig-Holstein15,0630.97×
Brandenburg12,4940.93×
Thüringen10,3840.94×
Sachsen-Anhalt9,8470.88×
Hamburg9,773
Mecklenburg-Vorpommern7,6820.93×
Saarland5,311
Bremen3,3390.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Curcumin audience
BrandAffinityCategory
Jotex78.71×Shopping
Western Union14.47×Business & Career
Arthritis awareness19.79×Health
Satire7.63×Literature
German television comedy8.81×Movies & TV
Cholesterol9.17×Food & Beverages
Thomas Gottschalk4.52×Movies & TV
Allgäu7.2×Travel & Leisure
Marilyn Manson10.18×Music & Radio
Image scanner13.74×Technology & Electronics
Wetter.com2.78×Home & Garden
Molecular biology12.47×Health
Life extension5.71×Health
Real property4.71×Home & Garden
Focus3.67×News
Pets1.82×Pets & Animals
QVC3.41×Movies & TV
Magnesium8.18×Health
Dog agility5.5×Pets & Animals
Matthias Reim5.57×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Curcumin audience
TraitClusterScore
Pet OwnershipJOY1.7
Healthy LifestyleBALANCE1.58
Sports ActivityPOWER1.49
LGBTQ+ IdentityOPEN1.37
Need for SecurityCONSERVATISM1.22
Community OrientationOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Curcumin
CountryShare
United States30.2%
Germany7.4%
United Kingdom6.9%

See Curcumin audiences in other countries

More Health audiences in Germany

Frequently asked questions

How many fans does Curcumin have in Germany?

Curcumin has an estimated audience of 431,504 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Curcumin fans?

68.9% of Curcumin fans are female, 31.1% are male, with an average age of 51.6 years.

Which brands do Curcumin fans like most?

Curcumin fans show strongest brand affinity for Jotex (78.71×), Western Union (14.47×), and Arthritis awareness (19.79×) over the country average.

Where do Curcumin fans live in Germany?

Curcumin fans in Germany are most concentrated in Nordrhein-Westfalen (reach 95,990), Bayern (reach 74,302), and Baden-Württemberg (reach 64,733). These three regions account for the largest share of the active audience.

What other brands do Curcumin fans also like?

Beyond Curcumin itself, the audience over-indexes on Western Union (14.47×), Arthritis awareness (19.79×), Satire (7.63×), and German television comedy (8.81×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Curcumin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.