Rascasse Audience Intelligence

Curcumin Audience in United States

A data profile of the people who buy, follow and care about Curcumin in United States — modelled from more than twelve digital signal sources. Curcumin has an estimated audience of 1,753,275 people in United States.

#6767among Topic in United States#538in Health

The average Curcumin fan in United States is 51.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Paleolithic diet, Gut flora, Cholesterol, with strongest over-indexing on Paleolithic diet (6× the country average).

Demographically, the Curcumin audience skews more female with an average age of 51.3, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Curcumin fan in United States is more female, around 51.3 years old, with strong Patriotism tendencies and a notable affinity for Paleolithic diet.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Curcumin profile in United States.

Audience size
1.8M
in United States
Gender
72.6%♀
27.4% male
Age
51.3
average years
Country rank
#15775
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Curcumin fans

72.6% are female, 27.4% are male, average age 51.3.

Fig. 02

Gender split

72.6%
Female
27.4%
Male
Demographic split for Curcumin audience in United States
MetricValue
Female72.6%
Male27.4%
Average age51.3
Estimated audience size1,753,275
Fig. 03

Age distribution

Ø 51.3
average years
Age distribution of the Curcumin audience in United States
Age bracketShare%
16-192%
20-294%
30-3910%
40-4937%
50+47%
Fig. 04

Worldwide distribution

30.0%

of the worldwide Curcumin audience comes from United States.

Worldwide audience distribution share by country for Curcumin
CountryShare
United States30.0%
Germany7.4%
United Kingdom6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Curcumin audience in United States is strongest.

Fig. 05

Top regions by affinity

Curcumin fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~10K1.16×
02Oregon~20K1.13×
03Montana~6K1.13×
04Arkansas~20K1.12×
05Kansas~20K1.12×
06Florida~100K1.11×
07Oklahoma~20K1.10×
08California~200K1.08×
09Washington~40K1.07×
10Louisiana~20K1.07×
11Connecticut~20K1.06×
12Maine~7K1.06×
13Arizona~40K1.05×
14Tennessee~40K1.04×
15Alabama~30K1.04×
16Hawaii~8K1.03×
17Vermont~3K1.03×
18Texas~200K1.02×
19Michigan~50K1.02×
20Colorado~30K1.02×
21Wisconsin~30K1.01×
22New Mexico~9K1.01×
23New Hampshire~7K1.01×
24New York~100K1.00×
25Illinois~60K1.00×
26New Jersey~40K1.00×
27Massachusetts~30K1.00×
28Alaska~4K1.00×
29South Carolina~30K0.99×
30Georgia~50K0.98×
31Utah~20K0.98×
32North Carolina~50K0.97×
33Missouri~30K0.97×
34Nevada~20K0.97×
35Mississippi~10K0.96×
36West Virginia~8K0.96×
37South Dakota~4K0.96×
38Virginia~40K0.95×
39Ohio~50K0.94×
40Minnesota~20K0.94×
41Nebraska~8K0.94×
42Pennsylvania~60K0.93×
43Kentucky~20K0.93×
44Iowa~10K0.93×
45Rhode Island~5K0.92×
46Delaware~4K0.91×
47North Dakota~3K0.91×
48Indiana~30K0.89×
49Maryland~30K0.89×
50Washington, District of Columbia~4K0.84×
Fig. 06

Affinity by region

Affinity by region — Curcumin, United States
0.84×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Curcumin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Curcumin audience
#·InterestCategoryAffinity×
01Gut floraHealth11.70×
02Omega-3 fatty acidHealth9.76×
03MagnesiumHealth8.27×
04Paleolithic dietHealth6.00×
05CholesterolFood & Beverages5.49×
06FastingHealth5.43×
07SuperfoodFood & Beverages5.32×
08Life extensionHealth5.15×
09Arthritis awarenessHealth4.80×
10Sugar substituteFood & Beverages4.62×
11QVCMovies & TV4.11×
12Human gastrointestinal tractHealth4.02×
13Microwave ovenHome & Garden3.53×
14Sustainable energyHome & Garden3.34×
15PharmacyBusiness & Career2.67×
16Organic foodFood & Beverages2.52×
17GeneticsKids & Family2.44×
18EnergyHome & Garden2.06×
19Health careBusiness & Career1.68×
20PinterestInternet & Social Media1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Curcumin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Curcumin audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.66×
SustainabilityBALANCE1.59×
Price SensitivityPREMIUM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Curcumin audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.49×
Risk AppetiteTHRILL0.78×
Early Adopter MentalityPOWER0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Curcumin have in United States?

Curcumin has an estimated audience of 1,753,275 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Curcumin fans?

72.6% of Curcumin fans are female, 27.4% are male, with an average age of 51.3 years.

03

Which brands do Curcumin fans like most?

Curcumin fans show strongest brand affinity for Paleolithic diet (6×), Gut flora (11.7×), and Cholesterol (5.49×) over the country average.

04

Where do Curcumin fans live in United States?

Curcumin fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Curcumin fans also like?

Beyond Curcumin itself, the audience over-indexes on Gut flora (11.7×), Cholesterol (5.49×), Superfood (5.32×), and Sugar substitute (4.62×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Curcumin audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Curcumin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →