Omega-3 fatty acid Audience in United States

Omega-3 fatty acid logo

Omega-3 fatty acid has an estimated audience of 2,580,438 people in United States. 64.4% are female, 35.6% are male, average age 45.7. Top regions: California, Texas, Florida. Top brand affinities: Fish oil, Fatty acid, Immune system, Magnesium, Vitamin D.

The average Omega-3 fatty acid fan in United States is 45.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Fish oil, Fatty acid, Immune system, with strongest over-indexing on Fish oil (28.38× the country average). Demographically, the Omega-3 fatty acid audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Family Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Omega-3 fatty acid fans

Demographic split for Omega-3 fatty acid audience in United States
MetricValue
Female64.4%
Male35.6%
Average age45.7
Estimated audience size2,580,438

Audience persona

The typical Omega-3 fatty acid fan in United States is more female, around 45.7 years old, with strong Family Orientation tendencies and a notable affinity for Fish oil.

Top regions in United States

Top regions ranked by reach for Omega-3 fatty acid in United States
RegionReachAffinity
California291,4421.03×
Texas208,6670.94×
Florida161,0060.92×
New York148,9791.03×
Illinois83,8620.98×
Georgia83,5721.05×
North Carolina81,2251.05×
Pennsylvania80,8140.93×
Ohio76,6690.96×
Michigan75,1221.11×
Virginia61,6410.98×
New Jersey61,1830.93×
Washington51,6011×
Massachusetts49,6890.98×
Indiana49,5431.05×
Arizona46,6290.89×
Tennessee43,1290.83×
Maryland42,1650.95×
Minnesota38,4541.04×
Missouri37,8800.91×
Louisiana34,1961.03×
Oregon33,9941.15×
Wisconsin33,4750.86×
South Carolina32,7840.84×
Alabama31,8310.88×
Kentucky30,6930.95×
Colorado27,7870.68×
Oklahoma26,7320.93×
Connecticut24,4420.94×
Mississippi23,9311.13×
Arkansas22,0191.04×
Nevada22,0150.88×
Iowa21,0360.99×
Utah18,2800.79×
Kansas16,9440.83×
West Virginia11,2890.94×
Idaho11,0770.86×
Hawaii10,5810.95×
Nebraska9,6780.75×
Washington, District of Columbia9,4381.22×
Maine8,9770.97×
New Hampshire8,7200.86×
New Mexico8,4950.66×
Montana7,9791.11×
South Dakota7,8761.32×
Rhode Island7,8590.96×
Alaska7,7451.4×
North Dakota7,6691.45×
Vermont7,1781.58×
Delaware7,0380.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Omega-3 fatty acid audience
BrandAffinityCategory
Fish oil28.38×Health
Fatty acid22.17×Health
Immune system4.78×Health
Magnesium9.77×Health
Vitamin D10.55×Health
LabCorp3.58×Health
Cholesterol4.78×Food & Beverages
Collagen4.8×Beauty & Wellness
Walgreens2.14×Shopping
Krill oil26.47×
Arthritis awareness4.26×Health
Nature1.58×Home & Garden
Folic acid7.49×Health
Probiotic4.27×Health
Immunity (medical)5.9×Health
Acid3.85×Health
Human gastrointestinal tract3.68×Health
Concurrent Versions System2.07×Technology & Electronics
Joint3.67×Health
Medicare (United States)3.42×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Omega-3 fatty acid audience
TraitClusterScore
Family OrientationCONSERVATISM1.4
IndulgenceJOY1.38
SustainabilityBALANCE1.28
Price SensitivityPREMIUM1.27
Quality AwarenessPREMIUM1.27
Healthy LifestyleBALANCE1.22

Worldwide distribution

Worldwide audience distribution share by country for Omega-3 fatty acid
CountryShare
United States16.2%
Italy4.4%
Germany4.2%

See Omega-3 fatty acid audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Omega-3 fatty acid have in United States?

Omega-3 fatty acid has an estimated audience of 2,580,438 people in United States, concentrated in California and Texas.

What is the gender split and age of Omega-3 fatty acid fans?

64.4% of Omega-3 fatty acid fans are female, 35.6% are male, with an average age of 45.7 years.

Which brands do Omega-3 fatty acid fans like most?

Omega-3 fatty acid fans show strongest brand affinity for Fish oil (28.38×), Fatty acid (22.17×), and Immune system (4.78×) over the country average.

Where do Omega-3 fatty acid fans live in United States?

Omega-3 fatty acid fans in United States are most concentrated in California (reach 291,442), Texas (reach 208,667), and Florida (reach 161,006). These three regions account for the largest share of the active audience.

What other brands do Omega-3 fatty acid fans also like?

Beyond Omega-3 fatty acid itself, the audience over-indexes on Fatty acid (22.17×), Immune system (4.78×), Magnesium (9.77×), and Vitamin D (10.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Omega-3 fatty acid. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.