Magnesium Audience in United States

Magnesium logo

Magnesium has an estimated audience of 5,116,587 people in United States. 60.0% are female, 40.0% are male, average age 46.8. Top regions: California, Texas, Florida. Top brand affinities: Paleontology, Wellness (alternative medicine), Metabolism, Symptom, High-intensity interval training.

The average Magnesium fan in United States is 46.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Paleontology, Wellness (alternative medicine), Metabolism, with strongest over-indexing on Paleontology (9.83× the country average). Demographically, the Magnesium audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Family Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Magnesium fans

Demographic split for Magnesium audience in United States
MetricValue
Female60.0%
Male40.0%
Average age46.8
Estimated audience size5,116,587

Audience persona

The typical Magnesium fan in United States is more female, around 46.8 years old, with strong Family Orientation tendencies and a notable affinity for Paleontology.

Top regions in United States

Top regions ranked by reach for Magnesium in United States
RegionReachAffinity
California633,3401.13×
Texas498,0501.13×
Florida397,9221.15×
New York302,4801.06×
Georgia181,3971.15×
Illinois179,5651.05×
North Carolina174,4481.13×
Pennsylvania173,5661.01×
Ohio168,1411.07×
Michigan156,0661.17×
New Jersey132,6501.02×
Virginia125,2901.01×
Tennessee113,2581.1×
Arizona112,5261.08×
Washington99,2690.97×
Indiana95,6371.02×
Massachusetts95,0810.94×
Maryland87,5701×
South Carolina86,0281.12×
Alabama84,9881.19×
Missouri84,1041.02×
Wisconsin74,3410.97×
Minnesota73,4011×
Louisiana73,2551.11×
Colorado72,3100.9×
Kentucky70,4471.1×
Oklahoma63,6511.12×
Oregon55,6790.95×
Connecticut50,3220.98×
Nevada49,1800.99×
Arkansas48,0141.14×
Mississippi46,8401.11×
Iowa41,9060.99×
Kansas41,1201.02×
Utah40,7900.89×
New Mexico28,6491.12×
West Virginia26,5721.12×
Nebraska23,8390.93×
Idaho23,6220.92×
Hawaii19,1550.87×
New Hampshire18,1360.9×
Maine16,8720.92×
Rhode Island14,9100.92×
Montana12,4200.87×
Delaware12,0800.86×
South Dakota10,4210.88×
Washington, District of Columbia10,4060.68×
North Dakota9,3170.89×
Alaska9,0240.82×
Vermont6,6650.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Magnesium audience
BrandAffinityCategory
Paleontology9.83×Health
Wellness (alternative medicine)4.61×Health
Metabolism3.9×Health
Symptom2.88×Health
High-intensity interval training5.17×Sports
Fox News Channel1.79×Movies & TV
Human gastrointestinal tract4.55×Health
Ketone3.59×Health
Weight Watchers6.7×Food & Beverages
Paleolithic diet4.49×Health
Joint4.16×Health
Ageing3×Beauty & Wellness
Therapy1.93×Health
Immune system3.38×Health
Weight loss (Fitness And wellness)2.25×Health
Clinical trial3.53×Health
Woman1.59×Kids & Family
Hormone4.04×Health
Digestion3.45×Health
Skin care2.19×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Magnesium audience
TraitClusterScore
Family OrientationCONSERVATISM1.61
SustainabilityBALANCE1.5
Healthy LifestyleBALANCE1.43
Price SensitivityPREMIUM1.41
MindfulnessBALANCE1.36
Design AffinityPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Magnesium
CountryShare
United States16.8%
Netherlands5.1%
Philippines4.9%

See Magnesium audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Magnesium have in United States?

Magnesium has an estimated audience of 5,116,587 people in United States, concentrated in California and Texas.

What is the gender split and age of Magnesium fans?

60.0% of Magnesium fans are female, 40.0% are male, with an average age of 46.8 years.

Which brands do Magnesium fans like most?

Magnesium fans show strongest brand affinity for Paleontology (9.83×), Wellness (alternative medicine) (4.61×), and Metabolism (3.9×) over the country average.

Where do Magnesium fans live in United States?

Magnesium fans in United States are most concentrated in California (reach 633,340), Texas (reach 498,050), and Florida (reach 397,922). These three regions account for the largest share of the active audience.

What other brands do Magnesium fans also like?

Beyond Magnesium itself, the audience over-indexes on Wellness (alternative medicine) (4.61×), Metabolism (3.9×), Symptom (2.88×), and High-intensity interval training (5.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Magnesium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.