Curvy Clothing Audience in Germany
Curvy Clothing has an estimated audience of 1,083,418 people in Germany. 74.0% are female, 26.0% are male, average age 32.4. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Sachsen-Anhalt. Top brand affinities: Rossmann, CAC 40, Home Office, Progressive rock, Jack White.
The average Curvy Clothing fan in Germany is 32.4 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Sachsen-Anhalt. Top brand affinities include Rossmann, CAC 40, Home Office, with strongest over-indexing on Rossmann (2.02× the country average). Demographically, the Curvy Clothing audience skews more female with an average age of 32.4, and over-indexes on personality traits such as Sustainability, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Topic
Demographics of Curvy Clothing fans
| Metric | Value |
|---|---|
| Female | 74.0% |
| Male | 26.0% |
| Average age | 32.4 |
| Estimated audience size | 1,083,418 |
Audience persona
The typical Curvy Clothing fan in Germany is more female, around 32.4 years old, with strong Sustainability tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 64,929 | 0.44× |
| Nordrhein-Westfalen | 63,806 | 0.27× |
| Sachsen-Anhalt | 61,212 | 2.18× |
| Brandenburg | 60,238 | 1.79× |
| Bayern | 57,940 | 0.33× |
| Rheinland-Pfalz | 57,924 | 1.07× |
| Niedersachsen | 55,655 | 0.53× |
| Schleswig-Holstein | 54,039 | 1.39× |
| Sachsen | 50,582 | 0.95× |
| Hessen | 47,689 | 0.58× |
| Thüringen | 45,569 | 1.65× |
| Berlin | 39,860 | 0.82× |
| Hamburg | 38,109 | 1.56× |
| Mecklenburg-Vorpommern | 25,949 | 1.25× |
| Bremen | 12,657 | 1.37× |
| Saarland | 6,449 | 0.48× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.02× | Shopping |
| CAC 40 | 3.09× | Business & Career |
| Home Office | 2.37× | Business & Career |
| Progressive rock | 2.17× | Music & Radio |
| Jack White | 2.7× | Movies & TV |
| Artistic inspiration | 1.62× | Arts & Culture |
| Škoda Kodiaq | 2.65× | Cars & Mobility |
| The Hunt (2012 film) | 5.49× | Movies & TV |
| Mothercare | 2.02× | Kids & Family |
| Phil Campbell (musician) | 5.21× | Music & Radio |
| Natural rubber | 2.06× | Cars & Mobility |
| Time (magazine) | 1.63× | News |
| Bozkurt, Kastamonu | 7.72× | Travel & Leisure |
| Homesteading | 3.95× | Home & Garden |
| Home Delivery | 1.7× | Food & Beverages |
| ICF International | 17.91× | Business & Career |
| Caprivi Strip | 5.82× | |
| Figure painting (hobby) | 2.31× | Arts & Culture |
| Waipahu, Hawaii | 37.32× | Travel & Leisure |
| Nationality | 1.59× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.88 |
| Price Sensitivity | PREMIUM | 1.87 |
| Individualism | JOY | 1.63 |
| Creativity | OPEN | 1.6 |
| Quality Awareness | PREMIUM | 1.46 |
| DIY Mentality | THRILL | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 20.5% |
| United States | 20.0% |
| Italy | 8.6% |
See Curvy Clothing audiences in other countries
More Fashion & Accessoires audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Curvy Clothing have in Germany?
Curvy Clothing has an estimated audience of 1,083,418 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Curvy Clothing fans?
74.0% of Curvy Clothing fans are female, 26.0% are male, with an average age of 32.4 years.
Which brands do Curvy Clothing fans like most?
Curvy Clothing fans show strongest brand affinity for Rossmann (2.02×), CAC 40 (3.09×), and Home Office (2.37×) over the country average.
Where do Curvy Clothing fans live in Germany?
Curvy Clothing fans in Germany are most concentrated in Baden-Württemberg (reach 64,929), Nordrhein-Westfalen (reach 63,806), and Sachsen-Anhalt (reach 61,212). These three regions account for the largest share of the active audience.
What other brands do Curvy Clothing fans also like?
Beyond Curvy Clothing itself, the audience over-indexes on CAC 40 (3.09×), Home Office (2.37×), Progressive rock (2.17×), and Jack White (2.7×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Curvy Clothing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.