Rascasse Audience Intelligence

Curvy Clothing Audience in Germany

A data profile of the people who buy, follow and care about Curvy Clothing in Germany — modelled from more than twelve digital signal sources. Curvy Clothing has an estimated audience of 1,083,418 people in Germany.

#2982among Topic in Germany#329in Fashion & Accessoires

The average Curvy Clothing fan in Germany is 32.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Ulla Popken, Judi Dench, Polo Ralph Lauren, with strongest over-indexing on Ulla Popken (17.43× the country average).

Demographically, the Curvy Clothing audience skews more female with an average age of 32.4, and over-indexes on personality traits such as Sustainability, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Curvy Clothing fan in Germany is more female, around 32.4 years old, with strong Sustainability tendencies and a notable affinity for Ulla Popken.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Curvy Clothing profile in Germany.

Audience size
1.1M
in Germany
Gender
74.0%♀
26.0% male
Age
32.4
average years
Country rank
#6076
Topic in Germany
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Curvy Clothing fans

74.0% are female, 26.0% are male, average age 32.4.

Fig. 02

Gender split

74.0%
Female
26.0%
Male
Demographic split for Curvy Clothing audience in Germany
MetricValue
Female74.0%
Male26.0%
Average age32.4
Estimated audience size1,083,418
Fig. 03

Age distribution

Ø 32.4
average years
Age distribution of the Curvy Clothing audience in Germany
Age bracketShare%
16-1935%
20-2924%
30-3919%
40-4915%
50+7%
Fig. 04

Worldwide distribution

20.5%

of the worldwide Curvy Clothing audience comes from Germany.

Worldwide audience distribution share by country for Curvy Clothing
CountryShare
Germany20.5%
United States20.0%
Italy8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Curvy Clothing audience in Germany is strongest.

Fig. 05

Top regions by affinity

Curvy Clothing fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~40K1.27×
02Brandenburg~40K1.18×
03Hamburg~30K1.13×
04Schleswig-Holstein~40K1.09×
05Thüringen~30K1.04×
06Rheinland-Pfalz~60K1.01×
07Mecklenburg-Vorpommern~20K1.01×
08Bremen~9K1.01×
09Saarland~10K1.00×
10Sachsen~50K0.99×
11Berlin~50K0.95×
12Niedersachsen~90K0.89×
13Hessen~70K0.89×
14Baden-Württemberg~100K0.86×
15Bayern~100K0.84×
16Nordrhein-Westfalen~200K0.81×
Fig. 06

Affinity by region

Affinity by region — Curvy Clothing, Germany
0.81×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Curvy Clothing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Curvy Clothing audience
#·InterestCategoryAffinity×
01Judi DenchMovies & TV20.00×
02Top HairBeauty & Wellness20.00×
03The Perks of Being a Wallflower (film)Movies & TV20.00×
04David TennantMovies & TV18.16×
05Ulla PopkenFashion & Accessoires17.43×
06Mila KunisMovies & TV9.38×
07Money managementBusiness & Career9.19×
08Slim-fit pantsFashion & Accessoires7.26×
09Polo Ralph LaurenFashion & Accessoires7.06×
10Plus-size clothingFashion & Accessoires6.70×
11BirkenstockFashion & Accessoires5.02×
12BabywalzKids & Family4.60×
13Ernsting's familyShopping3.41×
14C&AShopping3.38×
15Lindsey VonnSports3.15×
16Flower bouquetHome & Garden3.03×
17ZaraShopping2.95×
18TchiboShopping2.80×
19HugendubelShopping2.45×
20Women's clothingFashion & Accessoires1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Curvy Clothing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Curvy Clothing audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.83×
Risk AppetiteTHRILL1.68×
IndividualismJOY1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Curvy Clothing audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.71×
PatriotismCONSERVATISM0.74×
Social Media UsageJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Curvy Clothing have in Germany?

Curvy Clothing has an estimated audience of 1,083,418 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Curvy Clothing fans?

74.0% of Curvy Clothing fans are female, 26.0% are male, with an average age of 32.4 years.

03

Which brands do Curvy Clothing fans like most?

Curvy Clothing fans show strongest brand affinity for Ulla Popken (17.43×), Judi Dench (20×), and Polo Ralph Lauren (7.06×) over the country average.

04

Where do Curvy Clothing fans live in Germany?

Curvy Clothing fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Curvy Clothing fans also like?

Beyond Curvy Clothing itself, the audience over-indexes on Judi Dench (20×), Polo Ralph Lauren (7.06×), David Tennant (18.16×), and Birkenstock (5.02×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in Germany

See Curvy Clothing audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Curvy Clothing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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