Death Stranding Audience in Germany

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Death Stranding has an estimated audience of 328,013 people in Germany. 24.2% are female, 75.8% are male, average age 30.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Progressive rock, Loincloth, Unique Gifts, Moroccan riad.

The average Death Stranding fan in Germany is 30.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Progressive rock, Loincloth, with strongest over-indexing on Dog breed (2.1× the country average). Demographically, the Death Stranding audience skews more male with an average age of 30.2, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Death Stranding fans

Demographic split for Death Stranding audience in Germany
MetricValue
Female24.2%
Male75.8%
Average age30.2
Estimated audience size328,013

Audience persona

The typical Death Stranding fan in Germany is more male, around 30.2 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.

Top regions in Germany

Top regions ranked by reach for Death Stranding in Germany
RegionReachAffinity
Nordrhein-Westfalen77,2151.08×
Bayern48,4380.92×
Baden-Württemberg39,4110.88×
Hessen30,6951.23×
Niedersachsen28,7930.9×
Berlin20,0461.37×
Sachsen17,7731.1×
Rheinland-Pfalz14,8420.9×
Schleswig-Holstein11,1200.94×
Brandenburg9,1740.9×
Hamburg8,0121.08×
Thüringen7,9980.96×
Sachsen-Anhalt7,9780.94×
Mecklenburg-Vorpommern5,3970.86×
Saarland3,5120.87×
Bremen2,9801.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Death Stranding audience
BrandAffinityCategory
Dog breed2.1×Pets & Animals
Progressive rock2.62×Music & Radio
Loincloth3.85×Fashion & Accessoires
Unique Gifts1.76×Shopping
Moroccan riad7.06×Politics & Society
Grinch2.82×Movies & TV
Urban Outfitters1.7×Shopping
Birthday Gifts1.74×Kids & Family
Stradivarius1.59×Shopping
Personalised Gifts1.79×Home & Garden
Home lift15.95×Health
Mido (footballer)5.56×Sports
KLIX (AM)2.21×Music & Radio
Eindhoven1.54×Travel & Leisure
Grappling1.6×Sports
Goon4.32×Movies & TV
Prozis2.84×Shopping
Jalebi8.13×Food & Beverages
Keeper (password manager)2.61×Technology & Electronics
Gran Torino2.9×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Death Stranding audience
TraitClusterScore
PatriotismCONSERVATISM1.95
Early Adopter MentalityPOWER1.42
Social Media UsageJOY1.2
ExtroversionTHRILL0.92
Need for SecurityCONSERVATISM0.92
Pet OwnershipJOY0.88

Worldwide distribution

Worldwide audience distribution share by country for Death Stranding
CountryShare
United States20.2%
Japan8.7%
Italy6.1%

See Death Stranding audiences in other countries

More Video game audiences in Germany

Frequently asked questions

How many fans does Death Stranding have in Germany?

Death Stranding has an estimated audience of 328,013 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Death Stranding fans?

24.2% of Death Stranding fans are female, 75.8% are male, with an average age of 30.2 years.

Which brands do Death Stranding fans like most?

Death Stranding fans show strongest brand affinity for Dog breed (2.1×), Progressive rock (2.62×), and Loincloth (3.85×) over the country average.

Where do Death Stranding fans live in Germany?

Death Stranding fans in Germany are most concentrated in Nordrhein-Westfalen (reach 77,215), Bayern (reach 48,438), and Baden-Württemberg (reach 39,411). These three regions account for the largest share of the active audience.

What other brands do Death Stranding fans also like?

Beyond Death Stranding itself, the audience over-indexes on Progressive rock (2.62×), Loincloth (3.85×), Unique Gifts (1.76×), and Moroccan riad (7.06×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Death Stranding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.