Delivery Audience in Germany
Delivery has an estimated audience of 370,176 people in Germany. 64.5% are female, 35.5% are male, average age 39.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Western Union, Fachhochschule, ICloud, Casino.
The average Delivery fan in Germany is 39.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Western Union, Fachhochschule, with strongest over-indexing on Tagesschau (2.44× the country average). Demographically, the Delivery audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Delivery fans
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 39.5 |
| Estimated audience size | 370,176 |
Audience persona
The typical Delivery fan in Germany is more female, around 39.5 years old, with strong Indulgence tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 86,297 | 1.07× |
| Bayern | 60,867 | 1.02× |
| Baden-Württemberg | 49,865 | 0.99× |
| Hessen | 37,177 | 1.32× |
| Niedersachsen | 35,785 | 1× |
| Berlin | 18,041 | 1.09× |
| Sachsen | 17,261 | 0.95× |
| Rheinland-Pfalz | 17,148 | 0.92× |
| Schleswig-Holstein | 13,287 | 1× |
| Brandenburg | 11,756 | 1.02× |
| Thüringen | 9,345 | 0.99× |
| Hamburg | 9,173 | 1.1× |
| Sachsen-Anhalt | 9,000 | 0.94× |
| Mecklenburg-Vorpommern | 6,463 | 0.91× |
| Saarland | 3,436 | 0.76× |
| Bremen | 2,932 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.44× | Movies & TV |
| Western Union | 4.53× | Business & Career |
| Fachhochschule | 7.88× | Business & Career |
| ICloud | 5.22× | Technology & Electronics |
| Casino | 5.72× | Games |
| Real property | 4.55× | Home & Garden |
| Pets | 1.7× | Pets & Animals |
| Kurdistan | 8.51× | Travel & Leisure |
| Family | 1.79× | Kids & Family |
| Smallville | 7.58× | Movies & TV |
| Felix Baumgartner | 3.57× | Sports |
| Automobiles | 1.6× | Cars & Mobility |
| Vacations | 2.16× | Travel & Leisure |
| Hygiene | 2.51× | Beauty & Wellness |
| Transfermarkt | 2.1× | Sports |
| Dailymotion | 5.19× | Movies & TV |
| Self care | 2.59× | Health |
| Hairstyle | 2.31× | Beauty & Wellness |
| Rossmann | 1.84× | Shopping |
| Spiegel Online | 1.57× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.3 |
| Pet Ownership | JOY | 1.27 |
| Mindfulness | BALANCE | 1.14 |
| Price Sensitivity | PREMIUM | 1.13 |
| Family Orientation | CONSERVATISM | 1.12 |
| Community Orientation | OPEN | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 32.3% |
| United States | 19.6% |
| Brazil | 11.3% |
See Delivery audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,866,620)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Delivery have in Germany?
Delivery has an estimated audience of 370,176 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Delivery fans?
64.5% of Delivery fans are female, 35.5% are male, with an average age of 39.5 years.
Which brands do Delivery fans like most?
Delivery fans show strongest brand affinity for Tagesschau (2.44×), Western Union (4.53×), and Fachhochschule (7.88×) over the country average.
Where do Delivery fans live in Germany?
Delivery fans in Germany are most concentrated in Nordrhein-Westfalen (reach 86,297), Bayern (reach 60,867), and Baden-Württemberg (reach 49,865). These three regions account for the largest share of the active audience.
What other brands do Delivery fans also like?
Beyond Delivery itself, the audience over-indexes on Western Union (4.53×), Fachhochschule (7.88×), ICloud (5.22×), and Casino (5.72×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Delivery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.