Rascasse Audience Intelligence

Die Chefin Audience in Germany

A data profile of the people who buy, follow and care about Die Chefin in Germany — modelled from more than twelve digital signal sources. Die Chefin has an estimated audience of 563,090 people in Germany.

The average Die Chefin fan in Germany is 43.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include True crime, Hugendubel, Red Bull Records, with strongest over-indexing on True crime (127.24× the country average).

Demographically, the Die Chefin audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Die Chefin fan in Germany is balanced, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for True crime.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Die Chefin profile in Germany.

Audience size
563K
in Germany
Gender
52.2%
47.8% male
Age
43.1
average years
Country rank
#10658
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Die Chefin viewers

52.2% are female, 47.8% are male, average age 43.1.

Fig. 02

Gender split

52.2%
Female
47.8%
Male
Demographic split for Die Chefin audience in Germany
MetricValue
Female52.2%
Male47.8%
Average age43.1
Estimated audience size563,090
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Die Chefin audience in Germany
Age bracketShare%
16-1912%
20-2915%
30-3920%
40-4927%
50+27%
Fig. 04

Worldwide distribution

79.8%

of the worldwide Die Chefin audience comes from Germany.

Worldwide audience distribution share by country for Die Chefin
CountryShare
Germany79.8%
Austria7.7%
Switzerland6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Die Chefin audience in Germany is strongest.

Fig. 05

Top regions by affinity

Die Chefin fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~100K1.20×
02Rheinland-Pfalz~30K1.16×
03Sachsen-Anhalt~20K1.15×
04Niedersachsen~60K1.13×
05Mecklenburg-Vorpommern~10K1.12×
06Schleswig-Holstein~20K1.11×
07Saarland~8K1.11×
08Brandenburg~20K1.09×
09Thüringen~20K1.07×
10Nordrhein-Westfalen~100K1.03×
11Sachsen~30K0.99×
12Baden-Württemberg~70K0.93×
13Hessen~40K0.89×
14Bremen~4K0.76×
15Berlin~20K0.68×
16Hamburg~8K0.63×
Fig. 06

Affinity by region

Affinity by region — Die Chefin, Germany
0.63×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Die Chefin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Die Chefin audience
#·InterestCategoryAffinity×
01True crimeMovies & TV127.24×
02Red Bull RecordsMusic & Radio17.05×
03Sebastian FitzekLiterature8.43×
04HugendubelShopping6.22×
05True DetectiveMovies & TV6.10×
06Andy BorgMusic & Radio5.66×
07Der Bergdoktor (2008)Movies & TV4.70×
08ZDF-FernsehgartenMovies & TV4.47×
09Udo JürgensMusic & Radio4.38×
10Roland KaiserMusic & Radio4.37×
11Michael Patrick KellyMusic & Radio4.27×
12Crime fictionLiterature3.93×
13ZDFMovies & TV2.80×
14Der TagesspiegelNews2.26×
15TagesschauMovies & TV2.20×
16NatureHome & Garden2.07×
17VacationsTravel & Leisure1.83×
18Müller (company)Food & Beverages1.66×
19SportschauSports1.60×
20FamilyKids & Family1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Die Chefin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Die Chefin audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.71×
Community OrientationOPEN1.37×
SpiritualityBALANCE1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Die Chefin audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
Design AffinityPREMIUM0.81×
Sports ActivityPOWER0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Die Chefin have in Germany?

Die Chefin has an estimated audience of 563,090 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Die Chefin viewers?

52.2% of Die Chefin fans are female, 47.8% are male, with an average age of 43.1 years.

03

Which brands do Die Chefin fans like most?

Die Chefin fans show strongest brand affinity for True crime (127.24×), Hugendubel (6.22×), and Red Bull Records (17.05×) over the country average.

04

Where do Die Chefin fans live in Germany?

Die Chefin fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Die Chefin fans also like?

Beyond Die Chefin itself, the audience over-indexes on Hugendubel (6.22×), Red Bull Records (17.05×), True Detective (6.1×), and Roland Kaiser (4.37×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Die Chefin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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