Rascasse Audience Intelligence

Diogo Jota Audience in Germany

A data profile of the people who buy, follow and care about Diogo Jota in Germany — modelled from more than twelve digital signal sources. Diogo Jota has an estimated audience of 359,374 people in Germany.

#376among Soccer in Germany#3137among Person in Germany#1205in Sports

The average Diogo Jota fan in Germany is 29.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Raccoon, Atlético Madrid, VfB Stuttgart, with strongest over-indexing on Raccoon (50.6× the country average).

Demographically, the Diogo Jota audience skews more male with an average age of 29.0, and over-indexes on personality traits such as Spirituality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Diogo Jota fan in Germany is more male, around 29.0 years old, with strong Spirituality tendencies and a notable affinity for Raccoon.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Diogo Jota profile in Germany.

Audience size
359K
in Germany
Gender
27.7%♀
72.3% male
Age
29.0
average years
Country rank
#15216
Person in Germany
Fig. 01

Search interest · 12-month trend

+1690%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Diogo Jota fans

27.7% are female, 72.3% are male, average age 29.0.

Fig. 02

Gender split

27.7%
Female
72.3%
Male
Demographic split for Diogo Jota audience in Germany
MetricValue
Female27.7%
Male72.3%
Average age29.0
Estimated audience size359,374
Fig. 03

Age distribution

Ø 29.0
average years
Age distribution of the Diogo Jota audience in Germany
Age bracketShare%
16-1946%
20-2926%
30-3916%
40-498%
50+5%
Fig. 04

Worldwide distribution

4.7%

of the worldwide Diogo Jota audience comes from Germany.

Worldwide audience distribution share by country for Diogo Jota
CountryShare
United Kingdom8.1%
Brazil6.8%
United States6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Diogo Jota audience in Germany is strongest.

Fig. 05

Top regions by affinity

Diogo Jota fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~9K1.19×
02Nordrhein-Westfalen~90K1.18×
03Saarland~5K1.16×
04Baden-Württemberg~50K1.12×
05Bayern~60K1.10×
06Niedersachsen~30K1.05×
07Rheinland-Pfalz~20K1.03×
08Hessen~30K1.02×
09Schleswig-Holstein~10K0.99×
10Berlin~10K0.97×
11Sachsen~10K0.91×
12Mecklenburg-Vorpommern~6K0.91×
13Bremen~3K0.91×
14Brandenburg~9K0.88×
15Thüringen~7K0.81×
16Sachsen-Anhalt~7K0.79×
Fig. 06

Affinity by region

Affinity by region — Diogo Jota, Germany
0.79×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Diogo Jota audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Diogo Jota audience
#·InterestCategoryAffinity×
01Jordan HendersonSports63.15×
02Thiago SilvaSports53.70×
03RaccoonPets & Animals50.60×
04Atlético MadridSports19.56×
05Serge GnabrySports15.07×
06Spain national football teamSports14.15×
07Leon GoretzkaSports10.97×
08Argentina national football teamSports10.97×
09VfL BochumSports8.08×
10Paris Saint-GermainSports7.89×
11Frauen-BundesligaSports7.38×
12Hertha BSCSports6.09×
13VfB StuttgartSports6.05×
14RB LeipzigSports5.41×
15Borussia MönchengladbachSports5.11×
16TipicoGames4.53×
17Borussia DortmundSports3.70×
18SV Werder BremenSports3.55×
19FC Bayern MunichSports3.05×
20FIFA World CupSports2.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Diogo Jota audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Diogo Jota audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.55×
Risk AppetiteTHRILL1.51×
Convenience OrientationPREMIUM1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Diogo Jota audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
CreativityOPEN0.66×
Design AffinityPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Diogo Jota have in Germany?

Diogo Jota has an estimated audience of 359,374 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Diogo Jota fans?

27.7% of Diogo Jota fans are female, 72.3% are male, with an average age of 29.0 years.

03

Which brands do Diogo Jota fans like most?

Diogo Jota fans show strongest brand affinity for Raccoon (50.6×), Atlético Madrid (19.56×), and VfB Stuttgart (6.05×) over the country average.

04

Where do Diogo Jota fans live in Germany?

Diogo Jota fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Diogo Jota fans also like?

Beyond Diogo Jota itself, the audience over-indexes on Atlético Madrid (19.56×), VfB Stuttgart (6.05×), Thiago Silva (53.7×), and Borussia Dortmund (3.7×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Diogo Jota audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Diogo Jota. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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