Dope Audience in Germany
Dope has an estimated audience of 437,630 people in Germany. 49.8% are female, 50.2% are male, average age 41.3. Top brand affinities: Houseplant, Black Veil Brides, Satire, Ornamental plant, Hygiene.
Top brand affinities include Houseplant, Black Veil Brides, Satire, with strongest over-indexing on Houseplant (5.83× the country average). Demographically, the Dope audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as DIY Mentality, Design Affinity.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Dope fans
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 41.3 |
| Estimated audience size | 437,630 |
Audience persona
The typical Dope fan in Germany is balanced, around 41.3 years old, with strong DIY Mentality tendencies and a notable affinity for Houseplant.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Houseplant | 5.83× | Home & Garden |
| Black Veil Brides | 20× | Music & Radio |
| Satire | 4.84× | Literature |
| Ornamental plant | 3.9× | Home & Garden |
| Hygiene | 3.4× | Beauty & Wellness |
| Maine Coon | 4.42× | Pets & Animals |
| Wood carving | 5.62× | Home & Garden |
| Pitchfork | 16.38× | Music & Radio |
| Do it yourself (DIY) | 2.01× | Home & Garden |
| Tagesschau | 1.73× | Movies & TV |
| Pets | 1.53× | Pets & Animals |
| John Deere | 5.95× | Cars & Mobility |
| Spiegel Online | 1.74× | News |
| Trabzonspor | 4.42× | Sports |
| Aluminium | 3.82× | Home & Garden |
| Aborted | 20× | Music & Radio |
| Plumbing | 3.35× | Home & Garden |
| German television comedy | 4.22× | Movies & TV |
| Stuttgart | 2.41× | Travel & Leisure |
| Vacation rental | 3.12× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.84 |
| Design Affinity | PREMIUM | 1.68 |
| Sustainability | BALANCE | 1.58 |
| Urban Lifestyle | OPEN | 1.54 |
| Pet Ownership | JOY | 1.52 |
| Patriotism | CONSERVATISM | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 29.5% |
| United States | 14.7% |
| Germany | 9.7% |
See Dope audiences in other countries
More Metal audiences in Germany
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dope. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.