Rascasse Audience Intelligence

Dope Audience in United States

A data profile of the people who buy, follow and care about Dope in United States — modelled from more than twelve digital signal sources. Dope has an estimated audience of 602,430 people in United States.

#127among Metal in United States#7789among Person in United States#4515in Music & Radio

The average Dope fan in United States is 38.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Livestock, Planet Fitness, Real property, with strongest over-indexing on Livestock (1.68× the country average).

Demographically, the Dope audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dope fan in United States is more male, around 38.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Livestock.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dope profile in United States.

Audience size
602K
in United States
Gender
35.6%♀
64.4% male
Age
38.3
average years
Country rank
#32724
Person in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dope fans

35.6% are female, 64.4% are male, average age 38.3.

Fig. 02

Gender split

35.6%
Female
64.4%
Male
Demographic split for Dope audience in United States
MetricValue
Female35.6%
Male64.4%
Average age38.3
Estimated audience size602,430
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Dope audience in United States
Age bracketShare%
16-1918%
20-2921%
30-3925%
40-4923%
50+14%
Fig. 04

Worldwide distribution

13.3%

of the worldwide Dope audience comes from United States.

Worldwide audience distribution share by country for Dope
CountryShare
Japan30.5%
United States13.3%
Germany9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dope audience in United States is strongest.

Fig. 05

Top regions by affinity

Dope fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~10K1.29×
02Louisiana~10K1.18×
03Georgia~20K1.17×
04Vermont~1K1.15×
05Mississippi~6K1.14×
06North Carolina~20K1.08×
07Pennsylvania~20K1.06×
08Ohio~20K1.06×
09Michigan~20K1.05×
10Connecticut~7K1.05×
11New Hampshire~3K1.05×
12Maine~2K1.05×
13New York~40K1.04×
14Delaware~2K1.04×
15Alaska~1K1.04×
16Virginia~20K1.03×
17Massachusetts~10K1.03×
18Alabama~9K1.03×
19Montana~2K1.03×
20Texas~60K1.02×
21South Dakota~2K1.02×
22South Carolina~10K1.01×
23Nevada~6K1.01×
24Arkansas~5K1.00×
25Idaho~3K1.00×
26California~70K0.99×
27New Jersey~20K0.99×
28Colorado~10K0.99×
29New Mexico~3K0.99×
30Washington, District of Columbia~2K0.99×
31Minnesota~9K0.98×
32Missouri~10K0.97×
33Oklahoma~7K0.97×
34Wisconsin~9K0.96×
35Kentucky~8K0.96×
36Utah~5K0.95×
37North Dakota~1K0.95×
38Tennessee~10K0.94×
39West Virginia~3K0.94×
40Illinois~20K0.93×
41Washington~10K0.93×
42Indiana~10K0.92×
43Hawaii~3K0.92×
44Iowa~5K0.91×
45Nebraska~3K0.91×
46Rhode Island~2K0.91×
47Oregon~7K0.89×
48Kansas~4K0.88×
49Arizona~10K0.87×
50Florida~40K0.81×
Fig. 06

Affinity by region

Affinity by region — Dope, United States
0.81×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dope audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dope audience
#·InterestCategoryAffinity×
01Non-alcoholic beverageFood & Beverages2.29×
02Tractor Supply CompanyShopping2.20×
03Real propertyHome & Garden2.09×
04Diaper bagKids & Family2.02×
05PatioHome & Garden2.00×
06Rail transportTravel & Leisure1.98×
07Ace HardwareHome & Garden1.96×
08CountertopHome & Garden1.95×
09HVACHome & Garden1.94×
10Hardware storeHome & Garden1.92×
11InnovationBusiness & Career1.91×
12CabinetryHome & Garden1.91×
13NASDAQBusiness & Career1.87×
14Made in USABusiness & Career1.82×
15LivestockPets & Animals1.68×
16GeneticsKids & Family1.62×
17AuctionShopping1.60×
18MenardsHome & Garden1.59×
19Planet FitnessSports1.57×
20VegetableFood & Beverages1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dope audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dope audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.60×
PatriotismCONSERVATISM1.52×
DIY MentalityTHRILL1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dope audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.84×
Social Media UsageJOY0.87×
Pet OwnershipJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dope have in United States?

Dope has an estimated audience of 602,430 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dope fans?

35.6% of Dope fans are female, 64.4% are male, with an average age of 38.3 years.

03

Which brands do Dope fans like most?

Dope fans show strongest brand affinity for Livestock (1.68×), Planet Fitness (1.57×), and Real property (2.09×) over the country average.

04

Where do Dope fans live in United States?

Dope fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Dope fans also like?

Beyond Dope itself, the audience over-indexes on Planet Fitness (1.57×), Real property (2.09×), Ace Hardware (1.96×), and Vegetable (1.56×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Metal audiences in United States

See Dope audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dope. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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