A data profile of the people who buy, follow and care about Electro house in Germany — modelled from more than twelve digital signal sources. Electro house has an estimated audience of 1,940,105 people in Germany.
The average Electro house fan in Germany is 36.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Deep house, Resident Advisor, Amsterdam Dance Event, with strongest over-indexing on Deep house (9.75× the country average).
Demographically, the Electro house audience skews balanced with an average age of 36.0, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Electro house fan in Germany is balanced, around 36.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Deep house.
The key figures that characterise the Electro house profile in Germany.
45.5% are female, 54.5% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 36.0 |
| Estimated audience size | 1,940,105 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 13% |
of the worldwide Electro house audience comes from Germany.
| Country | Share |
|---|---|
| United States | 13.5% |
| Germany | 11.0% |
| United Kingdom | 5.4% |
Where the Electro house audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~20K | 1.37× | |
| 02 | Saarland | ~30K | 1.29× | |
| 03 | Mecklenburg-Vorpommern | ~40K | 1.07× | |
| 04 | Thüringen | ~50K | 1.06× | |
| 05 | Sachsen-Anhalt | ~50K | 1.04× | |
| 06 | Berlin | ~80K | 0.97× | |
| 07 | Brandenburg | ~60K | 0.97× | |
| 08 | Hamburg | ~40K | 0.94× | |
| 09 | Schleswig-Holstein | ~60K | 0.93× | |
| 10 | Sachsen | ~90K | 0.91× | |
| 11 | Rheinland-Pfalz | ~90K | 0.90× | |
| 12 | Baden-Württemberg | ~200K | 0.83× | |
| 13 | Hessen | ~100K | 0.83× | |
| 14 | Niedersachsen | ~200K | 0.81× | |
| 15 | Bayern | ~200K | 0.76× | |
| 16 | Nordrhein-Westfalen | ~300K | 0.71× |
The strongest cross-interests of the Electro house audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Afrojack | Music & Radio | 18.37× | ||
| 02 | Avaion | Music & Radio | 17.39× | ||
| 03 | Resident Advisor | Music & Radio | 16.00× | ||
| 04 | Amsterdam Dance Event | Music & Radio | 15.70× | ||
| 05 | Deep house | Music & Radio | 9.75× | ||
| 06 | Berghain | Music & Radio | 6.14× | ||
| 07 | Burning Man | Music & Radio | 5.89× | ||
| 08 | Robert Redford | Movies & TV | 4.84× | ||
| 09 | PurpleDiscoMachine | Music & Radio | 3.72× | ||
| 10 | Ryan Gosling | Movies & TV | 3.38× | ||
| 11 | Electronic dance music | Music & Radio | 2.43× | ||
| 12 | Hugendubel | Shopping | 2.23× | ||
| 13 | Extreme sport | Sports | 2.16× | ||
| 14 | House music | Music & Radio | 1.83× | ||
| 15 | Tattoos | Fashion & Accessoires | 1.74× | ||
| 16 | Livemusic | Music & Radio | 1.70× | ||
| 17 | Lieferando.de | Food & Beverages | 1.55× | ||
| 18 | Transfermarkt | Sports | 1.53× | ||
| 19 | Tagesschau | Movies & TV | 1.52× | ||
| 20 | Netto Marken-Discount | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.58× | |
| Quality Awareness | PREMIUM | 1.53× | |
| Risk Appetite | THRILL | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.70× | |
| Creativity | OPEN | 0.73× | |
| Family Orientation | CONSERVATISM | 0.75× |
Electro house has an estimated audience of 1,940,105 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
45.5% of Electro house fans are female, 54.5% are male, with an average age of 36.0 years.
Electro house fans show strongest brand affinity for Deep house (9.75×), Resident Advisor (16×), and Amsterdam Dance Event (15.7×) over the country average.
Electro house fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Electro house itself, the audience over-indexes on Resident Advisor (16×), Amsterdam Dance Event (15.7×), Robert Redford (4.84×), and Avaion (17.39×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Electro house. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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