Financial plan Audience in Germany
Financial plan has an estimated audience of 1,915,294 people in Germany. 41.9% are female, 58.1% are male, average age 39.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Business English, Gil Ofarim, Cocktail, CAC 40, Christmas Gift.
The average Financial plan fan in Germany is 39.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Business English, Gil Ofarim, Cocktail, with strongest over-indexing on Business English (11.23× the country average). Demographically, the Financial plan audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of Financial plan fans
| Metric | Value |
|---|---|
| Female | 41.9% |
| Male | 58.1% |
| Average age | 39.5 |
| Estimated audience size | 1,915,294 |
Audience persona
The typical Financial plan fan in Germany is more male, around 39.5 years old, with strong Risk Appetite tendencies and a notable affinity for Business English.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 422,600 | 1.01× |
| Bayern | 366,729 | 1.19× |
| Baden-Württemberg | 302,500 | 1.16× |
| Niedersachsen | 184,031 | 0.99× |
| Hessen | 132,231 | 0.91× |
| Berlin | 131,820 | 1.54× |
| Rheinland-Pfalz | 85,783 | 0.89× |
| Sachsen | 79,576 | 0.85× |
| Hamburg | 73,904 | 1.71× |
| Schleswig-Holstein | 62,789 | 0.91× |
| Brandenburg | 44,298 | 0.75× |
| Thüringen | 43,518 | 0.89× |
| Sachsen-Anhalt | 38,512 | 0.78× |
| Mecklenburg-Vorpommern | 29,355 | 0.8× |
| Saarland | 19,858 | 0.84× |
| Bremen | 12,878 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Business English | 11.23× | Business & Career |
| Gil Ofarim | 2.47× | Music & Radio |
| Cocktail | 2.14× | Food & Beverages |
| CAC 40 | 2.1× | Business & Career |
| Christmas Gift | 2.36× | Kids & Family |
| Progressive rock | 2.11× | Music & Radio |
| Haberler | 1.62× | News |
| Stradivarius | 1.97× | Shopping |
| Unique Gifts | 1.57× | Shopping |
| Natural rubber | 2.4× | Cars & Mobility |
| Racing | 1.75× | Cars & Mobility |
| Hypertext | 2.63× | Technology & Electronics |
| Icon (magazine) | 2.13× | Arts & Culture |
| Jaguar F-Pace | 5.02× | Cars & Mobility |
| Sub Zero (Official) | 8.88× | Literature |
| Home Delivery | 2.13× | Food & Beverages |
| Scorpio (comics) | 8.43× | Literature |
| Vanity Fair España | 17.88× | Fashion & Accessoires |
| Farinata | 9.62× | Food & Beverages |
| Necktie | 3.58× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.47 |
| Early Adopter Mentality | POWER | 2.13 |
| Career Orientation | POWER | 1.87 |
| Indulgence | JOY | 1.83 |
| Need for Security | CONSERVATISM | 1.66 |
| Sports Activity | POWER | 1.63 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.1% |
| India | 16.3% |
| United Kingdom | 4.1% |
See Financial plan audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Financial plan have in Germany?
Financial plan has an estimated audience of 1,915,294 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Financial plan fans?
41.9% of Financial plan fans are female, 58.1% are male, with an average age of 39.5 years.
Which brands do Financial plan fans like most?
Financial plan fans show strongest brand affinity for Business English (11.23×), Gil Ofarim (2.47×), and Cocktail (2.14×) over the country average.
Where do Financial plan fans live in Germany?
Financial plan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 422,600), Bayern (reach 366,729), and Baden-Württemberg (reach 302,500). These three regions account for the largest share of the active audience.
What other brands do Financial plan fans also like?
Beyond Financial plan itself, the audience over-indexes on Gil Ofarim (2.47×), Cocktail (2.14×), CAC 40 (2.1×), and Christmas Gift (2.36×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Financial plan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.