A data profile of the people who buy, follow and care about Flash (photography) in Germany — modelled from more than twelve digital signal sources. Flash (photography) has an estimated audience of 581,400 people in Germany.
The average Flash (photography) fan in Germany is 35.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Canon, Nikon, Pentax, with strongest over-indexing on Canon (15.29× the country average).
Demographically, the Flash (photography) audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Travelling, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Flash (photography) fan in Germany is balanced, around 35.4 years old, with strong Travelling tendencies and a notable affinity for Canon.
The key figures that characterise the Flash (photography) profile in Germany.
47.8% are female, 52.2% are male, average age 35.4.
| Metric | Value |
|---|---|
| Female | 47.8% |
| Male | 52.2% |
| Average age | 35.4 |
| Estimated audience size | 581,400 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 12% |
of the worldwide Flash (photography) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 14.3% |
| Spain | 8.7% |
| Brazil | 7.1% |
Where the Flash (photography) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~60K | 1.12× | |
| 02 | Hessen | ~50K | 1.11× | |
| 03 | Nordrhein-Westfalen | ~100K | 1.08× | |
| 04 | Saarland | ~8K | 1.08× | |
| 05 | Baden-Württemberg | ~80K | 1.05× | |
| 06 | Hamburg | ~10K | 1.04× | |
| 07 | Bayern | ~90K | 0.99× | |
| 08 | Rheinland-Pfalz | ~30K | 0.99× | |
| 09 | Sachsen-Anhalt | ~10K | 0.99× | |
| 10 | Brandenburg | ~20K | 0.98× | |
| 11 | Schleswig-Holstein | ~20K | 0.96× | |
| 12 | Thüringen | ~10K | 0.96× | |
| 13 | Bremen | ~5K | 0.96× | |
| 14 | Berlin | ~20K | 0.95× | |
| 15 | Sachsen | ~30K | 0.89× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.88× |
The strongest cross-interests of the Flash (photography) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Capture One | Technology & Electronics | 31.10× | ||
| 02 | Pentax | Technology & Electronics | 27.24× | ||
| 03 | Hasselblad | Technology & Electronics | 26.15× | ||
| 04 | Manfrotto | Technology & Electronics | 25.42× | ||
| 05 | Nikkei 225 | Business & Career | 15.77× | ||
| 06 | Canon | Technology & Electronics | 15.29× | ||
| 07 | Nikon | Technology & Electronics | 15.27× | ||
| 08 | Olympus Corporation | Technology & Electronics | 14.19× | ||
| 09 | Flickr | Internet & Social Media | 13.96× | ||
| 10 | Frida Kahlo | Arts & Culture | 11.49× | ||
| 11 | Tom Felton | Movies & TV | 11.12× | ||
| 12 | Video editing | Technology & Electronics | 10.85× | ||
| 13 | Fujifilm | Technology & Electronics | 9.28× | ||
| 14 | Sunday Brunch | Kids & Family | 8.55× | ||
| 15 | Travel Blogger | Travel & Leisure | 7.76× | ||
| 16 | Cultural heritage | Politics & Society | 6.10× | ||
| 17 | Videography | Internet & Social Media | 5.79× | ||
| 18 | Digital camera | Technology & Electronics | 5.32× | ||
| 19 | Livemusic | Music & Radio | 3.16× | ||
| 20 | TikTok | Internet & Social Media | 2.47× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 2.18× | |
| Quality Awareness | PREMIUM | 2.11× | |
| Extroversion | THRILL | 1.88× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.85× | |
| Indulgence | JOY | 0.93× | |
| Family Orientation | CONSERVATISM | 0.93× |
Flash (photography) has an estimated audience of 581,400 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
47.8% of Flash (photography) fans are female, 52.2% are male, with an average age of 35.4 years.
Flash (photography) fans show strongest brand affinity for Canon (15.29×), Nikon (15.27×), and Pentax (27.24×) over the country average.
Flash (photography) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Flash (photography) itself, the audience over-indexes on Nikon (15.27×), Pentax (27.24×), Hasselblad (26.15×), and Frida Kahlo (11.49×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Flash (photography). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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