Rascasse Audience Intelligence

Florian Wirtz Audience in Germany

A data profile of the people who buy, follow and care about Florian Wirtz in Germany — modelled from more than twelve digital signal sources. Florian Wirtz has an estimated audience of 3,026,009 people in Germany.

#68among Soccer in Germany#97among Person in Germany#171in Sports

The average Florian Wirtz fan in Germany is 33.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Bayer 04 Leverkusen, Borussia Dortmund, VfB Stuttgart, with strongest over-indexing on Bayer 04 Leverkusen (10.89× the country average).

Demographically, the Florian Wirtz audience skews more male with an average age of 33.4, and over-indexes on personality traits such as Risk Appetite, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Florian Wirtz fan in Germany is more male, around 33.4 years old, with strong Risk Appetite tendencies and a notable affinity for Bayer 04 Leverkusen.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Florian Wirtz profile in Germany.

Audience size
3M
in Germany
Gender
34.5%♀
65.5% male
Age
33.4
average years
Country rank
#2088
Person in Germany
Fig. 01

Search interest · 12-month trend

-62%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Florian Wirtz fans

34.5% are female, 65.5% are male, average age 33.4.

Fig. 02

Gender split

34.5%
Female
65.5%
Male
Demographic split for Florian Wirtz audience in Germany
MetricValue
Female34.5%
Male65.5%
Average age33.4
Estimated audience size3,026,009
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the Florian Wirtz audience in Germany
Age bracketShare%
16-1936%
20-2921%
30-3917%
40-4915%
50+11%
Fig. 04

Worldwide distribution

28.1%

of the worldwide Florian Wirtz audience comes from Germany.

Worldwide audience distribution share by country for Florian Wirtz
CountryShare
Germany28.1%
United Kingdom8.4%
United States5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Florian Wirtz audience in Germany is strongest.

Fig. 05

Top regions by affinity

Florian Wirtz fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~1M1.27×
02Rheinland-Pfalz~300K1.17×
03Baden-Württemberg~700K1.13×
04Bayern~800K1.12×
05Niedersachsen~500K1.05×
06Saarland~60K1.05×
07Sachsen~200K1.00×
08Mecklenburg-Vorpommern~90K1.00×
09Thüringen~100K0.95×
10Schleswig-Holstein~200K0.94×
11Brandenburg~100K0.94×
12Hessen~300K0.92×
13Sachsen-Anhalt~100K0.91×
14Hamburg~90K0.90×
15Berlin~200K0.87×
16Bremen~30K0.82×
Fig. 06

Affinity by region

Affinity by region — Florian Wirtz, Germany
0.82×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Florian Wirtz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Florian Wirtz audience
#·InterestCategoryAffinity×
01Rudi VöllerSports12.83×
02Bayer 04 LeverkusenSports10.89×
031. FC Union BerlinSports6.81×
04VfL BochumSports6.43×
05RB LeipzigSports6.16×
06SC FreiburgSports6.16×
071. FSV Mainz 05Sports6.03×
08Hertha BSCSports5.85×
09VfL WolfsburgSports5.84×
10Borussia MönchengladbachSports5.66×
11Germany national under-21 football teamSports5.58×
12VfB StuttgartSports5.00×
131. FC KölnSports4.42×
14SV Werder BremenSports4.03×
152. BundesligaSports3.88×
16Borussia DortmundSports3.52×
17TransfermarktSports3.37×
18FC Bayern MunichSports2.84×
19SportschauSports2.76×
20BundesligaSports2.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Florian Wirtz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Florian Wirtz audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.37×
SpiritualityBALANCE1.24×
PatriotismCONSERVATISM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Florian Wirtz audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.67×
Design AffinityPREMIUM0.70×
CreativityOPEN0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Florian Wirtz have in Germany?

Florian Wirtz has an estimated audience of 3,026,009 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Florian Wirtz fans?

34.5% of Florian Wirtz fans are female, 65.5% are male, with an average age of 33.4 years.

03

Which brands do Florian Wirtz fans like most?

Florian Wirtz fans show strongest brand affinity for Bayer 04 Leverkusen (10.89×), Borussia Dortmund (3.52×), and VfB Stuttgart (5×) over the country average.

04

Where do Florian Wirtz fans live in Germany?

Florian Wirtz fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1M), Bayern (reach ~800K), and Baden-Württemberg (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Florian Wirtz fans also like?

Beyond Florian Wirtz itself, the audience over-indexes on Borussia Dortmund (3.52×), VfB Stuttgart (5×), Borussia Mönchengladbach (5.66×), and RB Leipzig (6.16×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See Florian Wirtz audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Florian Wirtz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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