FNZ Bank Audience in Germany

FNZ Bank has an estimated audience of 599,964 people in Germany. 41.7% are female, 58.3% are male, average age 42.6. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Cocktail, CAC 40, Unique Gifts, Haberler, Overboard (film).
The average FNZ Bank fan in Germany is 42.6 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Cocktail, CAC 40, Unique Gifts, with strongest over-indexing on Cocktail (13.97× the country average). Demographically, the FNZ Bank audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Price Sensitivity, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Bank
Demographics of FNZ Bank fans
| Metric | Value |
|---|---|
| Female | 41.7% |
| Male | 58.3% |
| Average age | 42.6 |
| Estimated audience size | 599,964 |
Audience persona
The typical FNZ Bank fan in Germany is more male, around 42.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Cocktail.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 153,982 | 1.6× |
| Nordrhein-Westfalen | 152,559 | 1.16× |
| Baden-Württemberg | 105,003 | 1.28× |
| Niedersachsen | 72,682 | 1.25× |
| Hessen | 57,254 | 1.25× |
| Sachsen | 31,459 | 1.07× |
| Rheinland-Pfalz | 28,710 | 0.96× |
| Berlin | 21,317 | 0.79× |
| Schleswig-Holstein | 21,038 | 0.98× |
| Brandenburg | 17,512 | 0.94× |
| Thüringen | 14,717 | 0.96× |
| Hamburg | 12,861 | 0.95× |
| Sachsen-Anhalt | 11,692 | 0.75× |
| Mecklenburg-Vorpommern | 7,351 | 0.64× |
| Bremen | 4,349 | 0.85× |
| Saarland | 4,198 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cocktail | 13.97× | Food & Beverages |
| CAC 40 | 3× | Business & Career |
| Unique Gifts | 1.9× | Shopping |
| Haberler | 1.69× | News |
| Overboard (film) | 9.03× | Movies & TV |
| The Knot (Website) | 10.73× | Kids & Family |
| VfL Wolfsburg | 1.86× | Sports |
| Christmas Gift | 1.82× | Kids & Family |
| Birthday Gifts | 1.8× | Kids & Family |
| Jacob Tremblay | 5.03× | Movies & TV |
| Stradivarius | 1.62× | Shopping |
| Peugeot 308 | 3.29× | Cars & Mobility |
| Metamorphoses | 2.24× | Literature |
| Home Delivery | 1.75× | Food & Beverages |
| Noodle (Gorillaz) | 1.87× | Music & Radio |
| Esra Erol | 3.11× | Movies & TV |
| Loincloth | 1.58× | Fashion & Accessoires |
| Volvo V60 | 2.5× | Cars & Mobility |
| Buddy – The Buddy Holly Story | 2.5× | Music & Radio |
| Fantasy Earth: Zero | 3.24× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.84 |
| Need for Security | CONSERVATISM | 1.81 |
| Career Orientation | POWER | 1.62 |
| Early Adopter Mentality | POWER | 1.49 |
| Sustainability | BALANCE | 1.35 |
| Patriotism | CONSERVATISM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 96.8% |
| China | 0.7% |
| Switzerland | 0.3% |
See FNZ Bank audiences in other countries
More Bank audiences in Germany
- Commerzbank (14,423,655)
- Sparkasse (11,339,689)
- Postbank (11,283,224)
- Deutsche Bank (6,860,825)
- Targobank (6,768,670)
Frequently asked questions
How many fans does FNZ Bank have in Germany?
FNZ Bank has an estimated audience of 599,964 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of FNZ Bank fans?
41.7% of FNZ Bank fans are female, 58.3% are male, with an average age of 42.6 years.
Which brands do FNZ Bank fans like most?
FNZ Bank fans show strongest brand affinity for Cocktail (13.97×), CAC 40 (3×), and Unique Gifts (1.9×) over the country average.
Where do FNZ Bank fans live in Germany?
FNZ Bank fans in Germany are most concentrated in Bayern (reach 153,982), Nordrhein-Westfalen (reach 152,559), and Baden-Württemberg (reach 105,003). These three regions account for the largest share of the active audience.
What other brands do FNZ Bank fans also like?
Beyond FNZ Bank itself, the audience over-indexes on CAC 40 (3×), Unique Gifts (1.9×), Haberler (1.69×), and Overboard (film) (9.03×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for FNZ Bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.