FNZ Bank Audience in Germany
FNZ Bank has an estimated audience of 599,964 people in Germany. 41.7% are female, 58.3% are male, average age 42.6. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Commerzbank, Home insurance, Mobile banking, N26, Western Union.
The average FNZ Bank fan in Germany is 42.6 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Commerzbank, Home insurance, Mobile banking, with strongest over-indexing on Commerzbank (13.97× the country average). Demographically, the FNZ Bank audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Price Sensitivity, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Bank
Demographics of FNZ Bank fans
| Metric | Value |
|---|---|
| Female | 41.7% |
| Male | 58.3% |
| Average age | 42.6 |
| Estimated audience size | 599,964 |
Audience persona
The typical FNZ Bank fan in Germany is more male, around 42.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Commerzbank.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 153,982 | 1.6× |
| Nordrhein-Westfalen | 152,559 | 1.16× |
| Baden-Württemberg | 105,003 | 1.28× |
| Niedersachsen | 72,682 | 1.25× |
| Hessen | 57,254 | 1.25× |
| Sachsen | 31,459 | 1.07× |
| Rheinland-Pfalz | 28,710 | 0.96× |
| Berlin | 21,317 | 0.79× |
| Schleswig-Holstein | 21,038 | 0.98× |
| Brandenburg | 17,512 | 0.94× |
| Thüringen | 14,717 | 0.96× |
| Hamburg | 12,861 | 0.95× |
| Sachsen-Anhalt | 11,692 | 0.75× |
| Mecklenburg-Vorpommern | 7,351 | 0.64× |
| Bremen | 4,349 | 0.85× |
| Saarland | 4,198 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Commerzbank | 13.97× | Business & Career |
| Home insurance | 37.59× | Business & Career |
| Mobile banking | 46.97× | Business & Career |
| N26 | 27.06× | Business & Career |
| Western Union | 6.79× | Business & Career |
| Online banking | 9.03× | Business & Career |
| Google Drive | 5.39× | Technology & Electronics |
| Santander Bank | 11.71× | Business & Career |
| Office 365 | 6.1× | Technology & Electronics |
| Renters' insurance | 47.4× | Business & Career |
| Property insurance | 15.55× | Home & Garden |
| Banking | 3.19× | Business & Career |
| Tagesschau | 2.06× | Movies & TV |
| RTL Television | 3.38× | Movies & TV |
| Deutsche Bank | 3.29× | Business & Career |
| Ariana Grande | 4.62× | Music & Radio |
| Satire | 3.93× | Literature |
| Indeed.com | 2.66× | Business & Career |
| Netto Marken-Discount | 1.98× | Shopping |
| National health insurance | 9.14× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.84 |
| Need for Security | CONSERVATISM | 1.81 |
| Career Orientation | POWER | 1.62 |
| Early Adopter Mentality | POWER | 1.49 |
| Sustainability | BALANCE | 1.35 |
| Patriotism | CONSERVATISM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 96.8% |
| China | 0.7% |
| Switzerland | 0.3% |
See FNZ Bank audiences in other countries
More Bank audiences in Germany
- Commerzbank (14,423,655)
- Sparkasse (11,339,689)
- Postbank (11,283,224)
- Deutsche Bank (6,860,825)
- Targobank (6,768,670)
Frequently asked questions
How many fans does FNZ Bank have in Germany?
FNZ Bank has an estimated audience of 599,964 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of FNZ Bank fans?
41.7% of FNZ Bank fans are female, 58.3% are male, with an average age of 42.6 years.
Which brands do FNZ Bank fans like most?
FNZ Bank fans show strongest brand affinity for Commerzbank (13.97×), Home insurance (37.59×), and Mobile banking (46.97×) over the country average.
Where do FNZ Bank fans live in Germany?
FNZ Bank fans in Germany are most concentrated in Bayern (reach 153,982), Nordrhein-Westfalen (reach 152,559), and Baden-Württemberg (reach 105,003). These three regions account for the largest share of the active audience.
What other brands do FNZ Bank fans also like?
Beyond FNZ Bank itself, the audience over-indexes on Home insurance (37.59×), Mobile banking (46.97×), N26 (27.06×), and Western Union (6.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for FNZ Bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.