A data profile of the people who buy, follow and care about FUSSBALL.DE in Germany — modelled from more than twelve digital signal sources. FUSSBALL.DE has an estimated audience of 398,043 people in Germany.
The average FUSSBALL.DE fan in Germany is 33.1 years old, balanced, and lives primarily in Baden-Württemberg.
The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Niedersachsen.
Top brand affinities include Frauen-Bundesliga, Joachim Löw, VfL Bochum, with strongest over-indexing on Frauen-Bundesliga (28.21× the country average).
Demographically, the FUSSBALL.DE audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical FUSSBALL.DE fan in Germany is balanced, around 33.1 years old, with strong Risk Appetite tendencies and a notable affinity for Frauen-Bundesliga.
The key figures that characterise the FUSSBALL.DE profile in Germany.
45.3% are female, 54.7% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 45.3% |
| Male | 54.7% |
| Average age | 33.1 |
| Estimated audience size | 398,043 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 9% |
of the worldwide FUSSBALL.DE audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 89.0% |
| Austria | 2.2% |
| Switzerland | 1.4% |
Where the FUSSBALL.DE audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~60K | 1.48× | |
| 02 | Rheinland-Pfalz | ~30K | 1.41× | |
| 03 | Thüringen | ~10K | 1.27× | |
| 04 | Mecklenburg-Vorpommern | ~9K | 1.22× | |
| 05 | Sachsen | ~20K | 1.19× | |
| 06 | Schleswig-Holstein | ~20K | 1.15× | |
| 07 | Brandenburg | ~10K | 1.14× | |
| 08 | Baden-Württemberg | ~60K | 1.12× | |
| 09 | Sachsen-Anhalt | ~10K | 1.11× | |
| 10 | Hessen | ~30K | 1.09× | |
| 11 | Saarland | ~5K | 1.05× | |
| 12 | Bremen | ~3K | 0.83× | |
| 13 | Hamburg | ~6K | 0.73× | |
| 14 | Nordrhein-Westfalen | ~60K | 0.68× | |
| 15 | Berlin | ~8K | 0.46× | |
| 16 | Bayern | ~8K | 0.13× |
The strongest cross-interests of the FUSSBALL.DE audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Joachim Löw | Sports | 33.33× | ||
| 02 | Celebrity Gossip | News | 33.28× | ||
| 03 | Frauen-Bundesliga | Sports | 28.21× | ||
| 04 | Sweden national football team | Sports | 26.18× | ||
| 05 | 1. FC Union Berlin | Sports | 19.23× | ||
| 06 | Arminia Bielefeld | Sports | 16.86× | ||
| 07 | VfL Bochum | Sports | 15.86× | ||
| 08 | Lothar Matthäus | Sports | 15.09× | ||
| 09 | SpVgg Greuther Fürth | Sports | 15.02× | ||
| 10 | 1. FSV Mainz 05 | Sports | 11.16× | ||
| 11 | RB Leipzig | Sports | 10.56× | ||
| 12 | SC Freiburg | Sports | 10.12× | ||
| 13 | VfL Wolfsburg | Sports | 9.89× | ||
| 14 | Hertha BSC | Sports | 8.72× | ||
| 15 | Borussia Mönchengladbach | Sports | 7.96× | ||
| 16 | 3. Liga | Sports | 7.73× | ||
| 17 | 1. FC Köln | Sports | 7.50× | ||
| 18 | VfB Stuttgart | Sports | 6.29× | ||
| 19 | SV Werder Bremen | Sports | 5.31× | ||
| 20 | Borussia Dortmund | Sports | 4.19× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 2.33× | |
| Career Orientation | POWER | 1.41× | |
| Spirituality | BALANCE | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.52× | |
| Price Sensitivity | PREMIUM | 0.56× | |
| Design Affinity | PREMIUM | 0.57× |
FUSSBALL.DE has an estimated audience of 398,043 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
45.3% of FUSSBALL.DE fans are female, 54.7% are male, with an average age of 33.1 years.
FUSSBALL.DE fans show strongest brand affinity for Frauen-Bundesliga (28.21×), Joachim Löw (33.33×), and VfL Bochum (15.86×) over the country average.
FUSSBALL.DE fans in Germany are most concentrated in Baden-Württemberg (reach ~60K), Nordrhein-Westfalen (reach ~60K), and Niedersachsen (reach ~60K). These three regions account for the largest share of the active audience.
Beyond FUSSBALL.DE itself, the audience over-indexes on Joachim Löw (33.33×), VfL Bochum (15.86×), 1. FC Union Berlin (19.23×), and RB Leipzig (10.56×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for FUSSBALL.DE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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