Rascasse Audience Intelligence

Generic top-level domain Audience in Germany

A data profile of the people who buy, follow and care about Generic top-level domain in Germany — modelled from more than twelve digital signal sources. Generic top-level domain has an estimated audience of 2,557,014 people in Germany.

The average Generic top-level domain fan in Germany is 42.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Wetter.com, Elle Fanning, Aegean Airlines, with strongest over-indexing on Wetter.com (6.45× the country average).

Demographically, the Generic top-level domain audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Generic top-level domain fan in Germany is balanced, around 42.9 years old, with strong Spirituality tendencies and a notable affinity for Wetter.com.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Generic top-level domain profile in Germany.

Audience size
2.6M
in Germany
Gender
50.1%
49.9% male
Age
42.9
average years
Country rank
#2579
Topic in Germany
Fig. 01

Search interest · 12-month trend

-41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Generic top-level domain fans

50.1% are female, 49.9% are male, average age 42.9.

Fig. 02

Gender split

50.1%
Female
49.9%
Male
Demographic split for Generic top-level domain audience in Germany
MetricValue
Female50.1%
Male49.9%
Average age42.9
Estimated audience size2,557,014
Fig. 03

Age distribution

Ø 42.9
average years
Age distribution of the Generic top-level domain audience in Germany
Age bracketShare%
16-199%
20-2916%
30-3922%
40-4931%
50+21%
Fig. 04

Worldwide distribution

4.2%

of the worldwide Generic top-level domain audience comes from Germany.

Worldwide audience distribution share by country for Generic top-level domain
CountryShare
United States12.7%
France10.5%
Italy9.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Generic top-level domain audience in Germany is strongest.

Fig. 05

Top regions by affinity

Generic top-level domain fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~30K1.11×
02Mecklenburg-Vorpommern~50K1.07×
03Bremen~20K1.05×
04Thüringen~70K1.04×
05Brandenburg~80K1.02×
06Sachsen-Anhalt~70K1.02×
07Rheinland-Pfalz~100K1.01×
08Schleswig-Holstein~90K1.01×
09Hamburg~60K1.01×
10Sachsen~100K0.97×
11Berlin~100K0.96×
12Hessen~200K0.92×
13Niedersachsen~200K0.91×
14Baden-Württemberg~300K0.88×
15Bayern~400K0.86×
16Nordrhein-Westfalen~500K0.81×
Fig. 06

Affinity by region

Affinity by region — Generic top-level domain, Germany
0.81×1.00×1.11×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Generic top-level domain audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Generic top-level domain audience
#·InterestCategoryAffinity×
01Aegean AirlinesTravel & Leisure10.98×
02RonaldinhoSports10.98×
03James FrancoMovies & TV10.98×
04Ric FlairSports10.98×
05Hilary SwankMovies & TV10.98×
06Rose LeslieMovies & TV10.58×
07Victoria JusticeMovies & TV10.58×
08Elle FanningMovies & TV10.35×
09Olympique LyonnaisSports9.32×
10FlickrInternet & Social Media7.98×
11Wetter.comHome & Garden6.45×
12Mila KunisMovies & TV6.19×
13Controlled-access highwayTravel & Leisure5.98×
14Western UnionBusiness & Career3.88×
15EssoCars & Mobility3.10×
16Real propertyHome & Garden3.09×
17TransfermarktSports2.63×
18Singer-songwriterMusic & Radio2.56×
19CHECK24Business & Career2.22×
20Müller (company)Food & Beverages1.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Generic top-level domain audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Generic top-level domain audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.55×
Convenience OrientationPREMIUM1.39×
Need for SecurityCONSERVATISM1.33×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Generic top-level domain audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.66×
Design AffinityPREMIUM0.73×
ExtroversionTHRILL0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Generic top-level domain have in Germany?

Generic top-level domain has an estimated audience of 2,557,014 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Generic top-level domain fans?

50.1% of Generic top-level domain fans are female, 49.9% are male, with an average age of 42.9 years.

03

Which brands do Generic top-level domain fans like most?

Generic top-level domain fans show strongest brand affinity for Wetter.com (6.45×), Elle Fanning (10.35×), and Aegean Airlines (10.98×) over the country average.

04

Where do Generic top-level domain fans live in Germany?

Generic top-level domain fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Generic top-level domain fans also like?

Beyond Generic top-level domain itself, the audience over-indexes on Elle Fanning (10.35×), Aegean Airlines (10.98×), Ronaldinho (10.98×), and Western Union (3.88×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Generic top-level domain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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