Generic top-level domain Audience in United States
Generic top-level domain has an estimated audience of 7,620,123 people in United States. 52.3% are female, 47.7% are male, average age 40.8. Top brand affinities: Nationality, 3D printing, Nuts (film), MK, N1 road (South Africa).
Top brand affinities include Nationality, 3D printing, Nuts (film), with strongest over-indexing on Nationality (2.18× the country average). Demographically, the Generic top-level domain audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Patriotism, Quality Awareness.
Category: Technology & Electronics · Type: Topic
Demographics of Generic top-level domain fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 40.8 |
| Estimated audience size | 7,620,123 |
Audience persona
The typical Generic top-level domain fan in United States is balanced, around 40.8 years old, with strong Patriotism tendencies and a notable affinity for Nationality.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 2.18× | Politics & Society |
| 3D printing | 1.73× | Technology & Electronics |
| Nuts (film) | 3.12× | Movies & TV |
| MK | 1.78× | Music & Radio |
| N1 road (South Africa) | 1.55× | Travel & Leisure |
| Winemaking | 1.55× | Food & Beverages |
| Bully (2011 film) | 2.31× | Movies & TV |
| Laneige | 1.84× | Beauty & Wellness |
| EShakti | 3.41× | Shopping |
| Hebe | 1.95× | Home & Garden |
| Nurse educator | 2.23× | Kids & Family |
| La Opinión | 2.11× | News |
| Buying a House | 1.82× | Home & Garden |
| Dana Carvey | 2.31× | Movies & TV |
| Buying and Selling Real Estate | 2.02× | Home & Garden |
| Academy Award for Best Documentary Feature | 2.98× | Movies & TV |
| Enfamil | 1.73× | Kids & Family |
| Northrop Grumman | 1.56× | Business & Career |
| Cassoulet | 2.09× | Food & Beverages |
| San Pellegrino | 1.61× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.41 |
| Quality Awareness | PREMIUM | 1.4 |
| Individualism | JOY | 1.32 |
| Convenience Orientation | PREMIUM | 1.31 |
| Need for Security | CONSERVATISM | 1.27 |
| Spirituality | BALANCE | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.7% |
| France | 10.5% |
| Italy | 9.9% |
See Generic top-level domain audiences in other countries
- Generic top-level domain — Germany
- Generic top-level domain — United Kingdom
- Generic top-level domain — France
- Generic top-level domain — Italy
- Generic top-level domain — Spain
- Generic top-level domain — Brazil
- Generic top-level domain — Japan
- Generic top-level domain — South Korea
- Generic top-level domain — India
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Generic top-level domain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.