A data profile of the people who buy, follow and care about Gilmore Girls in Germany — modelled from more than twelve digital signal sources. Gilmore Girls has an estimated audience of 528,957 people in Germany.
Gilmore Girls has an estimated audience of 528,957 people in Germany. 69.7% are female, 30.3% are male, average age 32.7. Top brand affinities: Keiko Agena, Divergent (novel), Carole King, Contemporary romance, Harry Potter.
Top brand affinities include Keiko Agena, Divergent (novel), Carole King, with strongest over-indexing on Keiko Agena (97.37× the country average).
Demographically, the Gilmore Girls audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Pet Ownership, Mindfulness.
The typical Gilmore Girls fan in Germany is more female, around 32.7 years old, with strong Pet Ownership tendencies and a notable affinity for Keiko Agena.
The key figures that characterise the Gilmore Girls profile in Germany.
69.7% are female, 30.3% are male, average age 32.7.
| Metric | Value |
|---|---|
| Female | 69.7% |
| Male | 30.3% |
| Average age | 32.7 |
| Estimated audience size | 528,957 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 22% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 10% |
of the worldwide Gilmore Girls audience comes from Germany.
| Country | Share |
|---|---|
| United States | 42.4% |
| United Kingdom | 5.1% |
| Germany | 4.9% |
The strongest cross-interests of the Gilmore Girls audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Keiko Agena | Movies & TV | 97.37× | ||
| 02 | Carole King | Music & Radio | 61.93× | ||
| 03 | Divergent (novel) | Literature | 38.92× | ||
| 04 | One Tree Hill (TV series) | Movies & TV | 11.05× | ||
| 05 | Contemporary romance | Literature | 8.37× | ||
| 06 | Pretty Little Liars (TV series) | Movies & TV | 6.92× | ||
| 07 | Grey's Anatomy | Movies & TV | 5.95× | ||
| 08 | Downton Abbey | Movies & TV | 5.72× | ||
| 09 | The Gilded Age | Movies & TV | 5.68× | ||
| 10 | Audible.com | Literature | 5.39× | ||
| 11 | Hugendubel | Shopping | 4.47× | ||
| 12 | Sex and the City | Movies & TV | 4.07× | ||
| 13 | Sarah Connor | Music & Radio | 3.39× | ||
| 14 | Storm of Love | Movies & TV | 3.25× | ||
| 15 | Collien Ulmen-Fernandes | Movies & TV | 2.81× | ||
| 16 | Let's Dance (German TV series) | Movies & TV | 2.79× | ||
| 17 | Harry Potter | Movies & TV | 2.76× | ||
| 18 | Gute Zeiten, schlechte Zeiten | Movies & TV | 2.74× | ||
| 19 | Tchibo | Shopping | 2.43× | ||
| 20 | Bonprix | Shopping | 2.41× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.28× | |
| Mindfulness | BALANCE | 1.22× | |
| Creativity | OPEN | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.47× | |
| Risk Appetite | THRILL | 0.64× | |
| Early Adopter Mentality | POWER | 0.67× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Gilmore Girls. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.