Gilmore Girls Audience in Germany

Gilmore Girls has an estimated audience of 528,957 people in Germany. 69.7% are female, 30.3% are male, average age 32.7. Top brand affinities: Keiko Agena, Divergent (novel), Carole King, Harry Potter, Contemporary romance.

Top brand affinities include Keiko Agena, Divergent (novel), Carole King, with strongest over-indexing on Keiko Agena (97.37× the country average). Demographically, the Gilmore Girls audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Sustainability, Creativity.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Gilmore Girls fans

Demographic split for Gilmore Girls audience in Germany
MetricValue
Female69.7%
Male30.3%
Average age32.7
Estimated audience size528,957

Audience persona

The typical Gilmore Girls fan in Germany is more female, around 32.7 years old, with strong Sustainability tendencies and a notable affinity for Keiko Agena.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gilmore Girls audience
BrandAffinityCategory
Keiko Agena97.37×Movies & TV
Divergent (novel)38.92×Literature
Carole King61.93×Music & Radio
Harry Potter2.76×Movies & TV
Contemporary romance8.37×Literature
Sex and the City4.07×Movies & TV
The Gilded Age5.68×Movies & TV
Audible.com5.39×Literature
Gala2.35×News
Hugendubel4.47×Shopping
One Tree Hill (TV series)11.05×Movies & TV
Downton Abbey5.72×Movies & TV
Let's Dance (German TV series)2.79×Movies & TV
Gute Zeiten, schlechte Zeiten2.74×Movies & TV
Wirtz3.04×Music & Radio
Storm of Love3.25×Movies & TV
Pretty Little Liars (TV series)6.92×Movies & TV
Tchibo2.43×Shopping
Bonprix2.41×Shopping
Deichmann1.96×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gilmore Girls audience
TraitClusterScore
SustainabilityBALANCE1.51
CreativityOPEN1.42
Family OrientationCONSERVATISM1.26
Design AffinityPREMIUM1.17
DIY MentalityTHRILL1.16
LGBTQ+ IdentityOPEN1.13

Worldwide distribution

Worldwide audience distribution share by country for Gilmore Girls
CountryShare
United States42.4%
United Kingdom5.1%
Germany4.9%

See Gilmore Girls audiences in other countries

More TV series audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gilmore Girls. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.