Gilmore Girls Audience in Germany

Gilmore Girls has an estimated audience of 528,957 people in Germany. 69.7% are female, 30.3% are male, average age 32.7. Top brand affinities: Keiko Agena, Gilmore Girls, Carole King, Divergent (novel), Divergent series.
Top brand affinities include Keiko Agena, Gilmore Girls, Carole King, with strongest over-indexing on Keiko Agena (97.37× the country average). Demographically, the Gilmore Girls audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Sports Activity, Family Orientation.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Gilmore Girls fans
| Metric | Value |
|---|---|
| Female | 69.7% |
| Male | 30.3% |
| Average age | 32.7 |
| Estimated audience size | 528,957 |
Audience persona
The typical Gilmore Girls fan in Germany is more female, around 32.7 years old, with strong Sports Activity tendencies and a notable affinity for Keiko Agena.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keiko Agena | 97.37× | Movies & TV |
| Gilmore Girls | 97.37× | Movies & TV |
| Carole King | 61.93× | Music & Radio |
| Divergent (novel) | 38.92× | Literature |
| Divergent series | 31.73× | Movies & TV |
| The WB | 22.79× | Movies & TV |
| Debbie Macomber | 22.29× | Literature |
| Jamie McGuire | 21.32× | Literature |
| James Taylor | 20.0× | Music & Radio |
| Adam Melchor | 17.23× | Music & Radio |
| Watchhouse | 17.23× | Music & Radio |
| John Craigie | 17.23× | Music & Radio |
| The Ballroom Thieves | 17.23× | Music & Radio |
| Ocie Elliott | 17.23× | Music & Radio |
| Gregory Alan Isakov | 17.23× | Music & Radio |
| Caamp | 17.23× | Music & Radio |
| Houndmouth | 17.23× | Music & Radio |
| Odie Leigh | 17.23× | Music & Radio |
| Briscoe | 17.23× | Music & Radio |
| Hollow Coves | 17.23× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 5.64 |
| Family Orientation | CONSERVATISM | 2.14 |
| Convenience Orientation | PREMIUM | 1.87 |
| Social Media Usage | JOY | 1.44 |
| Need for Security | CONSERVATISM | 1.36 |
| Sustainability | BALANCE | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.4% |
| United Kingdom | 5.1% |
| Germany | 4.9% |
See Gilmore Girls audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gilmore Girls. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.