Girl power Audience in Germany

Girl power has an estimated audience of 644,498 people in Germany. 63.0% are female, 37.0% are male, average age 29.8. Top brand affinities: Girl power, Catholicism, Evangelica, Baptist church, Third-wave feminism.
Top brand affinities include Girl power, Catholicism, Evangelica, with strongest over-indexing on Girl power (43.3× the country average). Demographically, the Girl power audience skews more female with an average age of 29.8, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.
Category: Politics & Society · Type: Topic
Demographics of Girl power fans
| Metric | Value |
|---|---|
| Female | 63.0% |
| Male | 37.0% |
| Average age | 29.8 |
| Estimated audience size | 644,498 |
Audience persona
The typical Girl power fan in Germany is more female, around 29.8 years old, with strong Community Orientation tendencies and a notable affinity for Girl power.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Girl power | 43.3× | Politics & Society |
| Catholicism | 29.41× | Politics & Society |
| Evangelica | 27.61× | |
| Baptist church | 24.49× | Politics & Society |
| Third-wave feminism | 19.57× | Politics & Society |
| Politician | 16.91× | Politics & Society |
| Nicolas Sarkozy | 16.5× | Politics & Society |
| UOL Notícias | 16.07× | News |
| Amateur wrestling | 15.33× | Sports |
| Polka | 14.79× | Music & Radio |
| Jokes & Funny Pictures | 14.51× | |
| Dr. Phil (TV series) | 14.34× | Movies & TV |
| Stop Bullying: Speak Up | 14.11× | Politics & Society |
| Funny page | 14.08× | Movies & TV |
| Collegiate wrestling | 13.95× | Sports |
| Funny Clips | 13.73× | Internet & Social Media |
| Last Week Tonight with John Oliver | 13.63× | Movies & TV |
| NU.nl | 13.62× | News |
| Everlast (boxing) | 13.61× | Sports |
| Owen Jones (writer) | 13.53× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 3.14 |
| Convenience Orientation | PREMIUM | 2.8 |
| LGBTQ+ Identity | OPEN | 2.63 |
| Individualism | JOY | 2.32 |
| Sports Activity | POWER | 2.21 |
| Spirituality | BALANCE | 2.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.0% |
| Brazil | 12.6% |
| Italy | 6.4% |
See Girl power audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Girl power. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.