Girl power Audience in Germany

Girl power logo

Girl power has an estimated audience of 644,498 people in Germany. 63.0% are female, 37.0% are male, average age 29.8. Top brand affinities: Girl power, Catholicism, Evangelica, Baptist church, Third-wave feminism.

Top brand affinities include Girl power, Catholicism, Evangelica, with strongest over-indexing on Girl power (43.3× the country average). Demographically, the Girl power audience skews more female with an average age of 29.8, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.

Category: Politics & Society · Type: Topic

Demographics of Girl power fans

Demographic split for Girl power audience in Germany
MetricValue
Female63.0%
Male37.0%
Average age29.8
Estimated audience size644,498

Audience persona

The typical Girl power fan in Germany is more female, around 29.8 years old, with strong Community Orientation tendencies and a notable affinity for Girl power.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Girl power audience
BrandAffinityCategory
Girl power43.3×Politics & Society
Catholicism29.41×Politics & Society
Evangelica27.61×
Baptist church24.49×Politics & Society
Third-wave feminism19.57×Politics & Society
Politician16.91×Politics & Society
Nicolas Sarkozy16.5×Politics & Society
UOL Notícias16.07×News
Amateur wrestling15.33×Sports
Polka14.79×Music & Radio
Jokes & Funny Pictures14.51×
Dr. Phil (TV series)14.34×Movies & TV
Stop Bullying: Speak Up14.11×Politics & Society
Funny page14.08×Movies & TV
Collegiate wrestling13.95×Sports
Funny Clips13.73×Internet & Social Media
Last Week Tonight with John Oliver13.63×Movies & TV
NU.nl13.62×News
Everlast (boxing)13.61×Sports
Owen Jones (writer)13.53×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Girl power audience
TraitClusterScore
Community OrientationOPEN3.14
Convenience OrientationPREMIUM2.8
LGBTQ+ IdentityOPEN2.63
IndividualismJOY2.32
Sports ActivityPOWER2.21
SpiritualityBALANCE2.14

Worldwide distribution

Worldwide audience distribution share by country for Girl power
CountryShare
United States23.0%
Brazil12.6%
Italy6.4%

See Girl power audiences in other countries

More Politics & Society audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Girl power. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.