Broadcast journalism Audience in Germany

Broadcast journalism has an estimated audience of 1,318,655 people in Germany. 49.1% are female, 50.9% are male, average age 41.6. Top regions: Rheinland-Pfalz, Niedersachsen, Baden-Württemberg. Top brand affinities: Progressive rock, Litter box, Medieval fantasy, Cocktail, Pillow.
The average Broadcast journalism fan in Germany is 41.6 years old, balanced, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Niedersachsen, Baden-Württemberg. Top brand affinities include Progressive rock, Litter box, Medieval fantasy, with strongest over-indexing on Progressive rock (3.99× the country average). Demographically, the Broadcast journalism audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Spirituality, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of Broadcast journalism fans
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 41.6 |
| Estimated audience size | 1,318,655 |
Audience persona
The typical Broadcast journalism fan in Germany is balanced, around 41.6 years old, with strong Spirituality tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 95,633 | 1.45× |
| Niedersachsen | 94,633 | 0.74× |
| Baden-Württemberg | 92,497 | 0.51× |
| Schleswig-Holstein | 92,144 | 1.95× |
| Bayern | 89,482 | 0.42× |
| Nordrhein-Westfalen | 87,048 | 0.3× |
| Hessen | 68,962 | 0.69× |
| Berlin | 61,559 | 1.04× |
| Hamburg | 56,592 | 1.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.99× | Music & Radio |
| Litter box | 2.21× | Pets & Animals |
| Medieval fantasy | 16.87× | Literature |
| Cocktail | 1.81× | Food & Beverages |
| Pillow | 2.07× | Home & Garden |
| Natural rubber | 2.77× | Cars & Mobility |
| VfL Wolfsburg | 1.97× | Sports |
| 3D printing | 2.55× | Technology & Electronics |
| Urban Outfitters | 1.86× | Shopping |
| Buying a House | 6.48× | Home & Garden |
| JDSU | 3.35× | Business & Career |
| Eindhoven | 1.93× | Travel & Leisure |
| Minestrone | 1.91× | Food & Beverages |
| Nationality | 1.97× | Politics & Society |
| Esra Erol | 3.63× | Movies & TV |
| MK | 1.85× | Music & Radio |
| Nurse education | 1.54× | Kids & Family |
| Fast Five | 3.04× | Movies & TV |
| Lycopene | 4.23× | Health |
| Captain Fantastic (film) | 4.97× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.84 |
| Convenience Orientation | PREMIUM | 1.71 |
| Community Orientation | OPEN | 1.7 |
| LGBTQ+ Identity | OPEN | 1.5 |
| Sports Activity | POWER | 1.47 |
| Sustainability | BALANCE | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.7% |
| India | 10.6% |
| Philippines | 5.0% |
See Broadcast journalism audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Broadcast journalism have in Germany?
Broadcast journalism has an estimated audience of 1,318,655 people in Germany, concentrated in Rheinland-Pfalz and Niedersachsen.
What is the gender split and age of Broadcast journalism fans?
49.1% of Broadcast journalism fans are female, 50.9% are male, with an average age of 41.6 years.
Which brands do Broadcast journalism fans like most?
Broadcast journalism fans show strongest brand affinity for Progressive rock (3.99×), Litter box (2.21×), and Medieval fantasy (16.87×) over the country average.
Where do Broadcast journalism fans live in Germany?
Broadcast journalism fans in Germany are most concentrated in Rheinland-Pfalz (reach 95,633), Niedersachsen (reach 94,633), and Baden-Württemberg (reach 92,497). These three regions account for the largest share of the active audience.
What other brands do Broadcast journalism fans also like?
Beyond Broadcast journalism itself, the audience over-indexes on Litter box (2.21×), Medieval fantasy (16.87×), Cocktail (1.81×), and Pillow (2.07×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Broadcast journalism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.