Golf cart Audience in Germany

Golf cart has an estimated audience of 1,232,601 people in Germany. 40.3% are female, 59.7% are male, average age 39.9. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Bundesliga, Ryder Cup, Harry Potter, Outdoor recreation, Vehicles.
The average Golf cart fan in Germany is 39.9 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Bundesliga, Ryder Cup, Harry Potter, with strongest over-indexing on Bundesliga (2.99× the country average). Demographically, the Golf cart audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Need for Security, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Golf cart fans
| Metric | Value |
|---|---|
| Female | 40.3% |
| Male | 59.7% |
| Average age | 39.9 |
| Estimated audience size | 1,232,601 |
Audience persona
The typical Golf cart fan in Germany is more male, around 39.9 years old, with strong Need for Security tendencies and a notable affinity for Bundesliga.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 359,085 | 1.81× |
| Nordrhein-Westfalen | 275,564 | 1.02× |
| Baden-Württemberg | 181,559 | 1.08× |
| Niedersachsen | 143,259 | 1.2× |
| Hessen | 99,893 | 1.06× |
| Rheinland-Pfalz | 58,634 | 0.95× |
| Schleswig-Holstein | 54,417 | 1.23× |
| Berlin | 50,051 | 0.91× |
| Sachsen | 43,702 | 0.72× |
| Brandenburg | 36,258 | 0.95× |
| Hamburg | 34,092 | 1.22× |
| Thüringen | 24,085 | 0.77× |
| Sachsen-Anhalt | 24,066 | 0.75× |
| Mecklenburg-Vorpommern | 23,988 | 1.02× |
| Saarland | 10,294 | 0.68× |
| Bremen | 8,059 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bundesliga | 2.99× | Sports |
| Ryder Cup | 15.58× | Sports |
| Harry Potter | 2.58× | Movies & TV |
| Outdoor recreation | 2.33× | Sports |
| Vehicles | 2.26× | Cars & Mobility |
| Spotify | 2.96× | Internet & Social Media |
| Reading | 2.18× | Literature |
| Sports | 2.1× | Sports |
| Movies | 2.17× | Movies & TV |
| Arts and music | 1.96× | Arts & Culture |
| Music | 1.95× | Business & Career |
| TikTok | 2.28× | Internet & Social Media |
| Food and drink | 1.85× | Food & Beverages |
| Lidl | 2.63× | Shopping |
| Games | 2.1× | Games |
| Pets | 2.16× | Pets & Animals |
| Twitch | 3.69× | Games |
| Aldi | 2.55× | Shopping |
| Electronic music | 2.63× | Music & Radio |
| IKEA | 2.36× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.66 |
| Sports Activity | POWER | 1.54 |
| Early Adopter Mentality | POWER | 1.37 |
| Quality Awareness | PREMIUM | 1.35 |
| Career Orientation | POWER | 1.31 |
| Convenience Orientation | PREMIUM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.5% |
| Japan | 22.6% |
| South Korea | 8.2% |
See Golf cart audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Golf cart have in Germany?
Golf cart has an estimated audience of 1,232,601 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Golf cart fans?
40.3% of Golf cart fans are female, 59.7% are male, with an average age of 39.9 years.
Which brands do Golf cart fans like most?
Golf cart fans show strongest brand affinity for Bundesliga (2.99×), Ryder Cup (15.58×), and Harry Potter (2.58×) over the country average.
Where do Golf cart fans live in Germany?
Golf cart fans in Germany are most concentrated in Bayern (reach 359,085), Nordrhein-Westfalen (reach 275,564), and Baden-Württemberg (reach 181,559). These three regions account for the largest share of the active audience.
What other brands do Golf cart fans also like?
Beyond Golf cart itself, the audience over-indexes on Ryder Cup (15.58×), Harry Potter (2.58×), Outdoor recreation (2.33×), and Vehicles (2.26×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Golf cart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.