A data profile of the people who buy, follow and care about Gothic art in Germany — modelled from more than twelve digital signal sources. Gothic art has an estimated audience of 293,849 people in Germany.
The average Gothic art fan in Germany is 35.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Cyndi Lauper, Fargo (film), Frida Kahlo, with strongest over-indexing on Cyndi Lauper (18.24× the country average).
Demographically, the Gothic art audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Extroversion, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Gothic art fan in Germany is more female, around 35.7 years old, with strong Extroversion tendencies and a notable affinity for Cyndi Lauper.
The key figures that characterise the Gothic art profile in Germany.
61.0% are female, 39.0% are male, average age 35.7.
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 35.7 |
| Estimated audience size | 293,849 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 12% |
of the worldwide Gothic art audience comes from Germany.
| Country | Share |
|---|---|
| United States | 27.3% |
| Italy | 10.0% |
| Germany | 6.6% |
Where the Gothic art audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~10K | 1.27× | |
| 02 | Mecklenburg-Vorpommern | ~7K | 1.23× | |
| 03 | Sachsen | ~20K | 1.14× | |
| 04 | Sachsen-Anhalt | ~8K | 1.10× | |
| 05 | Hessen | ~20K | 1.07× | |
| 06 | Rheinland-Pfalz | ~10K | 1.02× | |
| 07 | Berlin | ~10K | 1.00× | |
| 08 | Bayern | ~50K | 0.99× | |
| 09 | Bremen | ~2K | 0.98× | |
| 10 | Niedersachsen | ~30K | 0.96× | |
| 11 | Saarland | ~3K | 0.96× | |
| 12 | Brandenburg | ~9K | 0.94× | |
| 13 | Hamburg | ~6K | 0.93× | |
| 14 | Nordrhein-Westfalen | ~50K | 0.84× | |
| 15 | Baden-Württemberg | ~30K | 0.83× | |
| 16 | Schleswig-Holstein | ~9K | 0.83× |
The strongest cross-interests of the Gothic art audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | VNV Nation | Music & Radio | 24.92× | ||
| 02 | His Dark Materials | Movies & TV | 19.34× | ||
| 03 | Cyndi Lauper | Music & Radio | 18.24× | ||
| 04 | Fargo (film) | Movies & TV | 17.49× | ||
| 05 | Guy Ritchie | Movies & TV | 11.85× | ||
| 06 | Soft rock | Music & Radio | 11.26× | ||
| 07 | American Horror Story | Movies & TV | 10.39× | ||
| 08 | Jon Bon Jovi | Music & Radio | 9.53× | ||
| 09 | Frida Kahlo | Arts & Culture | 8.92× | ||
| 10 | Goth subculture | Fashion & Accessoires | 8.00× | ||
| 11 | Gothic rock | Music & Radio | 7.85× | ||
| 12 | Gothic fashion | Fashion & Accessoires | 7.75× | ||
| 13 | Rammstein | Music & Radio | 7.64× | ||
| 14 | Travel Blogger | Travel & Leisure | 7.13× | ||
| 15 | Reggaeton | Music & Radio | 5.98× | ||
| 16 | Cultural heritage | Politics & Society | 5.77× | ||
| 17 | Crime fiction | Literature | 5.71× | ||
| 18 | DC Comics | Literature | 5.51× | ||
| 19 | Hugendubel | Shopping | 3.75× | ||
| 20 | Harry Potter | Movies & TV | 2.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 3.02× | |
| Mindfulness | BALANCE | 2.27× | |
| Individualism | JOY | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.65× | |
| Luxury Orientation | PREMIUM | 0.71× | |
| DIY Mentality | THRILL | 0.80× |
Gothic art has an estimated audience of 293,849 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
61.0% of Gothic art fans are female, 39.0% are male, with an average age of 35.7 years.
Gothic art fans show strongest brand affinity for Cyndi Lauper (18.24×), Fargo (film) (17.49×), and Frida Kahlo (8.92×) over the country average.
Gothic art fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~50K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Gothic art itself, the audience over-indexes on Fargo (film) (17.49×), Frida Kahlo (8.92×), Crime fiction (5.71×), and Hugendubel (3.75×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Gothic art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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