HeizOel24 Audience in Germany

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HeizOel24 has an estimated audience of 428,104 people in Germany. 48.3% are female, 51.7% are male, average age 38.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Progressive rock, Krasnodar, Pleural effusion, Information sensitivity.

The average HeizOel24 fan in Germany is 38.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Progressive rock, Krasnodar, with strongest over-indexing on Rossmann (1.55× the country average). Demographically, the HeizOel24 audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Price Sensitivity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of HeizOel24 fans

Demographic split for HeizOel24 audience in Germany
MetricValue
Female48.3%
Male51.7%
Average age38.5
Estimated audience size428,104

Audience persona

The typical HeizOel24 fan in Germany is balanced, around 38.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Rossmann.

Top regions in Germany

Top regions ranked by reach for HeizOel24 in Germany
RegionReachAffinity
Nordrhein-Westfalen86,5100.92×
Bayern83,5121.21×
Baden-Württemberg62,6331.07×
Niedersachsen45,0751.08×
Hessen36,9331.13×
Rheinland-Pfalz31,5941.47×
Sachsen22,4611.07×
Schleswig-Holstein17,2381.12×
Brandenburg14,3971.08×
Thüringen12,5421.15×
Sachsen-Anhalt12,1711.1×
Berlin8,2740.43×
Saarland7,3421.4×
Mecklenburg-Vorpommern5,7260.7×
Hamburg4,0380.42×
Bremen2,3150.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for HeizOel24 audience
BrandAffinityCategory
Rossmann1.55×Shopping
Progressive rock2.17×Music & Radio
Krasnodar9.36×Travel & Leisure
Pleural effusion2.26×Health
Information sensitivity2.98×Technology & Electronics
Noodle (Gorillaz)1.69×Music & Radio
Cassoulet3.84×Food & Beverages
Video izle1.61×
Metamorphoses1.51×Literature
Emil Nolde2.17×Arts & Culture
Esra Erol2.23×Movies & TV
Cloppenburg1.78×Travel & Leisure
Theocracy3.97×Music & Radio
Durban University of Technology1.9×Business & Career
Preacher (comics)2.5×Literature
Buddy – The Buddy Holly Story1.75×Music & Radio
Jaguar F-Pace2.31×Cars & Mobility
Hostelworld2.22×Travel & Leisure
The Equalizer1.79×Movies & TV
Scratching post2.09×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by HeizOel24 audience
TraitClusterScore
Price SensitivityPREMIUM1.46
IndulgenceJOY1.28
Quality AwarenessPREMIUM1.2
Sports ActivityPOWER1.13
Need for SecurityCONSERVATISM1.13
SustainabilityBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for HeizOel24
CountryShare
Germany89.7%
Austria4.8%
Switzerland3.0%

See HeizOel24 audiences in other countries

More Business & Career audiences in Germany

Frequently asked questions

How many fans does HeizOel24 have in Germany?

HeizOel24 has an estimated audience of 428,104 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of HeizOel24 fans?

48.3% of HeizOel24 fans are female, 51.7% are male, with an average age of 38.5 years.

Which brands do HeizOel24 fans like most?

HeizOel24 fans show strongest brand affinity for Rossmann (1.55×), Progressive rock (2.17×), and Krasnodar (9.36×) over the country average.

Where do HeizOel24 fans live in Germany?

HeizOel24 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 86,510), Bayern (reach 83,512), and Baden-Württemberg (reach 62,633). These three regions account for the largest share of the active audience.

What other brands do HeizOel24 fans also like?

Beyond HeizOel24 itself, the audience over-indexes on Progressive rock (2.17×), Krasnodar (9.36×), Pleural effusion (2.26×), and Information sensitivity (2.98×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for HeizOel24. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.