Herbert Reul Audience in Germany
Herbert Reul has an estimated audience of 528,588 people in Germany. 33.9% are female, 66.1% are male, average age 45.8. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Markus Lanz, Satire, Borussia Dortmund, Love Actually, Moodle.
The average Herbert Reul fan in Germany is 45.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Markus Lanz, Satire, Borussia Dortmund, with strongest over-indexing on Markus Lanz (14.3× the country average). Demographically, the Herbert Reul audience skews more male with an average age of 45.8, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Herbert Reul fans
| Metric | Value |
|---|---|
| Female | 33.9% |
| Male | 66.1% |
| Average age | 45.8 |
| Estimated audience size | 528,588 |
Audience persona
The typical Herbert Reul fan in Germany is more male, around 45.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Markus Lanz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 203,272 | 1.76× |
| Bayern | 64,306 | 0.76× |
| Niedersachsen | 55,567 | 1.08× |
| Baden-Württemberg | 55,380 | 0.77× |
| Hessen | 35,147 | 0.87× |
| Sachsen | 27,714 | 1.07× |
| Rheinland-Pfalz | 27,170 | 1.03× |
| Berlin | 20,945 | 0.89× |
| Schleswig-Holstein | 18,887 | 1× |
| Brandenburg | 17,021 | 1.04× |
| Thüringen | 15,198 | 1.13× |
| Sachsen-Anhalt | 14,715 | 1.07× |
| Mecklenburg-Vorpommern | 10,738 | 1.06× |
| Hamburg | 10,464 | 0.88× |
| Saarland | 5,742 | 0.88× |
| Bremen | 3,259 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Markus Lanz | 14.3× | Movies & TV |
| Satire | 6.94× | Literature |
| Borussia Dortmund | 2.17× | Sports |
| Love Actually | 9.03× | Movies & TV |
| Moodle | 7.43× | Technology & Electronics |
| Whirlpool Corporation | 10.88× | Home & Garden |
| Western Union | 5.13× | Business & Career |
| German television comedy | 7.06× | Movies & TV |
| FC Bayern Munich | 2.19× | Sports |
| VfB Stuttgart | 3.07× | Sports |
| Felix Baumgartner | 5.07× | Sports |
| F.C. Hansa Rostock | 4.69× | Sports |
| Franz Zappa | 16.81× | Music & Radio |
| Thomas Gottschalk | 3.52× | Movies & TV |
| SunExpress | 5× | Travel & Leisure |
| Heath Ledger | 7.67× | Movies & TV |
| Eintracht Frankfurt | 2.45× | Sports |
| Small Business Administration | 8.96× | Business & Career |
| RTL Television | 3.15× | Movies & TV |
| Allgäu | 5.33× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.32 |
| Patriotism | CONSERVATISM | 1.39 |
| Need for Security | CONSERVATISM | 1.27 |
| Pet Ownership | JOY | 1.24 |
| Tradition | CONSERVATISM | 1.23 |
| Healthy Lifestyle | BALANCE | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 95.1% |
| Austria | 0.8% |
| Switzerland | 0.8% |
See Herbert Reul audiences in other countries
More Politician audiences in Germany
- Julia Klöckner (6,353,376)
- Friedrich Merz (5,955,023)
- Alice Weidel (4,603,801)
- Annalena Baerbock (3,196,163)
- Lars Klingbeil (3,027,025)
Frequently asked questions
How many fans does Herbert Reul have in Germany?
Herbert Reul has an estimated audience of 528,588 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Herbert Reul fans?
33.9% of Herbert Reul fans are female, 66.1% are male, with an average age of 45.8 years.
Which brands do Herbert Reul fans like most?
Herbert Reul fans show strongest brand affinity for Markus Lanz (14.3×), Satire (6.94×), and Borussia Dortmund (2.17×) over the country average.
Where do Herbert Reul fans live in Germany?
Herbert Reul fans in Germany are most concentrated in Nordrhein-Westfalen (reach 203,272), Bayern (reach 64,306), and Niedersachsen (reach 55,567). These three regions account for the largest share of the active audience.
What other brands do Herbert Reul fans also like?
Beyond Herbert Reul itself, the audience over-indexes on Satire (6.94×), Borussia Dortmund (2.17×), Love Actually (9.03×), and Moodle (7.43×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Herbert Reul. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.