A data profile of the people who buy, follow and care about Herbert Reul in Germany — modelled from more than twelve digital signal sources. Herbert Reul has an estimated audience of 513,441 people in Germany.
The average Herbert Reul fan in Germany is 45.4 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Markus Lanz, Junge Freiheit, Heath Ledger, with strongest over-indexing on Markus Lanz (12.2× the country average).
Demographically, the Herbert Reul audience skews more male with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Herbert Reul fan in Germany is more male, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for Markus Lanz.
The key figures that characterise the Herbert Reul profile in Germany.
36.3% are female, 63.7% are male, average age 45.4.
| Metric | Value |
|---|---|
| Female | 36.3% |
| Male | 63.7% |
| Average age | 45.4 |
| Estimated audience size | 513,441 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 11% | |
| 30-39 | 17% | |
| 40-49 | 28% | |
| 50+ | 34% |
of the worldwide Herbert Reul audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 94.7% |
| Switzerland | 1.0% |
| Austria | 0.7% |
Where the Herbert Reul audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~200K | 1.93× | |
| 02 | Thüringen | ~20K | 1.14× | |
| 03 | Sachsen-Anhalt | ~10K | 1.09× | |
| 04 | Mecklenburg-Vorpommern | ~10K | 1.08× | |
| 05 | Sachsen | ~30K | 1.06× | |
| 06 | Niedersachsen | ~50K | 1.05× | |
| 07 | Brandenburg | ~20K | 1.03× | |
| 08 | Rheinland-Pfalz | ~30K | 1.00× | |
| 09 | Schleswig-Holstein | ~20K | 0.98× | |
| 10 | Saarland | ~6K | 0.91× | |
| 11 | Hessen | ~30K | 0.86× | |
| 12 | Berlin | ~20K | 0.86× | |
| 13 | Hamburg | ~10K | 0.86× | |
| 14 | Bremen | ~3K | 0.77× | |
| 15 | Baden-Württemberg | ~50K | 0.75× | |
| 16 | Bayern | ~60K | 0.73× |
The strongest cross-interests of the Herbert Reul audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Same-sex marriage | Kids & Family | 13.95× | ||
| 02 | Heath Ledger | Movies & TV | 12.31× | ||
| 03 | Junge Freiheit | News | 12.23× | ||
| 04 | Markus Lanz | Movies & TV | 12.20× | ||
| 05 | Earth Day | Politics & Society | 10.65× | ||
| 06 | Love Actually | Movies & TV | 10.59× | ||
| 07 | SpVgg Greuther Fürth | Sports | 9.53× | ||
| 08 | Moodle | Technology & Electronics | 7.45× | ||
| 09 | New Year's Eve | Home & Garden | 7.31× | ||
| 10 | Telegram | Internet & Social Media | 6.33× | ||
| 11 | VfL Bochum | Sports | 5.62× | ||
| 12 | Fundraising | Business & Career | 5.13× | ||
| 13 | SunExpress | Travel & Leisure | 4.56× | ||
| 14 | Der Tagesspiegel | News | 4.00× | ||
| 15 | Transfermarkt | Sports | 3.65× | ||
| 16 | Tagesschau | Movies & TV | 2.94× | ||
| 17 | VfB Stuttgart | Sports | 2.91× | ||
| 18 | Nature | Home & Garden | 2.71× | ||
| 19 | Family | Kids & Family | 2.26× | ||
| 20 | Germany | Travel & Leisure | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.80× | |
| Need for Security | CONSERVATISM | 1.75× | |
| Community Orientation | OPEN | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.55× | |
| Design Affinity | PREMIUM | 0.71× | |
| Creativity | OPEN | 0.72× |
Herbert Reul has an estimated audience of 513,441 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
36.3% of Herbert Reul fans are female, 63.7% are male, with an average age of 45.4 years.
Herbert Reul fans show strongest brand affinity for Markus Lanz (12.2×), Junge Freiheit (12.23×), and Heath Ledger (12.31×) over the country average.
Herbert Reul fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Herbert Reul itself, the audience over-indexes on Junge Freiheit (12.23×), Heath Ledger (12.31×), Telegram (6.33×), and Love Actually (10.59×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Herbert Reul. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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