Herbert Reul Audience in Germany

Herbert Reul logo

Herbert Reul has an estimated audience of 528,588 people in Germany. 33.9% are female, 66.1% are male, average age 45.8. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Urban Outfitters, Cocktail, Stradivarius, Israel, Matala, Crete.

The average Herbert Reul fan in Germany is 45.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Urban Outfitters, Cocktail, Stradivarius, with strongest over-indexing on Urban Outfitters (2.45× the country average). Demographically, the Herbert Reul audience skews more male with an average age of 45.8, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Herbert Reul fans

Demographic split for Herbert Reul audience in Germany
MetricValue
Female33.9%
Male66.1%
Average age45.8
Estimated audience size528,588

Audience persona

The typical Herbert Reul fan in Germany is more male, around 45.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Urban Outfitters.

Top regions in Germany

Top regions ranked by reach for Herbert Reul in Germany
RegionReachAffinity
Nordrhein-Westfalen203,2721.76×
Bayern64,3060.76×
Niedersachsen55,5671.08×
Baden-Württemberg55,3800.77×
Hessen35,1470.87×
Sachsen27,7141.07×
Rheinland-Pfalz27,1701.03×
Berlin20,9450.89×
Schleswig-Holstein18,887
Brandenburg17,0211.04×
Thüringen15,1981.13×
Sachsen-Anhalt14,7151.07×
Mecklenburg-Vorpommern10,7381.06×
Hamburg10,4640.88×
Saarland5,7420.88×
Bremen3,2590.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Herbert Reul audience
BrandAffinityCategory
Urban Outfitters2.45×Shopping
Cocktail1.61×Food & Beverages
Stradivarius1.84×Shopping
Israel2.08×Travel & Leisure
Matala, Crete8.11×Travel & Leisure
Jack White1.55×Movies & TV
Snow White (Fables)1.79×Literature
Parma4.25×Travel & Leisure
Esra Erol3.78×Movies & TV
Emperor Entertainment Group2.45×Business & Career
Google Analytics1.64×Internet & Social Media
Lev Yashin6.02×Sports
Oliver Kahn2.04×Sports
Faun (band)2.52×Music & Radio
FilGoal5.93×Sports
Cullinan Diamond10.58×
Slipper lobster10.82×Pets & Animals
Bully (2011 film)3.12×Movies & TV
Al Ahly SC1.92×Sports
Alaska1.82×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Herbert Reul audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.32
PatriotismCONSERVATISM1.39
Need for SecurityCONSERVATISM1.27
Pet OwnershipJOY1.24
TraditionCONSERVATISM1.23
Healthy LifestyleBALANCE1.2

Worldwide distribution

Worldwide audience distribution share by country for Herbert Reul
CountryShare
Germany95.1%
Austria0.8%
Switzerland0.8%

See Herbert Reul audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Herbert Reul have in Germany?

Herbert Reul has an estimated audience of 528,588 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Herbert Reul fans?

33.9% of Herbert Reul fans are female, 66.1% are male, with an average age of 45.8 years.

Which brands do Herbert Reul fans like most?

Herbert Reul fans show strongest brand affinity for Urban Outfitters (2.45×), Cocktail (1.61×), and Stradivarius (1.84×) over the country average.

Where do Herbert Reul fans live in Germany?

Herbert Reul fans in Germany are most concentrated in Nordrhein-Westfalen (reach 203,272), Bayern (reach 64,306), and Niedersachsen (reach 55,567). These three regions account for the largest share of the active audience.

What other brands do Herbert Reul fans also like?

Beyond Herbert Reul itself, the audience over-indexes on Cocktail (1.61×), Stradivarius (1.84×), Israel (2.08×), and Matala, Crete (8.11×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Herbert Reul. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.