Hillary Clinton Audience in Germany

Hillary Clinton logo

Hillary Clinton has an estimated audience of 457,011 people in Germany. 49.1% are female, 50.9% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cocktail, Business English, Christmas Gift, fatherson, CAC 40.

The average Hillary Clinton fan in Germany is 33.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cocktail, Business English, Christmas Gift, with strongest over-indexing on Cocktail (1.91× the country average). Demographically, the Hillary Clinton audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Hillary Clinton fans

Demographic split for Hillary Clinton audience in Germany
MetricValue
Female49.1%
Male50.9%
Average age33.9
Estimated audience size457,011

Audience persona

The typical Hillary Clinton fan in Germany is balanced, around 33.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Cocktail.

Top regions in Germany

Top regions ranked by reach for Hillary Clinton in Germany
RegionReachAffinity
Nordrhein-Westfalen110,1581.1×
Bayern82,5871.12×
Baden-Württemberg70,9491.14×
Niedersachsen45,7911.03×
Hessen39,7231.14×
Berlin24,9611.22×
Rheinland-Pfalz24,3341.06×
Sachsen20,0100.89×
Schleswig-Holstein17,9651.09×
Brandenburg12,1890.86×
Hamburg11,4031.1×
Sachsen-Anhalt9,1650.77×
Thüringen8,9460.77×
Mecklenburg-Vorpommern7,1280.82×
Saarland4,8490.86×
Bremen3,9281.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hillary Clinton audience
BrandAffinityCategory
Cocktail1.91×Food & Beverages
Business English3.89×Business & Career
Christmas Gift2.14×Kids & Family
fatherson34.98×Music & Radio
CAC 401.6×Business & Career
Stradivarius1.73×Shopping
Pillow1.56×Home & Garden
Kurt Weill9.33×Music & Radio
Picnic3.4×Kids & Family
FilGoal9.71×Sports
Israel1.72×Travel & Leisure
Commercial mortgage1.67×Business & Career
Gudrun Sjödén2.5×Fashion & Accessoires
Matala, Crete7.35×Travel & Leisure
Motion Picture Association of America6.05×Movies & TV
Necktie3.99×Fashion & Accessoires
Hypertext2.09×Technology & Electronics
Headhunters (film)3.25×Movies & TV
Gründerzeit3.53×Politics & Society
JDSU1.96×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hillary Clinton audience
TraitClusterScore
Early Adopter MentalityPOWER2.08
LGBTQ+ IdentityOPEN1.81
Community OrientationOPEN1.73
TravellingTHRILL1.66
SustainabilityBALANCE1.61
Risk AppetiteTHRILL1.56

Worldwide distribution

Worldwide audience distribution share by country for Hillary Clinton
CountryShare
United States46.7%
Germany5.0%
Canada4.1%

See Hillary Clinton audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Hillary Clinton have in Germany?

Hillary Clinton has an estimated audience of 457,011 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Hillary Clinton fans?

49.1% of Hillary Clinton fans are female, 50.9% are male, with an average age of 33.9 years.

Which brands do Hillary Clinton fans like most?

Hillary Clinton fans show strongest brand affinity for Cocktail (1.91×), Business English (3.89×), and Christmas Gift (2.14×) over the country average.

Where do Hillary Clinton fans live in Germany?

Hillary Clinton fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,158), Bayern (reach 82,587), and Baden-Württemberg (reach 70,949). These three regions account for the largest share of the active audience.

What other brands do Hillary Clinton fans also like?

Beyond Hillary Clinton itself, the audience over-indexes on Business English (3.89×), Christmas Gift (2.14×), fatherson (34.98×), and CAC 40 (1.6×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hillary Clinton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.