Hillary Clinton Audience in Germany
Hillary Clinton has an estimated audience of 457,011 people in Germany. 49.1% are female, 50.9% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Western Union, Google Flights, Diplomacy, Real property, True Detective.
The average Hillary Clinton fan in Germany is 33.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Western Union, Google Flights, Diplomacy, with strongest over-indexing on Western Union (8.94× the country average). Demographically, the Hillary Clinton audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Hillary Clinton fans
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 33.9 |
| Estimated audience size | 457,011 |
Audience persona
The typical Hillary Clinton fan in Germany is balanced, around 33.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Western Union.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 110,158 | 1.1× |
| Bayern | 82,587 | 1.12× |
| Baden-Württemberg | 70,949 | 1.14× |
| Niedersachsen | 45,791 | 1.03× |
| Hessen | 39,723 | 1.14× |
| Berlin | 24,961 | 1.22× |
| Rheinland-Pfalz | 24,334 | 1.06× |
| Sachsen | 20,010 | 0.89× |
| Schleswig-Holstein | 17,965 | 1.09× |
| Brandenburg | 12,189 | 0.86× |
| Hamburg | 11,403 | 1.1× |
| Sachsen-Anhalt | 9,165 | 0.77× |
| Thüringen | 8,946 | 0.77× |
| Mecklenburg-Vorpommern | 7,128 | 0.82× |
| Saarland | 4,849 | 0.86× |
| Bremen | 3,928 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Western Union | 8.94× | Business & Career |
| Google Flights | 7.34× | Travel & Leisure |
| Diplomacy | 34.98× | Politics & Society |
| Real property | 7.74× | Home & Garden |
| True Detective | 6.74× | Movies & TV |
| Borussia Dortmund | 2.17× | Sports |
| Der Tagesspiegel | 4.22× | News |
| Activism | 5.05× | Politics & Society |
| ABBA | 6.61× | Music & Radio |
| Frank-Walter Steinmeier | 9.71× | Politics & Society |
| True crime | 8.65× | Movies & TV |
| Language education | 5.48× | Business & Career |
| Sebastian Fitzek | 7.64× | Literature |
| Dailymotion | 6.29× | Movies & TV |
| VfB Stuttgart | 2.5× | Sports |
| Tagesschau | 1.75× | Movies & TV |
| 2.03× | Internet & Social Media | |
| Water filter | 10.25× | Food & Beverages |
| Lieferando.de | 2.14× | Food & Beverages |
| Voting | 6.09× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.08 |
| LGBTQ+ Identity | OPEN | 1.81 |
| Community Orientation | OPEN | 1.73 |
| Travelling | THRILL | 1.66 |
| Sustainability | BALANCE | 1.61 |
| Risk Appetite | THRILL | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.7% |
| Germany | 5.0% |
| Canada | 4.1% |
See Hillary Clinton audiences in other countries
More Politician audiences in Germany
- Julia Klöckner (6,353,376)
- Friedrich Merz (5,955,023)
- Alice Weidel (4,603,801)
- Annalena Baerbock (3,196,163)
- Lars Klingbeil (3,027,025)
Frequently asked questions
How many fans does Hillary Clinton have in Germany?
Hillary Clinton has an estimated audience of 457,011 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hillary Clinton fans?
49.1% of Hillary Clinton fans are female, 50.9% are male, with an average age of 33.9 years.
Which brands do Hillary Clinton fans like most?
Hillary Clinton fans show strongest brand affinity for Western Union (8.94×), Google Flights (7.34×), and Diplomacy (34.98×) over the country average.
Where do Hillary Clinton fans live in Germany?
Hillary Clinton fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,158), Bayern (reach 82,587), and Baden-Württemberg (reach 70,949). These three regions account for the largest share of the active audience.
What other brands do Hillary Clinton fans also like?
Beyond Hillary Clinton itself, the audience over-indexes on Google Flights (7.34×), Diplomacy (34.98×), Real property (7.74×), and True Detective (6.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hillary Clinton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.