Islamabad Audience in Germany
Islamabad has an estimated audience of 521,207 people in Germany. 49.3% are female, 50.7% are male, average age 30.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: OUTFITTERS, Central heating, CHECK24, Ponytail, Islamic banking.
The average Islamabad fan in Germany is 30.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include OUTFITTERS, Central heating, CHECK24, with strongest over-indexing on OUTFITTERS (42.55× the country average). Demographically, the Islamabad audience skews balanced with an average age of 30.7, and over-indexes on personality traits such as Travelling, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Islamabad fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 30.7 |
| Estimated audience size | 521,207 |
Audience persona
The typical Islamabad fan in Germany is balanced, around 30.7 years old, with strong Travelling tendencies and a notable affinity for OUTFITTERS.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 119,260 | 1.05× |
| Bayern | 93,063 | 1.11× |
| Baden-Württemberg | 73,880 | 1.04× |
| Hessen | 71,339 | 1.8× |
| Niedersachsen | 42,663 | 0.84× |
| Berlin | 39,438 | 1.69× |
| Rheinland-Pfalz | 22,919 | 0.88× |
| Sachsen | 22,778 | 0.89× |
| Schleswig-Holstein | 15,217 | 0.81× |
| Hamburg | 14,267 | 1.21× |
| Brandenburg | 12,491 | 0.77× |
| Thüringen | 10,400 | 0.78× |
| Sachsen-Anhalt | 9,227 | 0.68× |
| Mecklenburg-Vorpommern | 5,607 | 0.56× |
| Bremen | 5,020 | 1.13× |
| Saarland | 4,810 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| OUTFITTERS | 42.55× | Shopping |
| Central heating | 13.54× | Home & Garden |
| CHECK24 | 4.43× | Business & Career |
| Ponytail | 14.02× | Fashion & Accessoires |
| Islamic banking | 15.62× | Business & Career |
| FIFA U-20 World Cup | 19.48× | Sports |
| Pakistan | 7.82× | Travel & Leisure |
| Livemusic | 3.46× | Music & Radio |
| Beşiktaş J.K. | 5.26× | Sports |
| Trabzonspor | 5.52× | Sports |
| Bram Stoker's Dracula | 19.66× | Movies & TV |
| Süper Lig | 6.13× | Sports |
| Fenerbahçe S.K. | 4.78× | Sports |
| Ranveer Singh | 26.67× | Movies & TV |
| Vintage Books | 13.12× | Literature |
| Shah Rukh Khan | 10.84× | Movies & TV |
| Bodrum | 4.71× | Travel & Leisure |
| Meagan Good | 25.6× | Movies & TV |
| Batman | 2.18× | Movies & TV |
| Gated community | 4.82× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.9 |
| Urban Lifestyle | OPEN | 1.6 |
| Mindfulness | BALANCE | 1.56 |
| LGBTQ+ Identity | OPEN | 1.46 |
| Risk Appetite | THRILL | 1.44 |
| Sustainability | BALANCE | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| Pakistan | 15.7% |
| India | 12.4% |
| United States | 10.1% |
See Islamabad audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Islamabad have in Germany?
Islamabad has an estimated audience of 521,207 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Islamabad fans?
49.3% of Islamabad fans are female, 50.7% are male, with an average age of 30.7 years.
Which brands do Islamabad fans like most?
Islamabad fans show strongest brand affinity for OUTFITTERS (42.55×), Central heating (13.54×), and CHECK24 (4.43×) over the country average.
Where do Islamabad fans live in Germany?
Islamabad fans in Germany are most concentrated in Nordrhein-Westfalen (reach 119,260), Bayern (reach 93,063), and Baden-Württemberg (reach 73,880). These three regions account for the largest share of the active audience.
What other brands do Islamabad fans also like?
Beyond Islamabad itself, the audience over-indexes on Central heating (13.54×), CHECK24 (4.43×), Ponytail (14.02×), and Islamic banking (15.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Islamabad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.