Rascasse Audience Intelligence

James Cook Audience in Germany

A data profile of the people who buy, follow and care about James Cook in Germany — modelled from more than twelve digital signal sources. James Cook has an estimated audience of 234,969 people in Germany.

#40among American football in Germany#4544among Person in Germany#1662in Sports

The average James Cook fan in Germany is 33.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Buffalo Bills, NFL, Dallas Cowboys, with strongest over-indexing on Buffalo Bills (24.23× the country average).

Demographically, the James Cook audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical James Cook fan in Germany is more male, around 33.9 years old, with strong Risk Appetite tendencies and a notable affinity for Buffalo Bills.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the James Cook profile in Germany.

Audience size
235K
in Germany
Gender
30.1%♀
69.9% male
Age
33.9
average years
Country rank
#20472
Person in Germany
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of James Cook fans

30.1% are female, 69.9% are male, average age 33.9.

Fig. 02

Gender split

30.1%
Female
69.9%
Male
Demographic split for James Cook audience in Germany
MetricValue
Female30.1%
Male69.9%
Average age33.9
Estimated audience size234,969
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the James Cook audience in Germany
Age bracketShare%
16-1931%
20-2924%
30-3920%
40-4915%
50+10%
Fig. 04

Worldwide distribution

3.2%

of the worldwide James Cook audience comes from Germany.

Worldwide audience distribution share by country for James Cook
CountryShare
United States70.9%
United Kingdom4.8%
Canada4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the James Cook audience in Germany is strongest.

Fig. 05

Top regions by affinity

James Cook fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~10K1.27×
02Hamburg~6K1.21×
03Mecklenburg-Vorpommern~5K1.19×
04Bremen~2K1.10×
05Thüringen~6K1.06×
06Niedersachsen~20K1.04×
07Sachsen~10K1.04×
08Berlin~10K0.99×
09Nordrhein-Westfalen~50K0.98×
10Hessen~20K0.98×
11Rheinland-Pfalz~10K0.98×
12Brandenburg~7K0.97×
13Bayern~40K0.95×
14Sachsen-Anhalt~6K0.93×
15Saarland~3K0.92×
16Baden-Württemberg~30K0.85×
Fig. 06

Affinity by region

Affinity by region — James Cook, Germany
0.85×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the James Cook audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for James Cook audience
#·InterestCategoryAffinity×
01Buffalo BillsSports24.23×
02Dallas CowboysSports11.49×
03Tampa Bay BuccaneersSports8.48×
04NFLSports5.48×
05College basketballSports4.46×
06DAZNMovies & TV3.32×
07Deutsch lernenBusiness & Career2.90×
08Robert RedfordMovies & TV2.85×
09Chihuahua (dog)Pets & Animals2.80×
10Street photographyTechnology & Electronics2.74×
11IHF World Men's Handball ChampionshipSports2.45×
12RB LeipzigSports2.16×
13Sport BildSports2.13×
14Musical instrumentMusic & Radio2.12×
15TipicoGames1.94×
16Borussia MönchengladbachSports1.92×
17SportschauSports1.89×
18VfB StuttgartSports1.83×
19House musicMusic & Radio1.82×
20SV Werder BremenSports1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the James Cook audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by James Cook audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.36×
PatriotismCONSERVATISM1.36×
SpiritualityBALANCE1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by James Cook audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.71×
CreativityOPEN0.72×
SustainabilityBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does James Cook have in Germany?

James Cook has an estimated audience of 234,969 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of James Cook fans?

30.1% of James Cook fans are female, 69.9% are male, with an average age of 33.9 years.

03

Which brands do James Cook fans like most?

James Cook fans show strongest brand affinity for Buffalo Bills (24.23×), NFL (5.48×), and Dallas Cowboys (11.49×) over the country average.

04

Where do James Cook fans live in Germany?

James Cook fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do James Cook fans also like?

Beyond James Cook itself, the audience over-indexes on NFL (5.48×), Dallas Cowboys (11.49×), Chihuahua (dog) (2.8×), and Sportschau (1.89×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in Germany

See James Cook audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for James Cook. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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