Jochen Schweizer Audience in Germany

Jochen Schweizer logo

Jochen Schweizer has an estimated audience of 1,443,521 people in Germany. 43.3% are female, 56.7% are male, average age 33.2. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Stunt performer, Bungee jumping, Guinness World Records, AutoScout24, Sylvie Meis.

The average Jochen Schweizer fan in Germany is 33.2 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Stunt performer, Bungee jumping, Guinness World Records, with strongest over-indexing on Stunt performer (42.61× the country average). Demographically, the Jochen Schweizer audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Risk Appetite, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Home & Garden · Type: Brand · Subtype: Gifts

Demographics of Jochen Schweizer fans

Demographic split for Jochen Schweizer audience in Germany
MetricValue
Female43.3%
Male56.7%
Average age33.2
Estimated audience size1,443,521

Audience persona

The typical Jochen Schweizer fan in Germany is more male, around 33.2 years old, with strong Risk Appetite tendencies and a notable affinity for Stunt performer.

Top regions in Germany

Top regions ranked by reach for Jochen Schweizer in Germany
RegionReachAffinity
Bayern385,3951.66×
Nordrhein-Westfalen357,8491.13×
Baden-Württemberg271,1591.38×
Niedersachsen142,9081.02×
Hessen126,3421.15×
Rheinland-Pfalz87,9511.22×
Sachsen72,6441.03×
Berlin42,9930.67×
Schleswig-Holstein42,2850.82×
Thüringen40,8531.11×
Brandenburg39,4980.88×
Sachsen-Anhalt35,0090.94×
Hamburg25,1920.77×
Mecklenburg-Vorpommern20,3370.74×
Saarland15,7950.89×
Bremen7,4980.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jochen Schweizer audience
BrandAffinityCategory
Stunt performer42.61×Movies & TV
Bungee jumping18.83×Sports
Guinness World Records13.73×Kids & Family
AutoScout242.36×Cars & Mobility
Sylvie Meis7.81×Movies & TV
Netto Marken-Discount1.54×Shopping
Phantasialand5.21×Travel & Leisure
HSE246.13×Movies & TV
mydays5.16×Home & Garden
Sophia Thomalla3.5×Movies & TV
Allgäu3.47×Travel & Leisure
Rulantica3.02×Travel & Leisure
Lilly Becker4.59×Fashion & Accessoires
Petrol engine2.06×Cars & Mobility
Freeware1.53×Technology & Electronics
Europa-Park4.75×Travel & Leisure
Walibi Belgium14.46×Travel & Leisure
Tyrol (state)1.76×Travel & Leisure
Eurowings1.61×Travel & Leisure
Wunschgutschein1.67×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jochen Schweizer audience
TraitClusterScore
Risk AppetiteTHRILL2.93
Sports ActivityPOWER1.22
LGBTQ+ IdentityOPEN1.18
Need for SecurityCONSERVATISM1.17
Design AffinityPREMIUM1.13
Family OrientationCONSERVATISM1.1

Worldwide distribution

Worldwide audience distribution share by country for Jochen Schweizer
CountryShare
Germany91.5%
Austria3.6%
United States1.0%

See Jochen Schweizer audiences in other countries

More Gifts audiences in Germany

Frequently asked questions

How many fans does Jochen Schweizer have in Germany?

Jochen Schweizer has an estimated audience of 1,443,521 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Jochen Schweizer fans?

43.3% of Jochen Schweizer fans are female, 56.7% are male, with an average age of 33.2 years.

Which brands do Jochen Schweizer fans like most?

Jochen Schweizer fans show strongest brand affinity for Stunt performer (42.61×), Bungee jumping (18.83×), and Guinness World Records (13.73×) over the country average.

Where do Jochen Schweizer fans live in Germany?

Jochen Schweizer fans in Germany are most concentrated in Bayern (reach 385,395), Nordrhein-Westfalen (reach 357,849), and Baden-Württemberg (reach 271,159). These three regions account for the largest share of the active audience.

What other brands do Jochen Schweizer fans also like?

Beyond Jochen Schweizer itself, the audience over-indexes on Bungee jumping (18.83×), Guinness World Records (13.73×), AutoScout24 (2.36×), and Sylvie Meis (7.81×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jochen Schweizer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.