Rascasse Audience Intelligence

Jochen Schweizer Target Market in Germany

A data profile of the people who buy, follow and care about Jochen Schweizer in Germany — modelled from more than twelve digital signal sources. Jochen Schweizer has an estimated audience of 1,441,341 people in Germany.

#583among Brand in Germany#333in Home & Garden

The average Jochen Schweizer fan in Germany is 33.2 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Stunt performer, Bungee jumping, Guinness World Records, with strongest over-indexing on Stunt performer (42.61× the country average).

Demographically, the Jochen Schweizer audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Risk Appetite, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Jochen Schweizer fan in Germany is more male, around 33.2 years old, with strong Risk Appetite tendencies and a notable affinity for Stunt performer.

Category: Home & Garden · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jochen Schweizer profile in Germany.

Audience size
1.4M
in Germany
Gender
43.3%♀
56.7% male
Age
33.2
average years
Country rank
#4626
Brand in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Jochen Schweizer

43.3% are female, 56.7% are male, average age 33.2.

Fig. 02

Gender split

43.3%
Female
56.7%
Male
Demographic split for Jochen Schweizer audience in Germany
MetricValue
Female43.3%
Male56.7%
Average age33.2
Estimated audience size1,441,341
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the Jochen Schweizer audience in Germany
Age bracketShare%
16-1936%
20-2921%
30-3919%
40-4914%
50+10%
Fig. 04

Worldwide distribution

91.6%

of the worldwide Jochen Schweizer audience comes from Germany.

Worldwide audience distribution share by country for Jochen Schweizer
CountryShare
Germany91.6%
Austria3.5%
United States1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jochen Schweizer audience in Germany is strongest.

Fig. 05

Top regions by affinity

Jochen Schweizer customers by region in Germany
#RegionReachAffinity×
01Bayern~400K1.59×
02Baden-Württemberg~300K1.34×
03Rheinland-Pfalz~90K1.23×
04Thüringen~40K1.14×
05Hessen~100K1.10×
06Nordrhein-Westfalen~300K1.08×
07Sachsen~70K1.03×
08Niedersachsen~100K1.02×
09Sachsen-Anhalt~40K0.99×
10Saarland~20K0.95×
11Brandenburg~40K0.92×
12Schleswig-Holstein~40K0.82×
13Mecklenburg-Vorpommern~20K0.79×
14Hamburg~20K0.76×
15Bremen~8K0.64×
16Berlin~40K0.63×
Fig. 06

Affinity by region

Affinity by region — Jochen Schweizer, Germany
0.63×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jochen Schweizer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jochen Schweizer audience
#·InterestCategoryAffinity×
01Stunt performerMovies & TV42.61×
02Bungee jumpingSports18.83×
03Walibi BelgiumTravel & Leisure14.46×
04Guinness World RecordsKids & Family13.73×
05Sylvie MeisMovies & TV7.81×
06HSE24Movies & TV6.13×
07PhantasialandTravel & Leisure5.21×
08mydaysHome & Garden5.16×
09Europa-ParkTravel & Leisure4.75×
10Lilly BeckerFashion & Accessoires4.59×
11Victoria SwarovskiInternet & Social Media3.73×
12Sophia ThomallaMovies & TV3.50×
13AllgäuTravel & Leisure3.47×
14RulanticaTravel & Leisure3.02×
15AutoScout24Cars & Mobility2.36×
16Petrol engineCars & Mobility2.06×
17Tyrol (state)Travel & Leisure1.76×
18WunschgutscheinShopping1.67×
19Netto Marken-DiscountShopping1.54×
20FreewareTechnology & Electronics1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jochen Schweizer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jochen Schweizer audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL3.64×
Quality AwarenessPREMIUM1.49×
IndulgenceJOY1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jochen Schweizer audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.93×
Early Adopter MentalityPOWER1.00×
Social Media UsageJOY1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Jochen Schweizer's target market in Germany?

Jochen Schweizer's target market in Germany covers an estimated 1,441,341 people, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Jochen Schweizer customers?

43.3% of the Jochen Schweizer audience are female, 56.7% are male, with an average age of 33.2 years.

03

Which brands do Jochen Schweizer fans like most?

Jochen Schweizer fans show strongest brand affinity for Stunt performer (42.61×), Bungee jumping (18.83×), and Guinness World Records (13.73×) over the country average.

04

Where do Jochen Schweizer fans live in Germany?

Jochen Schweizer fans in Germany are most concentrated in Bayern (reach ~400K), Nordrhein-Westfalen (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Jochen Schweizer fans also like?

Beyond Jochen Schweizer itself, the audience over-indexes on Bungee jumping (18.83×), Guinness World Records (13.73×), AutoScout24 (2.36×), and Sylvie Meis (7.81×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Jochen Schweizer audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jochen Schweizer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →