Kater Blau Audience in Germany
Kater Blau has an estimated audience of 575,313 people in Germany. 52.8% are female, 47.2% are male, average age 31.7. Top regions: Berlin, Brandenburg, Nordrhein-Westfalen. Top brand affinities: Berghain, Bryan Adams, Nathan Fillion, Adriana Lima, Tagesschau.
The average Kater Blau fan in Germany is 31.7 years old, balanced, and lives primarily in Berlin. The audience is concentrated in Berlin, Brandenburg, Nordrhein-Westfalen. Top brand affinities include Berghain, Bryan Adams, Nathan Fillion, with strongest over-indexing on Berghain (24.74× the country average). Demographically, the Kater Blau audience skews balanced with an average age of 31.7, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Night club
Demographics of Kater Blau fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 31.7 |
| Estimated audience size | 575,313 |
Audience persona
The typical Kater Blau fan in Germany is balanced, around 31.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Berghain.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Berlin | 299,851 | 11.66× |
| Brandenburg | 25,249 | 1.41× |
| Nordrhein-Westfalen | 22,881 | 0.18× |
| Bayern | 20,159 | 0.22× |
| Baden-Württemberg | 12,149 | 0.15× |
| Hessen | 11,109 | 0.25× |
| Niedersachsen | 9,363 | 0.17× |
| Sachsen | 8,877 | 0.31× |
| Hamburg | 5,198 | 0.4× |
| Sachsen-Anhalt | 5,021 | 0.34× |
| Thüringen | 3,591 | 0.24× |
| Rheinland-Pfalz | 3,022 | 0.1× |
| Schleswig-Holstein | 2,887 | 0.14× |
| Mecklenburg-Vorpommern | 1,959 | 0.18× |
| Bremen | 783 | 0.16× |
| Saarland | 527 | 0.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Berghain | 24.74× | Music & Radio |
| Bryan Adams | 8.59× | Music & Radio |
| Nathan Fillion | 7.79× | Movies & TV |
| Adriana Lima | 8.22× | Fashion & Accessoires |
| Tagesschau | 1.58× | Movies & TV |
| Spiegel Online | 1.69× | News |
| House music | 2.16× | Music & Radio |
| Satire | 3.09× | Literature |
| Courteney Cox | 7.88× | Movies & TV |
| Austrian Airlines | 6.36× | Travel & Leisure |
| Transfermarkt | 1.84× | Sports |
| Lieferando.de | 1.53× | Food & Beverages |
| Vegeta | 7.18× | Games |
| Electric guitar | 2.51× | Music & Radio |
| Hapag-Lloyd | 7.06× | Travel & Leisure |
| Pur (band) | 7.52× | Music & Radio |
| Livemusic | 1.77× | Music & Radio |
| Musical instrument | 1.8× | Music & Radio |
| Dirk Nowitzki | 7.19× | Sports |
| German television comedy | 3.08× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.37 |
| Sustainability | BALANCE | 1.33 |
| Sports Activity | POWER | 1.2 |
| Indulgence | JOY | 1.18 |
| Urban Lifestyle | OPEN | 1.13 |
| Travelling | THRILL | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 87.7% |
| Italy | 1.2% |
| United Kingdom | 1.1% |
See Kater Blau audiences in other countries
More Night club audiences in Germany
- Fabric (club) (3,604,750)
- KitKatClub (899,208)
- Soda Club Berlin (820,195)
- Ritter Butzke (663,459)
- Berghain (649,386)
Frequently asked questions
How many fans does Kater Blau have in Germany?
Kater Blau has an estimated audience of 575,313 people in Germany, concentrated in Berlin and Brandenburg.
What is the gender split and age of Kater Blau fans?
52.8% of Kater Blau fans are female, 47.2% are male, with an average age of 31.7 years.
Which brands do Kater Blau fans like most?
Kater Blau fans show strongest brand affinity for Berghain (24.74×), Bryan Adams (8.59×), and Nathan Fillion (7.79×) over the country average.
Where do Kater Blau fans live in Germany?
Kater Blau fans in Germany are most concentrated in Berlin (reach 299,851), Brandenburg (reach 25,249), and Nordrhein-Westfalen (reach 22,881). These three regions account for the largest share of the active audience.
What other brands do Kater Blau fans also like?
Beyond Kater Blau itself, the audience over-indexes on Bryan Adams (8.59×), Nathan Fillion (7.79×), Adriana Lima (8.22×), and Tagesschau (1.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kater Blau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.