KI/KI Audience in Germany

KI/KI logo

KI/KI has an estimated audience of 232,322 people in Germany. 50.4% are female, 49.6% are male, average age 37.2. Top brand affinities: Gil Ofarim, KLIX (AM), Stradivarius, Israel, Handmade Gifts.

Top brand affinities include Gil Ofarim, KLIX (AM), Stradivarius, with strongest over-indexing on Gil Ofarim (1.76× the country average). Demographically, the KI/KI audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Indulgence, Tradition.

Category: Music & Radio · Type: Person · Subtype: Techno

Demographics of KI/KI fans

Demographic split for KI/KI audience in Germany
MetricValue
Female50.4%
Male49.6%
Average age37.2
Estimated audience size232,322

Audience persona

The typical KI/KI fan in Germany is balanced, around 37.2 years old, with strong Indulgence tendencies and a notable affinity for Gil Ofarim.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for KI/KI audience
BrandAffinityCategory
Gil Ofarim1.76×Music & Radio
KLIX (AM)3.04×Music & Radio
Stradivarius1.9×Shopping
Israel2.19×Travel & Leisure
Handmade Gifts1.8×Kids & Family
Home Delivery2.29×Food & Beverages
Škoda Kodiaq1.64×Cars & Mobility
Buddy – The Buddy Holly Story3.58×Music & Radio
Building insulation2.68×Home & Garden
Volvo V602.61×Cars & Mobility
Corfu (regional unit)1.75×Travel & Leisure
myDealZ1.55×Shopping
Alaska1.91×Travel & Leisure
Liberace2.95×Music & Radio
Picnic1.77×Kids & Family
San Gil1.92×Travel & Leisure
Theocracy4.65×Music & Radio
Glashütte1.96×Travel & Leisure
Zagreb1.66×Travel & Leisure
Hatten2.24×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by KI/KI audience
TraitClusterScore
IndulgenceJOY1.26
TraditionCONSERVATISM1.18
TravellingTHRILL1.12
PatriotismCONSERVATISM1.1
Luxury OrientationPREMIUM1.06
SustainabilityBALANCE1.04

Worldwide distribution

Worldwide audience distribution share by country for KI/KI
CountryShare
United States28.9%
Japan13.4%
Brazil12.3%

See KI/KI audiences in other countries

More Techno audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for KI/KI. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.