Koblenz Audience in Germany
Koblenz has an estimated audience of 1,390,497 people in Germany. 54.6% are female, 45.4% are male, average age 40.7. Top regions: Rheinland-Pfalz, Nordrhein-Westfalen, Hessen. Top brand affinities: Tagesschau, Wetter.com, REWE, 2. Bundesliga, Hygiene.
The average Koblenz fan in Germany is 40.7 years old, balanced, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Nordrhein-Westfalen, Hessen. Top brand affinities include Tagesschau, Wetter.com, REWE, with strongest over-indexing on Tagesschau (1.6× the country average). Demographically, the Koblenz audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Pet Ownership, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Koblenz fans
| Metric | Value |
|---|---|
| Female | 54.6% |
| Male | 45.4% |
| Average age | 40.7 |
| Estimated audience size | 1,390,497 |
Audience persona
The typical Koblenz fan in Germany is balanced, around 40.7 years old, with strong Pet Ownership tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 439,389 | 6.31× |
| Nordrhein-Westfalen | 360,698 | 1.19× |
| Hessen | 157,704 | 1.49× |
| Baden-Württemberg | 145,288 | 0.77× |
| Bayern | 128,543 | 0.58× |
| Niedersachsen | 82,008 | 0.61× |
| Berlin | 31,367 | 0.5× |
| Sachsen | 30,876 | 0.45× |
| Schleswig-Holstein | 22,251 | 0.45× |
| Thüringen | 17,578 | 0.5× |
| Saarland | 17,138 | 1× |
| Hamburg | 16,780 | 0.53× |
| Brandenburg | 15,823 | 0.37× |
| Sachsen-Anhalt | 13,597 | 0.38× |
| Mecklenburg-Vorpommern | 9,507 | 0.36× |
| Bremen | 6,326 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 1.6× | Movies & TV |
| Wetter.com | 1.88× | Home & Garden |
| REWE | 1.64× | Shopping |
| 2. Bundesliga | 1.91× | Sports |
| Hygiene | 2.41× | Beauty & Wellness |
| North Rhine-Westphalia | 1.89× | Travel & Leisure |
| Western Union | 2.88× | Business & Career |
| Satire | 2.99× | Literature |
| Roland Kaiser | 2.31× | Music & Radio |
| Bauhaus | 1.5× | Shopping |
| The Big Bang Theory | 2.84× | Movies & TV |
| ADAC | 2.05× | Cars & Mobility |
| Stuttgart | 2.06× | Travel & Leisure |
| Vacations | 1.75× | Travel & Leisure |
| Eintracht Frankfurt | 1.57× | Sports |
| German television comedy | 3.49× | Movies & TV |
| FIFA Club World Cup | 4.45× | Sports |
| Dailymotion | 4.16× | Movies & TV |
| Zac Efron | 4.44× | Movies & TV |
| Vacation rental | 2.5× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.23 |
| Convenience Orientation | PREMIUM | 1.19 |
| Patriotism | CONSERVATISM | 1.15 |
| Healthy Lifestyle | BALANCE | 1.14 |
| Sports Activity | POWER | 1.1 |
| Family Orientation | CONSERVATISM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 68.0% |
| Mexico | 3.9% |
| Spain | 3.2% |
See Koblenz audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Koblenz have in Germany?
Koblenz has an estimated audience of 1,390,497 people in Germany, concentrated in Rheinland-Pfalz and Nordrhein-Westfalen.
What is the gender split and age of Koblenz fans?
54.6% of Koblenz fans are female, 45.4% are male, with an average age of 40.7 years.
Which brands do Koblenz fans like most?
Koblenz fans show strongest brand affinity for Tagesschau (1.6×), Wetter.com (1.88×), and REWE (1.64×) over the country average.
Where do Koblenz fans live in Germany?
Koblenz fans in Germany are most concentrated in Rheinland-Pfalz (reach 439,389), Nordrhein-Westfalen (reach 360,698), and Hessen (reach 157,704). These three regions account for the largest share of the active audience.
What other brands do Koblenz fans also like?
Beyond Koblenz itself, the audience over-indexes on Wetter.com (1.88×), REWE (1.64×), 2. Bundesliga (1.91×), and Hygiene (2.41×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Koblenz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.