Lausitzer Füchse Audience in Germany

Lausitzer Füchse has an estimated audience of 280,450 people in Germany. 22.5% are female, 77.5% are male, average age 37.0. Top regions: Sachsen, Brandenburg, Bayern. Top brand affinities: Dynamo Dresden, Stanley Cup, Borussia Dortmund, Edmonton Oilers, Toronto Maple Leafs.

The average Lausitzer Füchse fan in Germany is 37.0 years old, more male, and lives primarily in Sachsen. The audience is concentrated in Sachsen, Brandenburg, Bayern. Top brand affinities include Dynamo Dresden, Stanley Cup, Borussia Dortmund, with strongest over-indexing on Dynamo Dresden (20.14× the country average). Demographically, the Lausitzer Füchse audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Ice hockey

Demographics of Lausitzer Füchse fans

Demographic split for Lausitzer Füchse audience in Germany
MetricValue
Female22.5%
Male77.5%
Average age37.0
Estimated audience size280,450

Audience persona

The typical Lausitzer Füchse fan in Germany is more male, around 37.0 years old, with strong Patriotism tendencies and a notable affinity for Dynamo Dresden.

Top regions in Germany

Top regions ranked by reach for Lausitzer Füchse in Germany
RegionReachAffinity
Sachsen116,5768.48×
Brandenburg38,3934.41×
Bayern18,1150.4×
Baden-Württemberg7,8790.21×
Berlin7,1490.57×
Nordrhein-Westfalen6,6830.11×
Hessen4,3470.2×
Niedersachsen3,1240.11×
Sachsen-Anhalt2,6760.37×
Thüringen2,4520.34×
Mecklenburg-Vorpommern2,2040.41×
Rheinland-Pfalz1,0290.07×
Hamburg7630.12×
Schleswig-Holstein6860.07×
Bremen2250.09×
Saarland960.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lausitzer Füchse audience
BrandAffinityCategory
Dynamo Dresden20.14×Sports
Stanley Cup20×Sports
Borussia Dortmund2.2×Sports
Edmonton Oilers16.46×Sports
Toronto Maple Leafs30.56×Sports
3. LigaSports
Ice skating9.11×Sports
2. BundesligaSports
Transfermarkt3.11×Sports
FC Bayern Munich2.1×Sports
F.C. Hansa Rostock4.6×Sports
Sportschau2.69×Sports
Ice Hockey World Championships10.67×Sports
Bundesliga1.84×Sports
SV Werder Bremen2.26×Sports
VfB Stuttgart2.55×Sports
Ice hockey4.22×Sports
Obi (store)1.94×Shopping
Eintracht Frankfurt2.22×Sports
RB Leipzig2.99×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lausitzer Füchse audience
TraitClusterScore
PatriotismCONSERVATISM1.32
DIY MentalityTHRILL1.29
Sports ActivityPOWER1.12
Early Adopter MentalityPOWER1.1
Luxury OrientationPREMIUM1.03
Risk AppetiteTHRILL0.99

Worldwide distribution

Worldwide audience distribution share by country for Lausitzer Füchse
CountryShare
Germany91.4%
Switzerland1.5%
Poland0.8%

See Lausitzer Füchse audiences in other countries

More Ice hockey audiences in Germany

Frequently asked questions

How many fans does Lausitzer Füchse have in Germany?

Lausitzer Füchse has an estimated audience of 280,450 people in Germany, concentrated in Sachsen and Brandenburg.

What is the gender split and age of Lausitzer Füchse fans?

22.5% of Lausitzer Füchse fans are female, 77.5% are male, with an average age of 37.0 years.

Which brands do Lausitzer Füchse fans like most?

Lausitzer Füchse fans show strongest brand affinity for Dynamo Dresden (20.14×), Stanley Cup (20×), and Borussia Dortmund (2.2×) over the country average.

Where do Lausitzer Füchse fans live in Germany?

Lausitzer Füchse fans in Germany are most concentrated in Sachsen (reach 116,576), Brandenburg (reach 38,393), and Bayern (reach 18,115). These three regions account for the largest share of the active audience.

What other brands do Lausitzer Füchse fans also like?

Beyond Lausitzer Füchse itself, the audience over-indexes on Stanley Cup (20×), Borussia Dortmund (2.2×), Edmonton Oilers (16.46×), and Toronto Maple Leafs (30.56×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lausitzer Füchse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.