Lennart Karl Audience in Germany

Lennart Karl has an estimated audience of 3,481,997 people in Germany. 35.9% are female, 64.1% are male, average age 35.2. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Borussia Dortmund, FC Bayern Munich, SV Werder Bremen, Transfermarkt, Bundesliga.

The average Lennart Karl fan in Germany is 35.2 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Borussia Dortmund, FC Bayern Munich, SV Werder Bremen, with strongest over-indexing on Borussia Dortmund (2.82× the country average). Demographically, the Lennart Karl audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Lennart Karl fans

Demographic split for Lennart Karl audience in Germany
MetricValue
Female35.9%
Male64.1%
Average age35.2
Estimated audience size3,481,997

Audience persona

The typical Lennart Karl fan in Germany is more male, around 35.2 years old, with strong Patriotism tendencies and a notable affinity for Borussia Dortmund.

Top regions in Germany

Top regions ranked by reach for Lennart Karl in Germany
RegionReachAffinity
Bayern1,253,6732.24×
Nordrhein-Westfalen745,4520.98×
Baden-Württemberg593,1271.25×
Niedersachsen324,3590.96×
Hessen298,8511.13×
Rheinland-Pfalz194,5331.12×
Sachsen162,9270.95×
Berlin126,4600.81×
Schleswig-Holstein101,0530.81×
Brandenburg91,7420.85×
Thüringen86,8220.98×
Sachsen-Anhalt72,4290.8×
Hamburg66,9140.85×
Mecklenburg-Vorpommern44,5760.67×
Saarland42,4740.99×
Bremen18,2710.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lennart Karl audience
BrandAffinityCategory
Borussia Dortmund2.82×Sports
FC Bayern Munich3.57×Sports
SV Werder Bremen3.46×Sports
Transfermarkt3.97×Sports
Bundesliga2.58×Sports
2. Bundesliga3.22×Sports
VfB Stuttgart3.15×Sports
Sportschau2.58×Sports
UEFA Champions League2.1×Sports
3. Liga3.92×Sports
IHF World Men's Handball Championship3.32×Sports
FIFA World Cup1.99×Sports
Germany national football team3.32×Sports
Eintracht Frankfurt2.19×Sports
Hertha BSC3.36×Sports
Kicker3.36×Sports
Tipico2.66×Games
Casino4.52×Games
FC Schalke 042.72×Sports
Real Madrid C.F.2.01×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lennart Karl audience
TraitClusterScore
PatriotismCONSERVATISM1.05
Sports ActivityPOWER1
Career OrientationPOWER0.94
DIY MentalityTHRILL0.93
Early Adopter MentalityPOWER0.93
Social Media UsageJOY0.92

Worldwide distribution

Worldwide audience distribution share by country for Lennart Karl
CountryShare
Germany62.5%
United States3.7%
Brazil3.2%

See Lennart Karl audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Lennart Karl have in Germany?

Lennart Karl has an estimated audience of 3,481,997 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Lennart Karl fans?

35.9% of Lennart Karl fans are female, 64.1% are male, with an average age of 35.2 years.

Which brands do Lennart Karl fans like most?

Lennart Karl fans show strongest brand affinity for Borussia Dortmund (2.82×), FC Bayern Munich (3.57×), and SV Werder Bremen (3.46×) over the country average.

Where do Lennart Karl fans live in Germany?

Lennart Karl fans in Germany are most concentrated in Bayern (reach 1,253,673), Nordrhein-Westfalen (reach 745,452), and Baden-Württemberg (reach 593,127). These three regions account for the largest share of the active audience.

What other brands do Lennart Karl fans also like?

Beyond Lennart Karl itself, the audience over-indexes on FC Bayern Munich (3.57×), SV Werder Bremen (3.46×), Transfermarkt (3.97×), and Bundesliga (2.58×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lennart Karl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.