Lucy Cat Audience in Germany

Lucy Cat has an estimated audience of 182,883 people in Germany. 66.3% are female, 33.7% are male, average age 22.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Shirin David, Haftbefehl, SSIO, German hip hop, Adriana Lima.

The average Lucy Cat fan in Germany is 22.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Shirin David, Haftbefehl, SSIO, with strongest over-indexing on Shirin David (27.73× the country average). Demographically, the Lucy Cat audience skews more female with an average age of 22.0, and over-indexes on personality traits such as Price Sensitivity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

Demographics of Lucy Cat fans

Demographic split for Lucy Cat audience in Germany
MetricValue
Female66.3%
Male33.7%
Average age22.0
Estimated audience size182,883

Audience persona

The typical Lucy Cat fan in Germany is more female, around 22.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Shirin David.

Top regions in Germany

Top regions ranked by reach for Lucy Cat in Germany
RegionReachAffinity
Nordrhein-Westfalen66,5700.99×
Bayern56,2641.13×
Baden-Württemberg39,9040.95×
Niedersachsen33,1331.11×
Hessen21,6810.92×
Sachsen18,1451.2×
Rheinland-Pfalz13,3230.86×
Schleswig-Holstein10,9430.99×
Berlin10,8560.79×
Brandenburg10,3731.08×
Thüringen8,9771.14×
Sachsen-Anhalt8,7661.1×
Mecklenburg-Vorpommern8,2161.4×
Hamburg6,1280.88×
Saarland3,1040.82×
Bremen1,7140.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lucy Cat audience
BrandAffinityCategory
Shirin David27.73×Beauty & Wellness
Haftbefehl15.31×Music & Radio
SSIO18.17×Music & Radio
German hip hop15.14×Music & Radio
Adriana Lima10.79×Fashion & Accessoires
Borussia Dortmund1.72×Sports
KC Rebell24.63×Music & Radio
Shindy18.55×Music & Radio
Pa Sports18.05×Music & Radio
ANSON´S13.69×Fashion & Accessoires
Spiegel Online1.97×News
Ufo36118.05×Music & Radio
Tipico2.93×Games
Apache 2077.92×Music & Radio
SV Werder Bremen2.15×Sports
FC Bayern Munich1.67×Sports
Reezy18.22×Music & Radio
Xatar13.01×Music & Radio
Bushido6.38×Music & Radio
Peter Fox (musician)11.62×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lucy Cat audience
TraitClusterScore
Price SensitivityPREMIUM1.25
Luxury OrientationPREMIUM1.24
IndividualismJOY1.16
Social Media UsageJOY1.11
PatriotismCONSERVATISM1.1
Early Adopter MentalityPOWER1.09

Worldwide distribution

Worldwide audience distribution share by country for Lucy Cat
CountryShare
Germany54.0%
United States7.0%
Austria5.9%

See Lucy Cat audiences in other countries

More Social media influencer audiences in Germany

Frequently asked questions

How many fans does Lucy Cat have in Germany?

Lucy Cat has an estimated audience of 182,883 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Lucy Cat fans?

66.3% of Lucy Cat fans are female, 33.7% are male, with an average age of 22.0 years.

Which brands do Lucy Cat fans like most?

Lucy Cat fans show strongest brand affinity for Shirin David (27.73×), Haftbefehl (15.31×), and SSIO (18.17×) over the country average.

Where do Lucy Cat fans live in Germany?

Lucy Cat fans in Germany are most concentrated in Nordrhein-Westfalen (reach 66,570), Bayern (reach 56,264), and Baden-Württemberg (reach 39,904). These three regions account for the largest share of the active audience.

What other brands do Lucy Cat fans also like?

Beyond Lucy Cat itself, the audience over-indexes on Haftbefehl (15.31×), SSIO (18.17×), German hip hop (15.14×), and Adriana Lima (10.79×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lucy Cat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.