Lviv Audience in Germany
Lviv has an estimated audience of 476,034 people in Germany. 61.2% are female, 38.8% are male, average age 30.6. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: Superior Hiking Trail, Gil Ofarim, Buddy – The Buddy Holly Story, Pillow, Halsey, Oregon.
The average Lviv fan in Germany is 30.6 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include Superior Hiking Trail, Gil Ofarim, Buddy – The Buddy Holly Story, with strongest over-indexing on Superior Hiking Trail (22.52× the country average). Demographically, the Lviv audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Indulgence, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Lviv fans
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 30.6 |
| Estimated audience size | 476,034 |
Audience persona
The typical Lviv fan in Germany is more female, around 30.6 years old, with strong Indulgence tendencies and a notable affinity for Superior Hiking Trail.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 92,758 | 1.43× |
| Nordrhein-Westfalen | 82,779 | 0.79× |
| Bayern | 71,513 | 0.93× |
| Rheinland-Pfalz | 50,387 | 2.11× |
| Niedersachsen | 36,199 | 0.78× |
| Hessen | 34,658 | 0.96× |
| Sachsen | 22,896 | 0.98× |
| Berlin | 22,612 | 1.06× |
| Brandenburg | 13,343 | 0.9× |
| Schleswig-Holstein | 11,730 | 0.69× |
| Thüringen | 10,485 | 0.86× |
| Sachsen-Anhalt | 9,336 | 0.76× |
| Hamburg | 8,328 | 0.77× |
| Saarland | 8,250 | 1.41× |
| Mecklenburg-Vorpommern | 6,650 | 0.73× |
| Bremen | 3,339 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Superior Hiking Trail | 22.52× | Travel & Leisure |
| Gil Ofarim | 1.83× | Music & Radio |
| Buddy – The Buddy Holly Story | 5.61× | Music & Radio |
| Pillow | 1.69× | Home & Garden |
| Halsey, Oregon | 10.56× | Travel & Leisure |
| Handmade Gifts | 1.7× | Kids & Family |
| Fantasy Earth: Zero | 5.19× | Games |
| Esra Erol | 3.97× | Movies & TV |
| Building insulation | 3.06× | Home & Garden |
| Alaska | 2.4× | Travel & Leisure |
| Google Analytics | 1.61× | Internet & Social Media |
| Corfu (regional unit) | 1.95× | Travel & Leisure |
| Hauschka | 5.08× | Beauty & Wellness |
| Home Delivery | 1.66× | Food & Beverages |
| Picnic | 2.14× | Kids & Family |
| Bülent Korkmaz | 10.22× | Sports |
| Headhunters (film) | 2.6× | Movies & TV |
| Medieval fantasy | 5.96× | Literature |
| Jette | 5.46× | Fashion & Accessoires |
| Liberace | 3.23× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 4.63 |
| Quality Awareness | PREMIUM | 1.39 |
| Luxury Orientation | PREMIUM | 1.3 |
| Individualism | JOY | 1.26 |
| Urban Lifestyle | OPEN | 1.25 |
| Price Sensitivity | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Ukraine | 24.3% |
| Poland | 9.1% |
| United States | 9.1% |
See Lviv audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Lviv have in Germany?
Lviv has an estimated audience of 476,034 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Lviv fans?
61.2% of Lviv fans are female, 38.8% are male, with an average age of 30.6 years.
Which brands do Lviv fans like most?
Lviv fans show strongest brand affinity for Superior Hiking Trail (22.52×), Gil Ofarim (1.83×), and Buddy – The Buddy Holly Story (5.61×) over the country average.
Where do Lviv fans live in Germany?
Lviv fans in Germany are most concentrated in Baden-Württemberg (reach 92,758), Nordrhein-Westfalen (reach 82,779), and Bayern (reach 71,513). These three regions account for the largest share of the active audience.
What other brands do Lviv fans also like?
Beyond Lviv itself, the audience over-indexes on Gil Ofarim (1.83×), Buddy – The Buddy Holly Story (5.61×), Pillow (1.69×), and Halsey, Oregon (10.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Lviv. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.