Max Eberl Audience in Germany

Max Eberl has an estimated audience of 1,281,727 people in Germany. 35.5% are female, 64.5% are male, average age 35.3. Top brand affinities: Borussia Dortmund, FC Bayern Munich, Bundesliga, 2. Bundesliga, Transfermarkt.

Top brand affinities include Borussia Dortmund, FC Bayern Munich, Bundesliga, with strongest over-indexing on Borussia Dortmund (2.68× the country average). Demographically, the Max Eberl audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Sports Activity, Career Orientation.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Max Eberl fans

Demographic split for Max Eberl audience in Germany
MetricValue
Female35.5%
Male64.5%
Average age35.3
Estimated audience size1,281,727

Audience persona

The typical Max Eberl fan in Germany is more male, around 35.3 years old, with strong Sports Activity tendencies and a notable affinity for Borussia Dortmund.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Max Eberl audience
BrandAffinityCategory
Borussia Dortmund2.68×Sports
FC Bayern Munich3.4×Sports
Bundesliga2.74×Sports
2. Bundesliga3.63×Sports
Transfermarkt3.71×Sports
3. Liga4.47×Sports
FIFA World Cup2.28×Sports
UEFA Champions League2.3×Sports
SV Werder Bremen2.5×Sports
VfB Stuttgart2.74×Sports
IHF World Men's Handball Championship3.42×Sports
Ken Roczen29.82×Sports
Eintracht Frankfurt2.27×Sports
Sportschau2.23×Sports
Germany national football team3.02×Sports
Street photography3.12×Technology & Electronics
Kicker3.29×Sports
RB Leipzig2.73×Sports
F.C. Hansa Rostock3.35×Sports
Real Madrid C.F.1.98×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Max Eberl audience
TraitClusterScore
Sports ActivityPOWER1.02
Career OrientationPOWER1.01
PatriotismCONSERVATISM0.98
Luxury OrientationPREMIUM0.98
LGBTQ+ IdentityOPEN0.95
Social Media UsageJOY0.95

Worldwide distribution

Worldwide audience distribution share by country for Max Eberl
CountryShare
Germany92.5%
Austria3.4%
Switzerland1.2%

See Max Eberl audiences in other countries

More Soccer audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Max Eberl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.