Microphone Audience in Germany
Microphone has an estimated audience of 2,102,643 people in Germany. 34.3% are female, 65.7% are male, average age 39.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, KLIX (AM), Home construction, Progressive rock, Stradivarius.
The average Microphone fan in Germany is 39.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, KLIX (AM), Home construction, with strongest over-indexing on Israel (20.58× the country average). Demographically, the Microphone audience skews more male with an average age of 39.8, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Microphone fans
| Metric | Value |
|---|---|
| Female | 34.3% |
| Male | 65.7% |
| Average age | 39.8 |
| Estimated audience size | 2,102,643 |
Audience persona
The typical Microphone fan in Germany is more male, around 39.8 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 531,686 | 1.16× |
| Bayern | 336,832 | 1× |
| Baden-Württemberg | 304,656 | 1.06× |
| Niedersachsen | 223,029 | 1.09× |
| Hessen | 151,974 | 0.95× |
| Sachsen | 113,969 | 1.11× |
| Rheinland-Pfalz | 104,962 | 1× |
| Berlin | 89,645 | 0.95× |
| Schleswig-Holstein | 75,297 | 1× |
| Brandenburg | 67,963 | 1.04× |
| Thüringen | 53,811 | 1× |
| Sachsen-Anhalt | 52,011 | 0.95× |
| Hamburg | 46,009 | 0.97× |
| Mecklenburg-Vorpommern | 35,957 | 0.9× |
| Saarland | 23,010 | 0.89× |
| Bremen | 16,842 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 20.58× | Travel & Leisure |
| KLIX (AM) | 5.28× | Music & Radio |
| Home construction | 1.74× | Home & Garden |
| Progressive rock | 2.39× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Unique Gifts | 1.67× | Shopping |
| Natural rubber | 2.72× | Cars & Mobility |
| Fábio Silva (fighter) | 9.89× | Sports |
| Birthday Gifts | 1.59× | Kids & Family |
| Snow White (Fables) | 2.14× | Literature |
| Corona (band) | 1.9× | Music & Radio |
| Jacamo | 13.12× | Fashion & Accessoires |
| Therme Erding | 3.25× | Travel & Leisure |
| Medieval fantasy | 7.1× | Literature |
| Home Delivery | 1.74× | Food & Beverages |
| myDealZ | 1.68× | Shopping |
| Keeper (password manager) | 2.39× | Technology & Electronics |
| Hobby Lobby | 3.52× | Home & Garden |
| Gudrun Sjödén | 1.52× | Fashion & Accessoires |
| Volvo V60 | 2.27× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.67 |
| Sports Activity | POWER | 1.43 |
| Design Affinity | PREMIUM | 1.41 |
| Tradition | CONSERVATISM | 1.34 |
| Early Adopter Mentality | POWER | 1.33 |
| Indulgence | JOY | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.2% |
| United Kingdom | 6.9% |
| France | 4.2% |
See Microphone audiences in other countries
More Music & Radio audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Microphone have in Germany?
Microphone has an estimated audience of 2,102,643 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Microphone fans?
34.3% of Microphone fans are female, 65.7% are male, with an average age of 39.8 years.
Which brands do Microphone fans like most?
Microphone fans show strongest brand affinity for Israel (20.58×), KLIX (AM) (5.28×), and Home construction (1.74×) over the country average.
Where do Microphone fans live in Germany?
Microphone fans in Germany are most concentrated in Nordrhein-Westfalen (reach 531,686), Bayern (reach 336,832), and Baden-Württemberg (reach 304,656). These three regions account for the largest share of the active audience.
What other brands do Microphone fans also like?
Beyond Microphone itself, the audience over-indexes on KLIX (AM) (5.28×), Home construction (1.74×), Progressive rock (2.39×), and Stradivarius (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Microphone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.