Rascasse Audience Intelligence

Nutritionist Audience in Germany

A data profile of the people who buy, follow and care about Nutritionist in Germany — modelled from more than twelve digital signal sources. Nutritionist has an estimated audience of 675,525 people in Germany.

#3940among Topic in Germany#430in Food & Beverages

The average Nutritionist fan in Germany is 40.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Sports, Congstar, Flea, with strongest over-indexing on Sports (1.91× the country average).

Demographically, the Nutritionist audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Mindfulness, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Nutritionist fan in Germany is more female, around 40.4 years old, with strong Mindfulness tendencies and a notable affinity for Sports.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nutritionist profile in Germany.

Audience size
676K
in Germany
Gender
69.1%♀
30.9% male
Age
40.4
average years
Country rank
#9119
Topic in Germany
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nutritionist fans

69.1% are female, 30.9% are male, average age 40.4.

Fig. 02

Gender split

69.1%
Female
30.9%
Male
Demographic split for Nutritionist audience in Germany
MetricValue
Female69.1%
Male30.9%
Average age40.4
Estimated audience size675,525
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Nutritionist audience in Germany
Age bracketShare%
16-1917%
20-2916%
30-3922%
40-4927%
50+19%
Fig. 04

Worldwide distribution

1.2%

of the worldwide Nutritionist audience comes from Germany.

Worldwide audience distribution share by country for Nutritionist
CountryShare
United States19.3%
Brazil14.2%
Italy7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nutritionist audience in Germany is strongest.

Fig. 05

Top regions by affinity

Nutritionist fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~60K1.23×
02Berlin~40K1.20×
03Hamburg~20K1.19×
04Baden-Württemberg~100K1.17×
05Bayern~100K1.05×
06Bremen~6K1.04×
07Nordrhein-Westfalen~200K1.03×
08Schleswig-Holstein~20K1.03×
09Niedersachsen~70K1.02×
10Rheinland-Pfalz~30K1.02×
11Thüringen~20K0.95×
12Saarland~8K0.95×
13Brandenburg~20K0.93×
14Sachsen-Anhalt~20K0.89×
15Mecklenburg-Vorpommern~10K0.85×
16Sachsen~30K0.84×
Fig. 06

Affinity by region

Affinity by region — Nutritionist, Germany
0.84×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nutritionist audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nutritionist audience
#·InterestCategoryAffinity×
01AstanaTravel & Leisure27.24×
02Pure EncapsulationsHealth25.85×
03FleaPets & Animals14.41×
04PepcoFashion & Accessoires9.72×
05DietitianHealth8.30×
06Human nutritionFood & Beverages6.86×
07Paleolithic dietHealth6.12×
08LaVitaHealth5.62×
09CongstarTechnology & Electronics5.58×
10Welsh CorgiPets & Animals4.96×
11AcademyBusiness & Career3.44×
12Sunday NaturalHealth2.67×
13More NutritionHealth2.48×
14MedicineBusiness & Career2.26×
15RyanairTravel & Leisure2.23×
16TagesschauMovies & TV2.00×
17SportsSports1.91×
18BeautyBeauty & Wellness1.67×
19Harry PotterMovies & TV1.54×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nutritionist audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nutritionist audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.10×
TravellingTHRILL1.91×
Risk AppetiteTHRILL1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nutritionist audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM1.04×
DIY MentalityTHRILL1.16×
Social Media UsageJOY1.25×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nutritionist have in Germany?

Nutritionist has an estimated audience of 675,525 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Nutritionist fans?

69.1% of Nutritionist fans are female, 30.9% are male, with an average age of 40.4 years.

03

Which brands do Nutritionist fans like most?

Nutritionist fans show strongest brand affinity for Sports (1.91×), Congstar (5.58×), and Flea (14.41×) over the country average.

04

Where do Nutritionist fans live in Germany?

Nutritionist fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Nutritionist fans also like?

Beyond Nutritionist itself, the audience over-indexes on Congstar (5.58×), Flea (14.41×), Tagesschau (2×), and Pepco (9.72×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in Germany

See Nutritionist audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Nutritionist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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