Nutritionist Audience in United States

Nutritionist logo

Nutritionist has an estimated audience of 10,649,170 people in United States. 72.6% are female, 27.4% are male, average age 41.4. Top regions: California, Texas, Florida. Top brand affinities: Physician, Metabolism, Nordstrom rack, Paleolithic diet, Joint.

The average Nutritionist fan in United States is 41.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Physician, Metabolism, Nordstrom rack, with strongest over-indexing on Physician (1.69× the country average). Demographically, the Nutritionist audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Healthy Lifestyle, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Nutritionist fans

Demographic split for Nutritionist audience in United States
MetricValue
Female72.6%
Male27.4%
Average age41.4
Estimated audience size10,649,170

Audience persona

The typical Nutritionist fan in United States is more female, around 41.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Physician.

Top regions in United States

Top regions ranked by reach for Nutritionist in United States
RegionReachAffinity
California1,499,3701.28×
Texas1,216,1251.33×
Florida958,5451.33×
New York890,0581.5×
Illinois422,6811.19×
New Jersey397,5981.47×
Pennsylvania395,8401.1×
Georgia394,4811.2×
North Carolina351,0121.1×
Virginia331,8621.28×
Ohio295,0640.9×
Arizona273,7221.26×
Washington249,4661.17×
Michigan249,0350.89×
Massachusetts241,5141.15×
Maryland222,5541.22×
Tennessee212,6591×
Colorado170,0381.01×
Indiana166,2360.85×
South Carolina155,8640.97×
Missouri150,5970.88×
Connecticut148,8761.39×
Oregon135,2991.11×
Louisiana127,9770.93×
Minnesota127,8250.84×
Wisconsin124,3310.78×
Alabama123,6370.83×
Nevada117,1061.14×
Kentucky114,9180.86×
Oklahoma105,1310.89×
Utah100,0591.05×
Mississippi74,6930.85×
Kansas72,0160.86×
Arkansas71,6000.82×
Iowa61,4660.7×
New Mexico56,5621.06×
Idaho48,2880.9×
New Hampshire41,3870.99×
Nebraska39,1660.73×
Hawaii39,0190.85×
Rhode Island38,0261.12×
Washington, District of Columbia34,6151.08×
West Virginia34,4860.7×
Maine30,4020.8×
Delaware27,7770.95×
Montana23,6410.8×
South Dakota18,8290.76×
Vermont18,4800.99×
Alaska17,2070.76×
North Dakota13,7890.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nutritionist audience
BrandAffinityCategory
Physician1.69×Business & Career
Metabolism2.1×Health
Nordstrom rack1.53×Fashion & Accessoires
Paleolithic diet2.6×Health
Joint2.42×Health
Roots reggae3.79×Music & Radio
Wellness (alternative medicine)1.98×Health
Ketone1.94×Health
LA Fitness1.82×Sports
Natural bodybuilding2.58×Sports
Physical therapy1.82×Business & Career
Ketosis2.76×Health
Staples (Canada)1.51×Business & Career
Cookbook1.59×Food & Beverages
Calorie1.78×Food & Beverages
Sandal1.9×Fashion & Accessoires
Cholesterol2.38×Food & Beverages
Human gastrointestinal tract2.07×Health
Ageing1.55×Beauty & Wellness
Shoulder3.23×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nutritionist audience
TraitClusterScore
Healthy LifestyleBALANCE1.48
Design AffinityPREMIUM1.45
MindfulnessBALANCE1.38
Luxury OrientationPREMIUM1.28
DIY MentalityTHRILL1.26
Sports ActivityPOWER1.26

Worldwide distribution

Worldwide audience distribution share by country for Nutritionist
CountryShare
United States19.3%
Brazil14.2%
Italy7.4%

See Nutritionist audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Nutritionist have in United States?

Nutritionist has an estimated audience of 10,649,170 people in United States, concentrated in California and Texas.

What is the gender split and age of Nutritionist fans?

72.6% of Nutritionist fans are female, 27.4% are male, with an average age of 41.4 years.

Which brands do Nutritionist fans like most?

Nutritionist fans show strongest brand affinity for Physician (1.69×), Metabolism (2.1×), and Nordstrom rack (1.53×) over the country average.

Where do Nutritionist fans live in United States?

Nutritionist fans in United States are most concentrated in California (reach 1,499,370), Texas (reach 1,216,125), and Florida (reach 958,545). These three regions account for the largest share of the active audience.

What other brands do Nutritionist fans also like?

Beyond Nutritionist itself, the audience over-indexes on Metabolism (2.1×), Nordstrom rack (1.53×), Paleolithic diet (2.6×), and Joint (2.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nutritionist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.