Ketosis Audience in United States
Ketosis has an estimated audience of 10,788,902 people in United States. 75.9% are female, 24.1% are male, average age 40.7. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Bank account, Governor of Michigan, Goop, JDSU.
The average Ketosis fan in United States is 40.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Bank account, Governor of Michigan, with strongest over-indexing on Historic site (6.23× the country average). Demographically, the Ketosis audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Healthy Lifestyle, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Ketosis fans
| Metric | Value |
|---|---|
| Female | 75.9% |
| Male | 24.1% |
| Average age | 40.7 |
| Estimated audience size | 10,788,902 |
Audience persona
The typical Ketosis fan in United States is more female, around 40.7 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Historic site.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,293,597 | 1.09× |
| Texas | 960,027 | 1.04× |
| Florida | 742,365 | 1.02× |
| New York | 607,372 | 1.01× |
| Illinois | 361,891 | 1.01× |
| Pennsylvania | 355,376 | 0.98× |
| Ohio | 330,350 | 0.99× |
| Georgia | 329,006 | 0.99× |
| North Carolina | 316,185 | 0.97× |
| Michigan | 292,189 | 1.04× |
| Virginia | 267,584 | 1.02× |
| New Jersey | 248,391 | 0.91× |
| Washington | 231,582 | 1.07× |
| Massachusetts | 225,790 | 1.06× |
| Tennessee | 222,847 | 1.03× |
| Arizona | 214,165 | 0.97× |
| Indiana | 204,024 | 1.04× |
| Maryland | 171,385 | 0.92× |
| Missouri | 170,003 | 0.98× |
| Colorado | 164,086 | 0.96× |
| Wisconsin | 157,436 | 0.97× |
| Minnesota | 154,540 | 1× |
| Alabama | 150,932 | 1× |
| South Carolina | 149,872 | 0.92× |
| Kentucky | 140,249 | 1.04× |
| Louisiana | 136,717 | 0.98× |
| Oklahoma | 136,077 | 1.14× |
| Oregon | 133,606 | 1.08× |
| Connecticut | 111,440 | 1.03× |
| Arkansas | 100,136 | 1.13× |
| Nevada | 92,334 | 0.88× |
| Mississippi | 90,341 | 1.02× |
| Kansas | 89,926 | 1.06× |
| Utah | 89,193 | 0.92× |
| Iowa | 88,903 | 1× |
| Idaho | 58,996 | 1.09× |
| Nebraska | 53,563 | 0.99× |
| Hawaii | 49,007 | 1.06× |
| West Virginia | 48,610 | 0.97× |
| New Mexico | 47,041 | 0.87× |
| New Hampshire | 42,227 | 0.99× |
| Maine | 38,652 | 1× |
| Washington, District of Columbia | 35,082 | 1.08× |
| Rhode Island | 33,261 | 0.97× |
| Montana | 30,205 | 1.01× |
| Delaware | 27,114 | 0.91× |
| North Dakota | 22,874 | 1.03× |
| Alaska | 22,868 | 0.99× |
| South Dakota | 21,585 | 0.87× |
| Vermont | 18,368 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 6.23× | Arts & Culture |
| Bank account | 2.44× | Business & Career |
| Governor of Michigan | 6.24× | Politics & Society |
| Goop | 4.33× | Internet & Social Media |
| JDSU | 2.28× | Business & Career |
| Vocal harmony | 3.36× | Music & Radio |
| Fairy godmother | 5.52× | Literature |
| Hibachi | 5.76× | Food & Beverages |
| Staycation | 2.22× | Home & Garden |
| headspace | 6.04× | Health |
| Cherish (group) | 6.88× | Music & Radio |
| Wok | 4.03× | Food & Beverages |
| Google Home | 3.94× | Technology & Electronics |
| Jaws | 3.2× | Movies & TV |
| Grinch | 2.35× | Movies & TV |
| Jesse Plemons | 1.98× | Movies & TV |
| Hipster | 5.07× | Politics & Society |
| Grace Slick | 4.46× | Music & Radio |
| Mathcore | 3.87× | Music & Radio |
| edureka | 17.43× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.56 |
| Design Affinity | PREMIUM | 1.5 |
| Luxury Orientation | PREMIUM | 1.46 |
| DIY Mentality | THRILL | 1.38 |
| Sports Activity | POWER | 1.32 |
| Sustainability | BALANCE | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 56.3% |
| United Kingdom | 8.1% |
| Canada | 5.4% |
See Ketosis audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Ketosis have in United States?
Ketosis has an estimated audience of 10,788,902 people in United States, concentrated in California and Texas.
What is the gender split and age of Ketosis fans?
75.9% of Ketosis fans are female, 24.1% are male, with an average age of 40.7 years.
Which brands do Ketosis fans like most?
Ketosis fans show strongest brand affinity for Historic site (6.23×), Bank account (2.44×), and Governor of Michigan (6.24×) over the country average.
Where do Ketosis fans live in United States?
Ketosis fans in United States are most concentrated in California (reach 1,293,597), Texas (reach 960,027), and Florida (reach 742,365). These three regions account for the largest share of the active audience.
What other brands do Ketosis fans also like?
Beyond Ketosis itself, the audience over-indexes on Bank account (2.44×), Governor of Michigan (6.24×), Goop (4.33×), and JDSU (2.28×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ketosis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.