Ketosis Audience in United States

Ketosis has an estimated audience of 10,788,902 people in United States. 75.9% are female, 24.1% are male, average age 40.7. Top regions: California, Texas, Florida. Top brand affinities: Capital One, Google Maps, Indeed.com, Google News, Diabetes mellitus awareness.

The average Ketosis fan in United States is 40.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (6.21× the country average). Demographically, the Ketosis audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Healthy Lifestyle, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Ketosis fans

Demographic split for Ketosis audience in United States
MetricValue
Female75.9%
Male24.1%
Average age40.7
Estimated audience size10,788,902

Audience persona

The typical Ketosis fan in United States is more female, around 40.7 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Ketosis in United States
RegionReachAffinity
California1,293,5971.09×
Texas960,0271.04×
Florida742,3651.02×
New York607,3721.01×
Illinois361,8911.01×
Pennsylvania355,3760.98×
Ohio330,3500.99×
Georgia329,0060.99×
North Carolina316,1850.97×
Michigan292,1891.04×
Virginia267,5841.02×
New Jersey248,3910.91×
Washington231,5821.07×
Massachusetts225,7901.06×
Tennessee222,8471.03×
Arizona214,1650.97×
Indiana204,0241.04×
Maryland171,3850.92×
Missouri170,0030.98×
Colorado164,0860.96×
Wisconsin157,4360.97×
Minnesota154,5401×
Alabama150,9321×
South Carolina149,8720.92×
Kentucky140,2491.04×
Louisiana136,7170.98×
Oklahoma136,0771.14×
Oregon133,6061.08×
Connecticut111,4401.03×
Arkansas100,1361.13×
Nevada92,3340.88×
Mississippi90,3411.02×
Kansas89,9261.06×
Utah89,1930.92×
Iowa88,9031×
Idaho58,9961.09×
Nebraska53,5630.99×
Hawaii49,0071.06×
West Virginia48,6100.97×
New Mexico47,0410.87×
New Hampshire42,2270.99×
Maine38,6521×
Washington, District of Columbia35,0821.08×
Rhode Island33,2610.97×
Montana30,2051.01×
Delaware27,1140.91×
North Dakota22,8741.03×
Alaska22,8680.99×
South Dakota21,5850.87×
Vermont18,3680.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ketosis audience
BrandAffinityCategory
Capital One6.21×Business & Career
Google Maps5.41×Internet & Social Media
Indeed.com5.63×Business & Career
Google News7×News
Diabetes mellitus awareness6.92×Health
Circle K6.86×Shopping
CarGurus5.36×Cars & Mobility
Autism Awareness8.32×Health
AccuWeather5.29×Home & Garden
Enterprise Rent-A-Car5×Cars & Mobility
Diane Keaton5.06×Movies & TV
Singer-songwriter3.12×Music & Radio
Microblogging6.69×Technology & Electronics
DeviantArt5.2×Internet & Social Media
Khan Academy6×Business & Career
ICloud6.42×Technology & Electronics
Kendra Scott7.2×Fashion & Accessoires
Billy Bob Thornton5.91×Movies & TV
Do it yourself (DIY)2.25×Home & Garden
Bruce Willis4.68×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ketosis audience
TraitClusterScore
Healthy LifestyleBALANCE1.56
Design AffinityPREMIUM1.5
Luxury OrientationPREMIUM1.46
DIY MentalityTHRILL1.38
Sports ActivityPOWER1.32
SustainabilityBALANCE1.23

Worldwide distribution

Worldwide audience distribution share by country for Ketosis
CountryShare
United States56.3%
United Kingdom8.1%
Canada5.4%

See Ketosis audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Ketosis have in United States?

Ketosis has an estimated audience of 10,788,902 people in United States, concentrated in California and Texas.

What is the gender split and age of Ketosis fans?

75.9% of Ketosis fans are female, 24.1% are male, with an average age of 40.7 years.

Which brands do Ketosis fans like most?

Ketosis fans show strongest brand affinity for Capital One (6.21×), Google Maps (5.41×), and Indeed.com (5.63×) over the country average.

Where do Ketosis fans live in United States?

Ketosis fans in United States are most concentrated in California (reach 1,293,597), Texas (reach 960,027), and Florida (reach 742,365). These three regions account for the largest share of the active audience.

What other brands do Ketosis fans also like?

Beyond Ketosis itself, the audience over-indexes on Google Maps (5.41×), Indeed.com (5.63×), Google News (7×), and Diabetes mellitus awareness (6.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ketosis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.