Online job fair Audience in Germany
Online job fair has an estimated audience of 253,892 people in Germany. 40.5% are female, 59.5% are male, average age 39.2. Top regions: Rheinland-Pfalz, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Chalkidiki, Enzkreis, Litter box, Cocktail, Turner & Hooch.
The average Online job fair fan in Germany is 39.2 years old, more male, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Chalkidiki, Enzkreis, Litter box, with strongest over-indexing on Chalkidiki (17.44× the country average). Demographically, the Online job fair audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
Category: Business & Career · Type: Touchpoint
Demographics of Online job fair fans
| Metric | Value |
|---|---|
| Female | 40.5% |
| Male | 59.5% |
| Average age | 39.2 |
| Estimated audience size | 253,892 |
Audience persona
The typical Online job fair fan in Germany is more male, around 39.2 years old, with strong Risk Appetite tendencies and a notable affinity for Chalkidiki.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 24,881 | 1.96× |
| Baden-Württemberg | 24,829 | 0.72× |
| Nordrhein-Westfalen | 23,766 | 0.43× |
| Bayern | 21,557 | 0.53× |
| Hessen | 17,444 | 0.9× |
| Berlin | 16,683 | 1.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Chalkidiki | 17.44× | Travel & Leisure |
| Enzkreis | 17.44× | Travel & Leisure |
| Litter box | 1.63× | Pets & Animals |
| Cocktail | 1.5× | Food & Beverages |
| Turner & Hooch | 24.48× | Movies & TV |
| Headhunters (film) | 5.87× | Movies & TV |
| Stradivarius | 1.97× | Shopping |
| Christmas Gift | 2× | Kids & Family |
| Google Home | 5.35× | Technology & Electronics |
| Elīna Garanča | 5.57× | Music & Radio |
| Building insulation | 3.02× | Home & Garden |
| Golem | 2.24× | Technology & Electronics |
| Figure painting (hobby) | 2.78× | Arts & Culture |
| Chorzów | 16.53× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 2.93× | Music & Radio |
| Volvo V60 | 2.85× | Cars & Mobility |
| Kodi (software) | 1.69× | Technology & Electronics |
| Makro | 4.87× | Food & Beverages |
| Home Delivery | 1.61× | Food & Beverages |
| Lindy Hop | 4.47× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.79 |
| Career Orientation | POWER | 2.14 |
| Social Media Usage | JOY | 1.7 |
| Early Adopter Mentality | POWER | 1.67 |
| Sports Activity | POWER | 1.64 |
| Urban Lifestyle | OPEN | 1.57 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.7% |
| India | 14.2% |
| Japan | 8.5% |
See Online job fair audiences in other countries
More Business & Career audiences in Germany
- Boutiques (11,567,591)
- Parties (11,488,089)
- Beauty salons (11,178,494)
- Shopping malls (11,108,935)
- Supermarket (10,969,874)
Frequently asked questions
How many fans does Online job fair have in Germany?
Online job fair has an estimated audience of 253,892 people in Germany, concentrated in Rheinland-Pfalz and Baden-Württemberg.
What is the gender split and age of Online job fair fans?
40.5% of Online job fair fans are female, 59.5% are male, with an average age of 39.2 years.
Which brands do Online job fair fans like most?
Online job fair fans show strongest brand affinity for Chalkidiki (17.44×), Enzkreis (17.44×), and Litter box (1.63×) over the country average.
Where do Online job fair fans live in Germany?
Online job fair fans in Germany are most concentrated in Rheinland-Pfalz (reach 24,881), Baden-Württemberg (reach 24,829), and Nordrhein-Westfalen (reach 23,766). These three regions account for the largest share of the active audience.
What other brands do Online job fair fans also like?
Beyond Online job fair itself, the audience over-indexes on Enzkreis (17.44×), Litter box (1.63×), Cocktail (1.5×), and Turner & Hooch (24.48×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Online job fair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.