Panama Audience in Germany

Panama has an estimated audience of 406,907 people in Germany. 51.0% are female, 49.0% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Panama City, Antonio Conte, Chili pepper, Satire, German television comedy.

The average Panama fan in Germany is 39.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Panama City, Antonio Conte, Chili pepper, with strongest over-indexing on Panama City (62.41× the country average). Demographically, the Panama audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Travelling, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Panama fans

Demographic split for Panama audience in Germany
MetricValue
Female51.0%
Male49.0%
Average age39.6
Estimated audience size406,907

Audience persona

The typical Panama fan in Germany is balanced, around 39.6 years old, with strong Travelling tendencies and a notable affinity for Panama City.

Top regions in Germany

Top regions ranked by reach for Panama in Germany
RegionReachAffinity
Nordrhein-Westfalen88,967
Bayern81,4821.25×
Baden-Württemberg69,1071.24×
Niedersachsen39,1530.99×
Hessen36,7781.19×
Rheinland-Pfalz21,3801.05×
Berlin21,0181.16×
Sachsen18,4290.92×
Schleswig-Holstein14,3660.98×
Brandenburg11,6320.92×
Hamburg10,3781.13×
Thüringen8,3380.8×
Sachsen-Anhalt7,6620.73×
Mecklenburg-Vorpommern5,9870.77×
Saarland4,4660.89×
Bremen3,4480.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Panama audience
BrandAffinityCategory
Panama City62.41×Travel & Leisure
Antonio Conte73.82×Sports
Chili pepper22.79×Food & Beverages
Satire7.25×Literature
German television comedy7.52×Movies & TV
Country rap7.07×Music & Radio
Mexico7.92×Travel & Leisure
Allgäu5.92×Travel & Leisure
Bolivia16.1×Travel & Leisure
Bad Bunny5.41×Music & Radio
Vacations2.47×Travel & Leisure
Headphones4.77×Technology & Electronics
Stuttgart2.51×Travel & Leisure
German language1.97×Politics & Society
Salsa music6.16×Music & Radio
Electric guitar2.85×Music & Radio
Freeware1.73×Technology & Electronics
Frida Kahlo4.09×Arts & Culture
Computer-aided engineering15.11×Business & Career
North Rhine-Westphalia1.69×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Panama audience
TraitClusterScore
TravellingTHRILL1.57
Design AffinityPREMIUM1.49
PatriotismCONSERVATISM1.43
Urban LifestyleOPEN1.29
Sports ActivityPOWER1.29
Early Adopter MentalityPOWER1.28

Worldwide distribution

Worldwide audience distribution share by country for Panama
CountryShare
United States20.1%
Colombia10.7%
Mexico8.7%

See Panama audiences in other countries

More Country audiences in Germany

Frequently asked questions

How many fans does Panama have in Germany?

Panama has an estimated audience of 406,907 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Panama fans?

51.0% of Panama fans are female, 49.0% are male, with an average age of 39.6 years.

Which brands do Panama fans like most?

Panama fans show strongest brand affinity for Panama City (62.41×), Antonio Conte (73.82×), and Chili pepper (22.79×) over the country average.

Where do Panama fans live in Germany?

Panama fans in Germany are most concentrated in Nordrhein-Westfalen (reach 88,967), Bayern (reach 81,482), and Baden-Württemberg (reach 69,107). These three regions account for the largest share of the active audience.

What other brands do Panama fans also like?

Beyond Panama itself, the audience over-indexes on Antonio Conte (73.82×), Chili pepper (22.79×), Satire (7.25×), and German television comedy (7.52×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Panama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.