Pediatrics Audience in Germany
Pediatrics has an estimated audience of 476,571 people in Germany. 75.9% are female, 24.1% are male, average age 37.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Harry Potter, Toddler, Baby food, Spiegel Online.
The average Pediatrics fan in Germany is 37.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Harry Potter, Toddler, with strongest over-indexing on Tagesschau (2.42× the country average). Demographically, the Pediatrics audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Family Orientation, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Pediatrics fans
| Metric | Value |
|---|---|
| Female | 75.9% |
| Male | 24.1% |
| Average age | 37.3 |
| Estimated audience size | 476,571 |
Audience persona
The typical Pediatrics fan in Germany is more female, around 37.3 years old, with strong Family Orientation tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 111,536 | 1.07× |
| Bayern | 70,939 | 0.93× |
| Baden-Württemberg | 60,491 | 0.93× |
| Niedersachsen | 46,378 | 1× |
| Hessen | 32,083 | 0.88× |
| Sachsen | 25,379 | 1.09× |
| Rheinland-Pfalz | 25,153 | 1.05× |
| Berlin | 21,120 | 0.99× |
| Schleswig-Holstein | 17,379 | 1.02× |
| Brandenburg | 15,489 | 1.05× |
| Sachsen-Anhalt | 12,901 | 1.04× |
| Thüringen | 12,191 | 1× |
| Hamburg | 11,788 | 1.09× |
| Mecklenburg-Vorpommern | 9,153 | 1.01× |
| Saarland | 6,093 | 1.04× |
| Bremen | 3,280 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.42× | Movies & TV |
| Harry Potter | 1.74× | Movies & TV |
| Toddler | 3.06× | Kids & Family |
| Baby food | 3.39× | Kids & Family |
| Spiegel Online | 2.01× | News |
| Childhood | 2.34× | Kids & Family |
| Barbie | 2.24× | Movies & TV |
| IKEA | 1.75× | Home & Garden |
| Drop shipping | 2.44× | Shopping |
| Wikipedia | 1.92× | Internet & Social Media |
| Pregnancy | 3.35× | Kids & Family |
| American English | 2.93× | Business & Career |
| Infant bodysuit | 3.54× | Kids & Family |
| Bachelor of Pharmacy | 8.74× | Business & Career |
| Smyths Toys | 2.46× | Kids & Family |
| Let's Dance (German TV series) | 2.37× | Movies & TV |
| Breastfeeding | 4.5× | Kids & Family |
| Infant | 2.19× | Kids & Family |
| Pampers | 3.77× | Kids & Family |
| High school | 2.99× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.81 |
| Mindfulness | BALANCE | 1.57 |
| LGBTQ+ Identity | OPEN | 1.52 |
| Healthy Lifestyle | BALANCE | 1.43 |
| Indulgence | JOY | 1.41 |
| Early Adopter Mentality | POWER | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.9% |
| Italy | 5.5% |
| Japan | 4.6% |
See Pediatrics audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Pediatrics have in Germany?
Pediatrics has an estimated audience of 476,571 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Pediatrics fans?
75.9% of Pediatrics fans are female, 24.1% are male, with an average age of 37.3 years.
Which brands do Pediatrics fans like most?
Pediatrics fans show strongest brand affinity for Tagesschau (2.42×), Harry Potter (1.74×), and Toddler (3.06×) over the country average.
Where do Pediatrics fans live in Germany?
Pediatrics fans in Germany are most concentrated in Nordrhein-Westfalen (reach 111,536), Bayern (reach 70,939), and Baden-Württemberg (reach 60,491). These three regions account for the largest share of the active audience.
What other brands do Pediatrics fans also like?
Beyond Pediatrics itself, the audience over-indexes on Harry Potter (1.74×), Toddler (3.06×), Baby food (3.39×), and Spiegel Online (2.01×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pediatrics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.