Pneumonia Audience in Germany
Pneumonia has an estimated audience of 231,242 people in Germany. 73.9% are female, 26.1% are male, average age 50.4. Top brand affinities: Western Union, Jotex, Photovoltaic system, Satire, Uric acid.
Top brand affinities include Western Union, Jotex, Photovoltaic system, with strongest over-indexing on Western Union (16× the country average). Demographically, the Pneumonia audience skews more female with an average age of 50.4, and over-indexes on personality traits such as LGBTQ+ Identity, Need for Security.
Category: Health · Type: Topic
Demographics of Pneumonia fans
| Metric | Value |
|---|---|
| Female | 73.9% |
| Male | 26.1% |
| Average age | 50.4 |
| Estimated audience size | 231,242 |
Audience persona
The typical Pneumonia fan in Germany is more female, around 50.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Western Union.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Western Union | 16× | Business & Career |
| Jotex | 78.71× | Shopping |
| Photovoltaic system | 14.19× | Home & Garden |
| Satire | 8.67× | Literature |
| Uric acid | 73.71× | Health |
| German television comedy | 10.21× | Movies & TV |
| RTL Television | 5.46× | Movies & TV |
| The Epoch Times | 9.78× | News |
| Allgäu | 9.19× | Travel & Leisure |
| Focus | 4.71× | News |
| Vacation rental | 5.53× | Travel & Leisure |
| Wetter.com | 2.98× | Home & Garden |
| Tagesschau | 2.3× | Movies & TV |
| Solidarity | 6.7× | Politics & Society |
| Tobacco pipe | 20× | Food & Beverages |
| Real property | 5.34× | Home & Garden |
| Antivirus software | 10.67× | Technology & Electronics |
| Julian Assange | 20.31× | Politics & Society |
| Pancreas | 24.51× | Health |
| Blood vessel | 18.7× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.23 |
| Need for Security | CONSERVATISM | 2.06 |
| Family Orientation | CONSERVATISM | 1.7 |
| Pet Ownership | JOY | 1.67 |
| Sustainability | BALANCE | 1.42 |
| Healthy Lifestyle | BALANCE | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.0% |
| Indonesia | 9.9% |
| Malaysia | 6.6% |
See Pneumonia audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pneumonia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.