Pneumonia Audience in Germany

Pneumonia has an estimated audience of 231,242 people in Germany. 73.9% are female, 26.1% are male, average age 50.4. Top brand affinities: Kieser Training, Esra Erol, Artistic inspiration, Pillow, Samanyolu Haber.
Top brand affinities include Kieser Training, Esra Erol, Artistic inspiration, with strongest over-indexing on Kieser Training (11.26× the country average). Demographically, the Pneumonia audience skews more female with an average age of 50.4, and over-indexes on personality traits such as LGBTQ+ Identity, Need for Security.
Category: Health · Type: Topic
Demographics of Pneumonia fans
| Metric | Value |
|---|---|
| Female | 73.9% |
| Male | 26.1% |
| Average age | 50.4 |
| Estimated audience size | 231,242 |
Audience persona
The typical Pneumonia fan in Germany is more female, around 50.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kieser Training.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kieser Training | 11.26× | Sports |
| Esra Erol | 12.34× | Movies & TV |
| Artistic inspiration | 2.06× | Arts & Culture |
| Pillow | 1.76× | Home & Garden |
| Samanyolu Haber | 4.87× | Movies & TV |
| Progressive rock | 1.66× | Music & Radio |
| Manor | 7.78× | Shopping |
| Israel | 1.97× | Travel & Leisure |
| FAO Schwarz | 20× | Shopping |
| Stradivarius | 1.52× | Shopping |
| Natural rubber | 2.12× | Cars & Mobility |
| Time (magazine) | 1.67× | News |
| Fat-tailed sheep | 16× | Pets & Animals |
| The Hollies (Official) | 4.86× | Music & Radio |
| Mathematical economics | 6.33× | Business & Career |
| Ho, Ghana | 3× | Travel & Leisure |
| Loincloth | 1.92× | Fashion & Accessoires |
| Corona (band) | 1.6× | Music & Radio |
| Emperor Entertainment Group | 2.41× | Business & Career |
| Grimma | 5.13× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.23 |
| Need for Security | CONSERVATISM | 2.06 |
| Family Orientation | CONSERVATISM | 1.7 |
| Pet Ownership | JOY | 1.67 |
| Sustainability | BALANCE | 1.42 |
| Healthy Lifestyle | BALANCE | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.0% |
| Indonesia | 9.9% |
| Malaysia | 6.6% |
See Pneumonia audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pneumonia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.