Rascasse Audience Intelligence

Practice of law Audience in Germany

A data profile of the people who buy, follow and care about Practice of law in Germany — modelled from more than twelve digital signal sources. Practice of law has an estimated audience of 390,963 people in Germany.

#5348among Topic in Germany#1005in Business & Career

The average Practice of law fan in Germany is 42.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Lindsey Vonn, Attorney at law, Mikaela Shiffrin, with strongest over-indexing on Lindsey Vonn (15.62× the country average).

Demographically, the Practice of law audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.

The typical Practice of law fan in Germany is more male, around 42.0 years old, with strong Need for Security tendencies and a notable affinity for Lindsey Vonn.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Practice of law profile in Germany.

Audience size
391K
in Germany
Gender
44.8%♀
55.2% male
Age
42.0
average years
Country rank
#14271
Topic in Germany
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Practice of law fans

44.8% are female, 55.2% are male, average age 42.0.

Fig. 02

Gender split

44.8%
Female
55.2%
Male
Demographic split for Practice of law audience in Germany
MetricValue
Female44.8%
Male55.2%
Average age42.0
Estimated audience size390,963
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the Practice of law audience in Germany
Age bracketShare%
16-1913%
20-2916%
30-3921%
40-4926%
50+23%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Practice of law audience comes from Germany.

Worldwide audience distribution share by country for Practice of law
CountryShare
United States48.2%
Brazil8.8%
Italy6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Practice of law audience in Germany is strongest.

Fig. 05

Top regions by affinity

Practice of law fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.35×
02Hessen~40K1.30×
03Saarland~6K1.29×
04Mecklenburg-Vorpommern~8K1.11×
05Thüringen~10K1.05×
06Hamburg~9K1.05×
07Sachsen-Anhalt~10K1.04×
08Brandenburg~10K0.98×
09Schleswig-Holstein~10K0.95×
10Rheinland-Pfalz~20K0.92×
11Sachsen~20K0.91×
12Niedersachsen~30K0.87×
13Baden-Württemberg~40K0.82×
14Bayern~50K0.79×
15Nordrhein-Westfalen~60K0.74×
Fig. 06

Affinity by region

Affinity by region — Practice of law, Germany
0.74×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Practice of law audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Practice of law audience
#·InterestCategoryAffinity×
01Attorney at lawPolitics & Society39.60×
02Mikaela ShiffrinSports20.00×
03Villarreal CFSports17.49×
04Lindsey VonnSports15.62×
05Civil servicePolitics & Society11.61×
06Serge GnabrySports10.16×
07Leroy SanéSports9.37×
08Public administrationBusiness & Career7.57×
09Leon GoretzkaSports6.24×
10GitHubInternet & Social Media5.06×
11Risk managementBusiness & Career4.99×
12SixtCars & Mobility4.44×
13FocusNews2.96×
14TagesschauMovies & TV2.95×
15Müller (company)Food & Beverages2.59×
16TransfermarktSports2.36×
17SV Werder BremenSports2.21×
18CommerzbankBusiness & Career2.12×
19RyanairTravel & Leisure2.12×
20FamilyKids & Family1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Practice of law audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Practice of law audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.71×
Career OrientationPOWER1.66×
Risk AppetiteTHRILL1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Practice of law audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.68×
DIY MentalityTHRILL0.71×
Price SensitivityPREMIUM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Practice of law have in Germany?

Practice of law has an estimated audience of 390,963 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Practice of law fans?

44.8% of Practice of law fans are female, 55.2% are male, with an average age of 42.0 years.

03

Which brands do Practice of law fans like most?

Practice of law fans show strongest brand affinity for Lindsey Vonn (15.62×), Attorney at law (39.6×), and Mikaela Shiffrin (20×) over the country average.

04

Where do Practice of law fans live in Germany?

Practice of law fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Practice of law fans also like?

Beyond Practice of law itself, the audience over-indexes on Attorney at law (39.6×), Mikaela Shiffrin (20×), Tagesschau (2.95×), and Müller (company) (2.59×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Practice of law audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Practice of law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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