Rascasse Audience Intelligence

Professor Audience in Germany

A data profile of the people who buy, follow and care about Professor in Germany — modelled from more than twelve digital signal sources. Professor has an estimated audience of 2,020,578 people in Germany.

#1925among Topic in Germany#325in Business & Career

The average Professor fan in Germany is 42.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Public administration, Kate Bush, Tagesschau, with strongest over-indexing on Public administration (11.09× the country average).

Demographically, the Professor audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Need for Security, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Professor fan in Germany is more female, around 42.7 years old, with strong Need for Security tendencies and a notable affinity for Public administration.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Professor profile in Germany.

Audience size
2M
in Germany
Gender
55.2%♀
44.8% male
Age
42.7
average years
Country rank
#3329
Topic in Germany
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Professor fans

55.2% are female, 44.8% are male, average age 42.7.

Fig. 02

Gender split

55.2%
Female
44.8%
Male
Demographic split for Professor audience in Germany
MetricValue
Female55.2%
Male44.8%
Average age42.7
Estimated audience size2,020,578
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Professor audience in Germany
Age bracketShare%
16-1912%
20-2915%
30-3922%
40-4927%
50+24%
Fig. 04

Worldwide distribution

3.2%

of the worldwide Professor audience comes from Germany.

Worldwide audience distribution share by country for Professor
CountryShare
United States14.8%
Brazil7.2%
Italy5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Professor audience in Germany is strongest.

Fig. 05

Top regions by affinity

Professor fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~70K1.43×
02Brandenburg~80K1.35×
03Sachsen~100K1.31×
04Thüringen~60K1.25×
05Mecklenburg-Vorpommern~40K1.09×
06Nordrhein-Westfalen~400K0.97×
07Niedersachsen~200K0.96×
08Berlin~90K0.94×
09Rheinland-Pfalz~90K0.93×
10Bayern~300K0.91×
11Baden-Württemberg~200K0.90×
12Saarland~20K0.84×
13Schleswig-Holstein~60K0.83×
14Hamburg~40K0.83×
15Bremen~10K0.83×
16Hessen~100K0.76×
Fig. 06

Affinity by region

Affinity by region — Professor, Germany
0.76×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Professor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Professor audience
#·InterestCategoryAffinity×
01Public administrationBusiness & Career11.09×
02Kate BushMusic & Radio11.09×
03JIRATechnology & Electronics11.09×
04Bryan FerryMusic & Radio11.09×
05Patti SmithMusic & Radio11.09×
06Angela LansburyMovies & TV7.79×
07Kurt CobainMusic & Radio7.39×
08David GilmourMusic & Radio6.29×
09AllgäuTravel & Leisure3.67×
10VolunteeringPolitics & Society3.13×
11SatireLiterature3.07×
12Western UnionBusiness & Career3.06×
13Political scienceBusiness & Career3.00×
14Real propertyHome & Garden2.96×
15Der TagesspiegelNews2.38×
16Markus LanzMovies & TV2.37×
17TagesschauMovies & TV2.04×
18PoliticsPolitics & Society1.73×
19Müller (company)Food & Beverages1.71×
20CommerzbankBusiness & Career1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Professor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Professor audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.74×
SpiritualityBALANCE1.71×
MindfulnessBALANCE1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Professor audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.78×
Pet OwnershipJOY0.79×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Professor have in Germany?

Professor has an estimated audience of 2,020,578 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Professor fans?

55.2% of Professor fans are female, 44.8% are male, with an average age of 42.7 years.

03

Which brands do Professor fans like most?

Professor fans show strongest brand affinity for Public administration (11.09×), Kate Bush (11.09×), and Tagesschau (2.04×) over the country average.

04

Where do Professor fans live in Germany?

Professor fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Professor fans also like?

Beyond Professor itself, the audience over-indexes on Kate Bush (11.09×), Tagesschau (2.04×), JIRA (11.09×), and Volunteering (3.13×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Professor audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Professor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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