Rascasse Audience Intelligence

Professor Audience in United States

A data profile of the people who buy, follow and care about Professor in United States — modelled from more than twelve digital signal sources. Professor has an estimated audience of 9,413,071 people in United States.

#2403among Topic in United States#370in Business & Career

The average Professor fan in United States is 41.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Public administration, Trader Joe's, Genetics, with strongest over-indexing on Public administration (5.14× the country average).

Demographically, the Professor audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Professor fan in United States is more female, around 41.0 years old, with strong Patriotism tendencies and a notable affinity for Public administration.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Professor profile in United States.

Audience size
9.4M
in United States
Gender
60.1%♀
39.9% male
Age
41.0
average years
Country rank
#3800
Topic in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Professor fans

60.1% are female, 39.9% are male, average age 41.0.

Fig. 02

Gender split

60.1%
Female
39.9%
Male
Demographic split for Professor audience in United States
MetricValue
Female60.1%
Male39.9%
Average age41.0
Estimated audience size9,413,071
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Professor audience in United States
Age bracketShare%
16-1918%
20-2916%
30-3918%
40-4922%
50+25%
Fig. 04

Worldwide distribution

14.8%

of the worldwide Professor audience comes from United States.

Worldwide audience distribution share by country for Professor
CountryShare
United States14.8%
Brazil7.2%
Italy5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Professor audience in United States is strongest.

Fig. 05

Top regions by affinity

Professor fans by region: top regions in United States
#RegionReachAffinity×
01California~1.5M1.33×
02Washington, District of Columbia~30K1.16×
03New York~600K1.15×
04Virginia~300K1.15×
05Rhode Island~30K1.15×
06Maryland~200K1.14×
07Connecticut~100K1.14×
08Texas~900K1.13×
09Indiana~200K1.11×
10New Hampshire~40K1.11×
11New Jersey~300K1.08×
12Massachusetts~200K1.08×
13Utah~90K1.06×
14Hawaii~40K1.06×
15Pennsylvania~300K1.05×
16Washington~200K1.04×
17Wisconsin~100K1.04×
18Kansas~80K1.04×
19Georgia~300K1.02×
20Vermont~20K1.02×
21Illinois~300K1.01×
22North Carolina~300K1.01×
23Arizona~200K1.00×
24Oklahoma~100K0.99×
25Arkansas~80K0.99×
26Florida~600K0.98×
27Louisiana~100K0.98×
28Idaho~50K0.98×
29Maine~30K0.97×
30Alaska~20K0.97×
31Michigan~200K0.96×
32Missouri~100K0.95×
33Minnesota~100K0.95×
34New Mexico~40K0.95×
35South Carolina~100K0.94×
36Oregon~100K0.94×
37Kentucky~100K0.93×
38South Dakota~20K0.93×
39Alabama~100K0.92×
40Iowa~70K0.92×
41Ohio~300K0.91×
42Tennessee~200K0.91×
43Nevada~80K0.91×
44West Virginia~40K0.91×
45Delaware~20K0.91×
46North Dakota~20K0.91×
47Nebraska~40K0.90×
48Mississippi~70K0.88×
49Montana~20K0.88×
50Colorado~100K0.87×
Fig. 06

Affinity by region

Affinity by region — Professor, United States
0.87×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Professor audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Professor audience
#·InterestCategoryAffinity×
01Public administrationBusiness & Career5.14×
02Sustainable energyHome & Garden2.53×
03MSNBCMovies & TV2.32×
04Non-alcoholic beverageFood & Beverages2.24×
05LibraryLiterature2.17×
06Master of Business AdministrationBusiness & Career2.16×
07Robert RedfordMovies & TV2.15×
08Distance educationBusiness & Career2.08×
09New York PostNews2.06×
10Renewable energyBusiness & Career2.05×
11PhilanthropyArts & Culture1.97×
12InnovationBusiness & Career1.92×
13GeneticsKids & Family1.82×
14CBS NewsMovies & TV1.74×
15Real propertyHome & Garden1.68×
16ActivismPolitics & Society1.56×
17Charitable organizationPolitics & Society1.55×
18Trader Joe'sShopping1.54×
19Ace HardwareHome & Garden1.53×
20IKEAHome & Garden1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Professor audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Professor audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.16×
Career OrientationPOWER1.57×
IndividualismJOY1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Professor audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.65×
ExtroversionTHRILL0.72×
Luxury OrientationPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Professor have in United States?

Professor has an estimated audience of 9,413,071 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Professor fans?

60.1% of Professor fans are female, 39.9% are male, with an average age of 41.0 years.

03

Which brands do Professor fans like most?

Professor fans show strongest brand affinity for Public administration (5.14×), Trader Joe's (1.54×), and Genetics (1.82×) over the country average.

04

Where do Professor fans live in United States?

Professor fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~900K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Professor fans also like?

Beyond Professor itself, the audience over-indexes on Trader Joe's (1.54×), Genetics (1.82×), Sustainable energy (2.53×), and IKEA (1.51×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Professor audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Professor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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