Rascasse Audience Intelligence

Pull-up (exercise) Audience in Germany

A data profile of the people who buy, follow and care about Pull-up (exercise) in Germany — modelled from more than twelve digital signal sources. Pull-up (exercise) has an estimated audience of 413,847 people in Germany.

The average Pull-up (exercise) fan in Germany is 34.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Toni Collette, Female bodybuilding, Fitness and figure competition, with strongest over-indexing on Toni Collette (23.2× the country average).

Demographically, the Pull-up (exercise) audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Risk Appetite, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Pull-up (exercise) fan in Germany is more male, around 34.2 years old, with strong Risk Appetite tendencies and a notable affinity for Toni Collette.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pull-up (exercise) profile in Germany.

Audience size
414K
in Germany
Gender
39.5%
60.5% male
Age
34.2
average years
Country rank
#13631
Topic in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pull-up (exercise) fans

39.5% are female, 60.5% are male, average age 34.2.

Fig. 02

Gender split

39.5%
Female
60.5%
Male
Demographic split for Pull-up (exercise) audience in Germany
MetricValue
Female39.5%
Male60.5%
Average age34.2
Estimated audience size413,847
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Pull-up (exercise) audience in Germany
Age bracketShare%
16-1927%
20-2925%
30-3924%
40-4917%
50+7%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Pull-up (exercise) audience comes from Germany.

Worldwide audience distribution share by country for Pull-up (exercise)
CountryShare
United States23.4%
Italy14.6%
Spain6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pull-up (exercise) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Pull-up (exercise) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.27×
02Hamburg~10K1.24×
03Hessen~40K1.17×
04Bayern~80K1.14×
05Baden-Württemberg~60K1.11×
06Nordrhein-Westfalen~100K1.10×
07Bremen~4K1.05×
08Saarland~5K0.99×
09Rheinland-Pfalz~20K0.97×
10Schleswig-Holstein~10K0.95×
11Niedersachsen~40K0.94×
12Sachsen~20K0.93×
13Brandenburg~10K0.88×
14Thüringen~9K0.88×
15Sachsen-Anhalt~8K0.79×
16Mecklenburg-Vorpommern~6K0.78×
Fig. 06

Affinity by region

Affinity by region — Pull-up (exercise), Germany
0.78×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pull-up (exercise) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pull-up (exercise) audience
#·InterestCategoryAffinity×
01Leg extensionSports57.52×
02Toni ColletteMovies & TV23.20×
03Mark KnopflerMusic & Radio20.00×
04SlidersMovies & TV19.36×
05BodyPumpSports19.15×
06EDreamsTravel & Leisure15.46×
07ALF (TV series)Movies & TV10.57×
08Female bodybuildingSports10.56×
09Monty Python's Life of BrianMovies & TV10.26×
10ProbioticHealth8.83×
11Fitness FirstSports8.80×
12Fitness and figure competitionSports8.38×
13Crunch FitnessSports8.34×
14Energy barFood & Beverages6.22×
15Mila KunisMovies & TV6.09×
16StretchingSports5.60×
17RodeoSports5.18×
18Novak DjokovicSports4.97×
19AerobicsSports4.11×
20Alexander ZverevSports3.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pull-up (exercise) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pull-up (exercise) audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.76×
Sports ActivityPOWER1.46×
SpiritualityBALANCE1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pull-up (exercise) audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.62×
CreativityOPEN0.72×
Pet OwnershipJOY0.73×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Pull-up (exercise) have in Germany?

Pull-up (exercise) has an estimated audience of 413,847 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Pull-up (exercise) fans?

39.5% of Pull-up (exercise) fans are female, 60.5% are male, with an average age of 34.2 years.

03

Which brands do Pull-up (exercise) fans like most?

Pull-up (exercise) fans show strongest brand affinity for Toni Collette (23.2×), Female bodybuilding (10.56×), and Fitness and figure competition (8.38×) over the country average.

04

Where do Pull-up (exercise) fans live in Germany?

Pull-up (exercise) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Pull-up (exercise) fans also like?

Beyond Pull-up (exercise) itself, the audience over-indexes on Female bodybuilding (10.56×), Fitness and figure competition (8.38×), Mark Knopfler (20×), and Fitness First (8.8×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Pull-up (exercise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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